Navigating the Google Merchant Center (GMC) interface in English can be challenging for non-native speakers. Fortunately, users can easily switch the backend language to Chinese without affecting their advertising display language, which remains controlled through separate Google Ads settings.
Step-by-Step Guide to Language Conversion
- Access Your GMC Account: Begin by logging into your Merchant Center account through the official website.
- Locate Settings: After logging in, identify the gear-shaped icon labeled "Tools and settings" in the top or sidebar navigation.
- Navigate to Account Settings: Select "Account settings" from the dropdown menu that appears.
- Find Language Options: Within the account settings page, look for the "Display language" section showing your current interface language (e.g., "English (United States)").
- Select Chinese: Choose "Chinese (China)" or "Chinese (Simplified)" from the available language options.
- Save Changes: Confirm your selection by clicking the "Save" button at the bottom of the page.
- Refresh the Interface: Reload the page to see all menus, buttons, and notifications displayed in Chinese.
Important Considerations
Browser Cache Issues: If the language change doesn't appear immediately, clearing your browser cache or restarting the browser may resolve the display.
Language Priority Settings: Browser language preferences might override GMC settings. Verify that Chinese appears as a preferred language in your browser configuration if the interface remains in English.
Advertising Language Independence: The GMC interface language change operates independently from advertisement display languages, which require separate configuration through Google Ads.
This straightforward process enables merchants to manage product information more efficiently in their preferred language, eliminating language barriers that might hinder operational productivity.