Amazon is offering select sellers a valuable opportunity to expand into Central European markets while receiving substantial financial incentives. The e-commerce giant has begun inviting eligible sellers to register for Value-Added Tax (VAT) numbers in Poland and the Czech Republic, with potential subsidies reaching up to €2,000.
Limited-Time VAT Registration Subsidy Program Details
Sellers who receive an official invitation from Amazon regarding VAT registration for Poland and the Czech Republic qualify for participation in this subsidy initiative. The program aims to encourage marketplace expansion into Central Europe while offsetting operational costs. The process requires three key steps:
- Prompt Response: Recipients must reply to the Amazon case notification by December 1, 2022, submitting documentation of their VAT registration process, such as contracts with tax representatives.
- Document Submission: Before December 31, 2022, sellers must upload their obtained VAT numbers to the Amazon Seller Central platform while maintaining active participation in the Central European fulfillment program.
- Subsidy Payment: Upon completion, Amazon will issue €1,000 per registered country, with a maximum possible reimbursement of €2,000 for both Poland and the Czech Republic.
Important Note: This offer applies exclusively to sellers who receive direct invitations from Amazon. Forwarded notifications do not qualify for participation.
Strategic Advantages of Poland and Czech VAT Registration
Beyond the immediate financial incentive, obtaining VAT registration in these Central European countries offers sellers significant long-term benefits for their European operations:
- Logistics Cost Reduction: Participation enables use of Amazon's Central European fulfillment network, allowing inventory storage in Polish and Czech logistics centers to minimize cross-border shipping expenses.
- Market Expansion: The Central European region represents substantial growth potential, with local VAT registration serving as a prerequisite for market entry through Amazon's fulfillment network.
- Inventory Management: The program provides additional warehouse capacity for sellers experiencing space constraints in German fulfillment centers.
Understanding Amazon's Central European Fulfillment Program
The Fulfillment Network Expansion (FNE) initiative permits sellers to store products in Amazon-operated facilities located in Poland and the Czech Republic. Under this program, merchants need only ship their Amazon-bound inventory to a designated German address, after which the company automatically distributes stock across its German, Polish, and Czech fulfillment centers. Notably, this service involves no additional fees beyond standard fulfillment charges.
This strategic distribution network enhancement allows sellers to maintain optimal inventory levels across multiple European markets while simplifying logistics operations.