As growth dividends gradually diminish in cross-border e-commerce, refined operations and intelligent decision-making have become the key to breaking through challenges. At the 2025 Amazon Global Selling Cross-Border Summit, SellerSprite provided valuable answers to this question with its comprehensive AI product lineup.
I. Summit Overview: Value Leap and Strategic Focus
From December 4-6, 2025, the Amazon Global Selling Cross-Border Summit was successfully held in Hangzhou under the theme "Value Leap: Reshaping the Next Decade of Cross-Border E-Commerce." The summit brought together global experts, sellers, and service providers to discuss industry trends and future opportunities. It focused on three key directions: AI technology innovation, supply chain optimization, and globalization strategies, while announcing Amazon's four strategic priorities and over 40 innovative initiatives for 2026.
II. SellerSprite: AI-Driven Digital Solutions
As an official Amazon SPN/TSPN service provider, SellerSprite showcased its full range of AI products at the summit, demonstrating its core advantages in "AI big data-driven product selection and operations." The company provides comprehensive intelligent solutions covering market insights, product selection decisions, operational optimization, and risk avoidance. With over 1.6 million global users, SellerSprite has become a leading service provider in Amazon's ecosystem, making its booth a focal point of the summit.
III. Exhibition Highlights: User Engagement and Ecosystem Development
Despite limited booth space (C Hall S-C51), SellerSprite's exhibition area remained consistently crowded. Daily consultations exceeded 1,000 visits, with over 80% being returning users expressing strong satisfaction with the products. Many new sellers sought information about AI product selection tools, while enterprise clients with dozens or hundreds of accounts engaged in in-depth discussions about potential collaborations. Amazon's emerging market teams also visited the booth, further demonstrating SellerSprite's industry influence.
IV. China Cross-Border E-Commerce Industrial Cluster Map
SellerSprite's printed "China Cross-Border E-Commerce Industrial Cluster Map" became one of the most sought-after materials at the summit. The map systematically covers industrial clusters across 300+ cities in China, providing valuable references for sellers seeking product selection, category expansion, or supply chain resources. This resource helps sellers quickly identify high-quality suppliers and understand regional manufacturing advantages.
V. Industry Data: Continued Growth of Chinese Sellers
Official data revealed that Chinese sellers sold billions of products through Amazon global marketplaces from January to October 2025. Sales grew over 15% in mature markets like North America and Europe, while exceeding 30% in emerging markets. The number of new product listings increased nearly 25% year-over-year, and the number of sellers achieving $2M, $5M, and $8M in sales all grew over 20%. Top sellers surpassing $10M in sales increased by nearly 30%, confirming Chinese sellers' dominant role in global cross-border e-commerce growth.
VI. Multi-Marketplace Operations: Key to Global Expansion
As sellers expand globally, demand for cross-marketplace operational efficiency intensifies. SellerSprite currently supports 10+ major marketplaces including the US, Japan, and European countries, while accelerating development for emerging markets like Australia, Brazil, and the Middle East to facilitate true global operations.
VII. AI-Driven Product Innovation: Core 2026 Strategy
Amazon identified AI-driven product innovation as one of four core strategies for 2026. SellerSprite is upgrading its AI product matrix from standalone tools to comprehensive workflows covering product selection, market research, competitor analysis, user insights, listing optimization, and risk management - helping sellers reduce costs and improve efficiency throughout the business cycle.
VIII. AI Toolchain: Empowering Product Selection Decisions
At the summit, SellerSprite demonstrated how its AI tools can provide complete market assessments within minutes - answering critical questions like "Is there market opportunity?", "How are competitors performing?", and "What do customers really want?" - significantly improving selection efficiency while reducing risks.
The cross-border e-commerce industry stands at an inflection point where embracing AI technology, aligning with platform strategies, and maintaining compliance will be crucial for sustainable global growth. Companies like SellerSprite continue to empower sellers through intelligent solutions as the industry enters its next decade of development.