As global trade complexity reaches maze-like proportions, businesses are increasingly turning to technological solutions to unlock growth opportunities in volatile markets. New research from Descartes Systems Group reveals that supply chain leaders are prioritizing technology investments to address mounting global trade challenges and drive business expansion.
The Technology Imperative
The study of 978 supply chain executives found that 74% consider technology a critical component of their growth strategy . This figure jumps to 88% among companies anticipating over 15% growth in the next two years, demonstrating that high-performing organizations place greater value on technological solutions for supply chain management.
Tariff barriers, trade disputes, supply chain disruptions, and geopolitical instability emerged as the most pressing challenges facing modern supply chains. These complexities demand smarter, more efficient tools to optimize operations and mitigate risks.
Priority Technologies
Global trade intelligence technology ranked as the most valuable tool for the coming two years, with 36% of respondents identifying it as their top choice. Global trade analysis (27%) and supply chain mapping (26%) followed closely behind. These solutions enable businesses to better understand market dynamics, anticipate risks, and optimize supply chain performance.
Notably, consensus about the value of global trade intelligence technology spanned multiple industries. Manufacturing, wholesale, financial services, and retail sectors all identified it as their primary tool for improving operational efficiency and adding value, suggesting broad applicability across diverse business environments.
Emerging Innovations
The research also uncovered growing interest in cutting-edge technologies like artificial intelligence (AI), machine learning (ML), and blockchain for supply chain applications. These innovations promise to enhance automation, improve decision-making, and increase transparency and security throughout supply networks.
"In today's increasingly complex and uncertain global trade environment, technology adoption has become a competitive necessity," said Edward Ryan, CEO of Descartes Systems Group. "Organizations that effectively leverage technological solutions will be better positioned to overcome challenges, capitalize on opportunities, and achieve sustainable growth."
The Data Advantage
The study emphasized the critical role of data integration and analysis. Businesses must aggregate and interpret data from multiple sources—including trade flows, logistics, inventory, and market trends—to develop comprehensive supply chain visibility. Advanced analytics enable companies to identify potential bottlenecks and develop proactive mitigation strategies.
Enhanced collaboration with suppliers, customers, and partners also emerged as a key differentiator. Technology facilitates information sharing and coordination through cloud platforms and specialized collaboration tools, helping organizations build more resilient supply networks.
As global trade grows more complex, supply chain leaders are clearly prioritizing technological solutions. Tools like global trade intelligence, trade analysis, and supply chain mapping are proving instrumental in helping businesses navigate market volatility, anticipate risks, and optimize operations. By embracing these technologies while strengthening data capabilities and collaborative relationships, organizations can position themselves for long-term success in an increasingly challenging trade environment.