As the global business landscape unfolds in the Hurun Global Top 1000 High-Quality Companies 2025 ranking, Amazon and Walmart emerge as dominant forces in the retail sector. These industry titans not only serve as market indicators but also establish critical operational infrastructure requirements for cross-border sellers within their ecosystems.
Amazon secured fifth position with a valuation of ¥18 trillion, demonstrating 26% year-over-year growth that underscores its e-commerce dominance. Walmart, the world's largest employer, ranked fourteenth with ¥5.8 trillion valuation and maintains its position as the highest-revenue company on the list with annual income reaching ¥4.8 trillion. Their success stems from sophisticated supply chains, multi-channel order fulfillment systems, and precision global operations.
Financial Performance Highlights Strategic Priorities
Recent financial reports confirm this trajectory. Amazon reported Q3 net sales of $180.2 billion, a 13% increase, with AWS cloud services surging 20% annually. Walmart's Q3 FY2026 results showed $179.5 billion total revenue (up 5.8%), with China operations particularly impressive—21.8% net sales growth and e-commerce exceeding 50% of total sales, signaling successful digital transformation.
Both companies reveal core strategic priorities through their investments: Amazon continues expanding its global fulfillment network, while Walmart enhances omnichannel integration and localized operations. This relentless focus on operational efficiency and systemic coordination permeates every aspect of their supply chains.
Addressing Cross-Border Operational Challenges
Cross-border sellers face mounting operational complexities—inefficient order processing, escalating logistics costs, inventory mismanagement, and unclear profit calculations. Professional e-commerce ERP systems have emerged as critical solutions to these challenges, offering scalable management platforms that enhance efficiency and reduce costs.
Advanced ERP solutions now integrate with over 70 major e-commerce platforms, automating order processing through functions like automatic retrieval, consolidation, and verification. These systems also implement loss-prevention mechanisms by screening unprofitable orders and optimizing shipping channels.
Global expansion introduces overseas warehouse management complexities. Modern ERP systems provide unified management for official, third-party, and self-operated warehouses through deep integration with warehouse management systems. This addresses scattered inventory issues while improving fulfillment efficiency through automation compatibility.
The Omnichannel Advantage
To support multi-channel sales strategies, leading ERP platforms now offer intelligent distribution features that allocate orders across platforms (including Amazon, eBay, and independent stores) to optimal fulfillment centers—even utilizing competitors' warehouses when advantageous. This inventory-sharing approach mirrors Walmart's "unified inventory" strategy, significantly reducing fulfillment costs while improving delivery speeds.
Profitability remains the fundamental metric for sustainable growth. Multi-platform profit analysis tools automatically aggregate order data across platforms, applying FIFO accounting principles to allocate costs and display estimated gross margins across products, warehouses, and personnel through intuitive dashboards. This enables real-time, data-driven decision making similar to Amazon's operational review processes.
The New Retail Paradigm
The sustained success of Amazon and Walmart in the Hurun ranking—coupled with their financial focus on operational efficiency—reveals a fundamental shift in global retail competition. The battlefield has moved from pure scale expansion to digitally-enabled, integrated precision operations that optimize both supply chains and data utilization.
For cross-border sellers aiming for global market penetration, adopting sophisticated ERP systems that combine multi-platform order processing, overseas warehouse coordination, intelligent distribution, and profit analytics represents a critical competitive advantage. These tools transcend mere efficiency improvements—they constitute essential infrastructure for thriving in the new retail era.