As cross-border e-commerce enters its annual peak sales period, independent sellers are preparing for the influx of traffic while recognizing that payment stability remains the critical factor determining their success. While product selection and marketing serve as the spearhead of growth, payment systems function as the essential shield protecting hard-won gains.
Ningbo: AI and TikTok as Dual Growth Engines
On December 18, during the crucial year-end shopping season, UseePay collaborated with Google Ads and TikTok for Business in Ningbo to host an exclusive workshop on independent store growth. The event focused on the core theme of "traffic acquisition × conversion optimization × fund recovery," with participants exploring how AI technology and TikTok's massive traffic potential could drive exponential growth.
From its unique payment perspective, UseePay emphasized the critical importance of payment success rates and risk control stability during peak periods. Any payment system disruption during high-traffic scenarios could lead to significant order loss directly impacting conversion rates. The company's multi-channel intelligent routing system, comprehensive localization of payment methods, and real-time risk control capabilities help merchants maintain stability under traffic surges.
Shenzhen: AI-Powered Short Films as New Content Frontier
The following day in Shenzhen, UseePay participated in the 2025 Greater Bay Area AI Short Film Industry Development Exchange, showcasing its capabilities for digital content monetization. As short films and digital content embrace "global distribution with local monetization" models, the company demonstrated its specialized solutions for international subscription payments, multi-currency settlement, and compliant fund management.
For content creators expanding globally, UseePay provides the payment infrastructure necessary to efficiently convert international audiences into paying subscribers while ensuring full regulatory compliance across jurisdictions.
Hangzhou: Payment as Brand Experience Catalyst
At the Hangzhou Brand Marketing Conference on December 20, discussions centered on systematic approaches to long-term brand growth in overseas markets. UseePay highlighted payment's evolving role beyond mere transaction processing to become a crucial brand interaction touchpoint.
Optimized payment paths, increased success rates, and reduced chargeback risks collectively enhance conversion efficiency while building consumer trust. The company's solutions cater to brands at different growth stages, from startups prioritizing simplicity to mature enterprises requiring global compliance capabilities.
Post-Black Friday Analysis in Shenzhen
On December 24, UseePay hosted a closed-door Black Friday review session in Shenzhen, analyzing peak season transaction stability and risk management. The discussion focused on payment system resilience during traffic spikes, precision fraud detection, and fund security - all critical components for preparing 2026 growth strategies.
Intelligent risk control models, transaction load balancing, and real-time anomaly monitoring emerged as key tools for reducing seasonal uncertainties and establishing more stable cross-border business foundations.
Guangzhou: Payment as Operational Hub
The final regional event in Guangzhou on December 26 deconstructed the complete independent store operational chain, with particular attention to payment's central role. UseePay demonstrated how its global acquiring, localized payment methods, and compliant settlement solutions serve sellers at various development phases.
By integrating with website construction and logistics partners, the company illustrated payment's function as the critical hub connecting traffic sources to final fund security, completing the cross-border commerce value chain.
Throughout these regional engagements, UseePay positioned payment infrastructure as the connective tissue linking advertising, content, and fulfillment in cross-border commerce. As independent sellers and brands continue their global expansion, robust payment systems will remain essential for sustainable international growth.