After two years of development, the "Cross-Border E-Commerce Merchant Risk Prevention Guide" national standard (GB/T 46702-2025) was officially published on October 31, 2025. This landmark document establishes comprehensive guidelines for Chinese merchants operating in international e-commerce markets.
Industry Expertise Shapes New Standard
The standard's development involved extensive research and drafting by leading compliance specialists. Key contributors brought practical experience from cross-border operations, ensuring the guidelines address real-world challenges faced by merchants.
This initiative aims to help businesses identify and mitigate operational risks while enhancing China's competitive position in global e-commerce markets. The standardized approach is expected to significantly improve risk management capabilities across the industry.
Comprehensive Compliance Framework
The guidelines cover multiple critical areas including tax compliance (VAT), environmental regulations (EPR), product testing and certification, intellectual property protection, overseas business registration, and emerging carbon compliance requirements.
This holistic approach represents a shift from reactive compliance to proactive risk management, providing merchants with tools to navigate increasingly complex international trade environments.
The standard's implementation comes as global e-commerce markets implement stricter regulations. Industry experts note that proper compliance reduces operational risks while building consumer trust in international markets.