
If Milan is recognized as the world's fashion capital, then Wenzhou undoubtedly holds the title of "China's Shoe Capital." Driven by evolving market demands, Wenzhou's leather and footwear industry is undergoing profound transformation. The 2026 Wenzhou International Leather, Shoe Materials, and Shoe Machinery Exhibition (Wenzhou International Leather Exhibition) serves as both a showcase and catalyst for this industrial evolution.
Exhibition Overview
Leveraging Wenzhou's position as China's footwear manufacturing hub, this professional trade exhibition connects the complete footwear industry supply chain. The 2026 edition will feature 50,000 square meters of exhibition space across seven halls, hosting over 700 exhibitors presenting comprehensive product ranges including:
- Leather and synthetic materials
- Footwear components and accessories
- Manufacturing machinery and automation systems
- Cutting-edge 3D technologies and digital printing solutions
- Smart manufacturing equipment
Exhibition Zones and Highlights
The event organizes specialized zones to address every segment of footwear production:
- Leather & Materials Zone: Features industry leaders presenting innovative leather, uppers, soles, and auxiliary materials.
- Equipment Zone: Showcases advanced footwear manufacturing machinery, sewing equipment, CNC systems, and automated production lines from domestic and international manufacturers.
- Digital & Smart Technology Zone: Highlights digital printing applications, intelligent manufacturing solutions, and automation advancements transforming footwear production.
Industry Participation
The exhibition receives strong support from authoritative organizations including China Leather Association and National Footwear Industry Alliance. Over 50 regional industry associations from major Chinese footwear production bases will attend, alongside supply chain representatives from leading domestic footwear brands.
Concurrent Summit: Intelligent Manufacturing Meets Fashion Design
The parallel "China Shoe Capital (Wenzhou) Intelligent Manufacturing and Fashion Design Summit" convenes industry experts, material innovators, and designers to discuss transformative technologies and design trends under the theme "New Materials, New Technologies, New Designs."
Industry Transformation and Market Opportunities
Amstid evolving domestic and international market dynamics, China's footwear manufacturing sector reaches a critical juncture in industrial restructuring. Wenzhou's comprehensive supply chain advantages position it as a prime destination for industry relocation. The city's accelerated adoption of digital and intelligent manufacturing technologies aims to elevate its status from "China's Shoe Capital" to a globally influential footwear production center.
Exhibit Categories
The exhibition comprehensively covers all aspects of footwear manufacturing:
- Natural and synthetic leather materials
- Footwear components and chemical treatments
- Hardware accessories and decorative elements
- Production machinery and automated systems
- Digital printing and laser processing technologies
- 3D printing and CAD/CAM design solutions