
The latest Global Port Tracker report from the National Retail Federation (NRF) and maritime consultancy Hackett Associates presents a mixed picture for U.S. import trade, with short-term gains potentially giving way to long-term challenges as tariff policies remain in flux.
Trade Policy Rollercoaster Creates Both Opportunities and Risks
Current trade policies resemble a high-speed rollercoaster, creating both immediate opportunities and long-term uncertainties for American importers. The impending expiration of tariff exemptions on Chinese goods in mid-August is expected to drive significant import growth this summer, presenting retailers with a critical window to stock up for peak seasons.
However, this surge may prove temporary. The report warns of potential sharp declines in import volumes during the second half of 2025 as accumulated orders clear and tariffs potentially reset to higher levels.
Port Data Serves as Retail Industry Barometer
The report tracks activity across major U.S. ports including Los Angeles/Long Beach, New York/New Jersey, Savannah, and Houston. While import container counts don't directly correlate with retail sales figures, they provide valuable insight into merchant expectations.
"Import volumes reflect retailers' forward-looking confidence," the report notes. "Increased ordering signals anticipation of strong demand, while pullbacks suggest market caution."
NRF Executive Warns of Policy Uncertainty
NRF Vice President Jonathan Gold emphasized the critical timing of current trade decisions: "Retailers are navigating both back-to-school and holiday season preparations simultaneously. Many accelerated orders to beat potential tariff increases, creating artificial near-term demand."
Gold urged policymakers to stabilize trade relationships , warning that continued uncertainty could disrupt supply chains and consumer pricing.
Tariff Whiplash Impacts Import Patterns
The report details how April's announcement of 145% tariffs on certain Chinese goods caused immediate order cancellations, followed by a rebound when rates were temporarily reduced to 30% through August 12. Similar policy fluctuations affect trade with other nations, with reciprocal tariff pauses set to expire July 9.
Data Reveals Concerning Long-Term Trends
April's import volume reached 2.21 million TEUs (twenty-foot equivalent units), up 2.9% monthly and 9.6% annually. However, projections show concerning declines:
• May: 1.91 million TEU (13.4% monthly drop)
• June: 2.01 million TEU (6.2% annual decline)
• July: 2.13 million TEU (8.1% annual decline)
• August: 1.98 million TEU (14.7% annual decline)
• September: 1.78 million TEU (21.8% annual decline)
• October: 1.80 million TEU (19.8% annual decline)
Experts Decry Policy Chaos
Hackett Associates founder Ben Hackett described trade policy as shifting "from chaos to confusion and back to chaos," citing contradictory tariff adjustments and ongoing U.S.-China trade disputes. He warned that import patterns now reflect tariff gaming rather than organic demand, with retailers front-loading orders before potential rate hikes.
Stable Trade Framework Needed
The report concludes that while tariff-driven surges provide temporary benefits, sustainable growth requires predictable trade relationships. Analysts recommend businesses monitor TEU volumes as key indicators while preparing contingency plans for various policy scenarios.