ADAM to Present Digital Marketing Tools at China Trade Fair

Published: 02/03/2026
Digital Marketing Overseas Expansion Intelligent Advertising
ADAM, the Wezzo Group's platform, will be showcased at the 2025 CIFTIS, demonstrating its one-stop digital marketing solution for overseas expansion. ADAM leverages data-driven intelligent marketing capabilities to provide a full-cycle, closed-loop service, helping businesses build a sustainable and growing global marketing system. Live demonstrations will be conducted during the exhibition, and customized solutions will be offered for industries such as gaming and applications, assisting them in achieving their global marketing objectives.
ADAM to Present Digital Marketing Tools at China Trade Fair

Expanding overseas presents businesses with challenges akin to sailing uncharted waters—where data fog obscures direction and market currents remain unpredictable. The 2025 China International Fair for Trade in Services (CIFTIS), scheduled for September in Beijing, may provide navigational tools for enterprises seeking global growth.

CIFTIS: A Barometer for Global Service Trade

Scheduled from September 10-14 at Beijing's Shougang Park, this year's CIFTIS adopts the theme "Digital Intelligence Leads the Way, Services Trade Renews Itself," focusing on digital transformation, intelligent solutions, and sustainable development in global services. The event will host representatives from over 70 countries and international organizations, with nearly 2,000 enterprises confirmed for in-person participation—including approximately 500 Fortune Global 500 companies and industry leaders.

With representation from 27 of the world's top 30 service trade economies, CIFTIS has solidified its position as a premier platform for global trade innovation.

ADAM Platform: Comprehensive Digital Marketing for Global Expansion

At the heart of Weizu Group's exhibition will be ADAM, its flagship digital marketing platform designed to address the complex challenges of international market entry. The system leverages intelligent algorithms to deliver end-to-end solutions spanning data analytics, media procurement, targeted advertising, content creation, and performance optimization.

"The platform represents years of accumulated expertise in digital transformation," explained a company representative. "It's engineered specifically to help Chinese enterprises build sustainable global marketing systems."

Data-Driven Intelligence: The Competitive Edge

ADAM's core value proposition lies in its data-centric approach to international marketing:

  • Market Intelligence: Advanced analytics decode target demographics, competitive landscapes, and cultural nuances to inform strategic decisions.
  • Media Partnerships: Direct integrations with six major platforms including Google, Meta, and TikTok provide premium advertising access.
  • Precision Targeting: Machine learning algorithms optimize ad placement to maximize conversion rates and return on investment.
  • Localized Content: Culturally adapted marketing materials bridge the gap between brands and regional audiences.
  • Performance Analytics: Real-time monitoring and adaptive optimization ensure continuous campaign improvement.

Interactive Demonstrations and Sector-Specific Solutions

Exhibition attendees will witness live demonstrations of ADAM's automated campaign management system, showcasing capabilities in account administration, strategic planning, and data-driven optimization. Particular emphasis will be placed on solutions tailored for mobile applications and gaming companies—industries facing unique localization challenges when expanding abroad.

The Weizu Group's immersive exhibition space will combine technology showcases with practical case studies, offering visitors a comprehensive view of next-generation digital marketing for global expansion.

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