For companies engaged in international trade, efficiently identifying and reaching qualified overseas customers remains a persistent challenge. The complexity of global market research often creates significant barriers to business growth. A powerful solution has emerged to help businesses overcome geographical limitations and precisely target global markets: Infobel, a commercial database covering 70 countries with access to 160 million business records.
Infobel: A Comprehensive Global Business Database
More than just a digital directory, Infobel serves as an integrated business intelligence platform spanning Africa, Europe, Asia, the Americas, and Oceania. The platform's extensive database provides international traders with reliable information for customer acquisition and market analysis. Notably, Infobel offers multilingual interfaces, allowing users to select country-specific portals—such as Infobel.de for Germany or Infobel.fr for France—ensuring localized information and accurate search results while minimizing language barriers.
A Three-Step Approach to Precise Customer Targeting
Infobel simplifies international customer development through three straightforward steps:
- Select target country: Users begin by choosing their desired market through Infobel's homepage, which automatically redirects to the country-specific portal.
- Conduct keyword + city searches: By entering product keywords (e.g., "toys") alongside target cities (e.g., "Berlin"), users generate localized lists of relevant businesses.
- Review company details: Each listing provides comprehensive information including addresses, phone numbers, websites, founding dates, employee counts, and financial overviews. Some entries even include direct contact emails.
For broader searches, users can navigate Infobel's industry classification system covering dozens of vertical markets from automotive to electronics.
Advanced Strategies: Identifying Decision Makers
Sophisticated users combine Infobel data with supplementary research:
- Cross-reference professional networks: Platforms like LinkedIn help identify procurement managers and executives through company names or websites found on Infobel.
- Verify import activity: Customs bill of lading data confirms whether targets actively engage in international trade, preventing wasted outreach efforts.
Sample Outreach Email
Subject: Exploring Premium Toy Solutions from [Your Company]
Dear [Contact Name],
While researching leading toy suppliers through Infobel, we identified your organization as a potential partner. With [X years] as a specialized manufacturer of [product category], we offer [unique value proposition] including [differentiators like certifications or minimum order flexibility].
Our clients consistently praise our [competitive advantage]. Might we discuss how we could support your inventory requirements?
Best regards,
[Your Name]
[Your Position]
[Your Company]
Case Study: European Market Expansion
One trading company successfully penetrated European toy markets by first filtering German and French businesses through Infobel, then using professional networks to identify purchasing managers. Customized email campaigns converted multiple inquiries into confirmed orders, demonstrating the platform's practical value.
Conclusion: A Strategic Tool for Global Trade
As international competition intensifies, tools like Infobel provide critical advantages in market research and customer acquisition. When combined with supplementary verification methods, the platform offers businesses an efficient pathway to global expansion without unnecessary expenditure of time or resources.