Imagine your online order is marked as "out for delivery," yet you have no visibility into the courier's exact location or an accurate estimated arrival time. This familiar frustration is what supply chain visibility company project44 aims to eliminate through its latest acquisition.
The Chicago-based technology firm recently announced the completion of its $255 million acquisition of Austin-based delivery experience management software provider Convey. This marks project44's largest acquisition to date and its third in 2021, following earlier purchases of Ocean Insights and ClearMetal.
Expanding End-to-End Supply Chain Visibility
project44 stated that the acquisition of Convey will significantly enhance its end-to-end supply chain visibility platform, particularly in last-mile delivery capabilities. Convey's software helps shippers connect data and processes across parcel and freight shipments to optimize the final delivery experience.
By integrating Convey's technology, project44 will offer customers more comprehensive and granular delivery visibility features, including:
- Real-time tracking of shipments
- Accurate estimated time of arrival (ETA) predictions
- Exception management systems
- Enhanced customer communication tools
Key Benefits of the Combined Solution
The merged platform will enable businesses to:
- Increase delivery transparency: Provide customers with real-time visibility into shipment status throughout the transportation process.
- Optimize delivery efficiency: Leverage data analytics and predictive capabilities to improve routing and resource allocation, reducing transportation costs.
- Enhance customer experience: Deliver personalized notifications and flexible delivery options to boost satisfaction.
- Streamline exception management: Quickly identify and resolve delivery issues to minimize delays and losses.
Strategic Growth Through Acquisition
The Convey acquisition represents more than just business expansion for project44—it's a strategic move in the company's growth plan. By continuously integrating leading technologies and talent, project44 is accelerating development of a more robust, intelligent supply chain visibility platform to meet growing market demands.
Following the acquisition, Convey's team and technology will be integrated with project44's existing operations. The combined organization will focus on delivering comprehensive supply chain visibility solutions that help customers improve operational efficiency, reduce costs, enhance customer satisfaction, and gain competitive advantage.