The eyewear industry is experiencing a new wave of growth, with glasses serving not just as vision correctors but as connectors to a vast global market. The 2026 Wenzhou International Optical Fair (WOF), recognized as a barometer of China's eyewear supply chain and one of the world's top four international optical trade shows, offers an unparalleled platform for businesses to seize opportunities and expand networks.
Leading enterprises from China's key eyewear production hubs—including Shenzhen, Xiamen, Taizhou, Yingtan, Danyang, Xinhe, and Chongqing—will showcase their products alongside global buyers and industry experts at this premier event.
Why Choose Wenzhou International Optical Fair?
Since its inception in 2003, WOF has evolved into a specialized, branded, and international hub for industry exchange. More than an exhibition, it bridges China's eyewear manufacturing clusters with global markets. Wenzhou, designated as "China's Eyewear Production Base" and a "National Foreign Trade Transformation and Upgrading Demonstration Zone," provides strong industrial support for the event.
WOF is committed to creating a comfortable and professional environment for exhibitors to showcase their brand strength and innovations. The fair will intensify overseas promotion efforts, attracting buyers from Europe, America, and RCEP regions to bolster Chinese eyewear brands' global presence.
Key Highlights of WOF 2026:
- Full Industry Chain Coverage: From optical frames, sunglasses, and sports eyewear to lenses, packaging, raw materials, manufacturing equipment, and optometry instruments, WOF presents the latest products, technologies, and services across the entire supply chain.
- Global Market Access: With international buyers attending, exhibitors gain direct access to overseas markets and opportunities to expand distribution channels.
- Knowledge Exchange: Beyond product displays, WOF hosts forums and seminars where industry leaders share insights on market trends and innovations.
- Targeted Business Matching: Customized networking services help participants connect with potential partners efficiently.
Exhibition Scope:
The fair will feature optical frames, sunglasses, sports eyewear, children's glasses, reading glasses, safety goggles, lenses and blanks, packaging materials, accessories, specialized tools, manufacturing equipment, optometry instruments, contact lenses and care products, as well as plating equipment and materials.
Wenzhou International Optical Fair 2026 invites industry professionals to explore new horizons in eyewear trade and innovation.