
As global trade becomes increasingly interconnected, cross-border e-commerce has emerged as a powerful engine for economic growth. From June 8-10, 2026, the 6th Xiamen International Cross-Border E-Commerce Expo (ICEIE 2026) will be held at the Xiamen International Conference & Exhibition Center under the theme "Global Connectivity, Worldwide Commerce." The event is expected to span 50,000 square meters, bringing together industry leaders to explore new opportunities in cross-border trade.
A Premier Platform for International Collaboration
Jointly organized by the China Chamber of International Commerce and Xiamen International Chamber of Commerce, ICEIE has established itself as an authoritative, international, and professional national-level platform for trade services. Previous editions have attracted nearly 150,000 participants from over 40 countries and regions, showcasing products from more than 50 high-quality industrial clusters across China. The event serves as a bridge connecting Chinese suppliers with global markets while facilitating international brands' entry into China, effectively promoting the dual-circulation development strategy.
Comprehensive Exhibition Zones Address Market Needs
The 2026 edition features upgraded exhibition categories covering all aspects of cross-border e-commerce:
- Cross-Border Product Selection Zone: Showcasing popular categories including apparel, sports equipment, home furnishings, consumer electronics, beauty products, automotive parts, and more to meet diverse market demands.
- Platforms & Service Providers Zone: Featuring B2B/B2C platforms, retail e-commerce operators, independent websites, along with supply chain management, logistics, training, and intellectual property service providers.
- Cross-Border Import Zone: Highlighting premium imported goods ranging from maternal-infant products to cosmetics and consumer electronics for domestic buyers.
Driving Global Trade in the New Era
The expo demonstrates China's commitment to trade liberalization and economic globalization while supporting the dual-circulation development pattern. By creating an open cooperation platform for international e-commerce trade, the event contributes significantly to building a more interconnected global economy.