Tongtool YMS Boosts Crossborder Ecommerce with Marketing Tools

YMS by Tongtu is a cross-border e-commerce growth engine, offering multi-platform marketing and advertising, intelligent assistance tools, a YMS distribution system, and dropshipping services. The system integrates with major platforms, supporting bulk ad creation, sales and inventory analysis, competitor monitoring, and Listing operation analysis. Training courses on Listing, marketing, ERP, and distribution are scheduled for next week to help sellers get started quickly and improve operational efficiency.
Tongtool YMS Boosts Crossborder Ecommerce with Marketing Tools

As competition in cross-border e-commerce intensifies, sellers are seeking innovative ways to stand out in crowded marketplaces while simultaneously boosting sales and brand recognition. The solution lies in refined marketing strategies and efficient operational management. The YMS marketing system emerges as a growth engine for cross-border commerce, helping sellers increase visibility, improve conversion rates, and precisely target customers while streamlining operations.

Comprehensive Platform Coverage for Unified Advertising

The YMS system offers full integration with major e-commerce platforms including eBay, Amazon, Walmart, TikTok, Shopee, and Ozon. This centralized approach allows sellers to manage marketing campaigns across multiple platforms from a single interface, eliminating the need to switch between different systems.

The platform supports both on-platform and off-platform advertising, encompassing search ads, display ads, social media promotions, and affiliate marketing. A distinctive feature is the bulk creation capability for certain ad types, enabling simultaneous configuration of promotions across multiple stores and locations - a functionality that significantly enhances advertising efficiency.

Intelligent Advertising Tools for Enhanced Performance

Beyond basic ad placement, YMS incorporates advanced analytical capabilities including product sales and inventory analysis. This helps sellers identify best-selling items and overstocked products to optimize advertising strategies.

The system's intelligent tools feature time-based strategies, automated rules, and AI functionality that dynamically adjust bids, budgets, and creatives based on time periods, products, and target audiences. Additional competitive intelligence features include:

  • Real-time monitoring of competitor pricing and inventory
  • Listing performance trend analysis for exposure, clicks, and conversions
  • Comprehensive advertising reports with key metrics like ROI and conversion rates

Streamlined Distribution Network for Drop Shipping

The YMS distribution system simplifies drop shipping operations, allowing sellers to function as distributors without handling procurement, warehousing, or logistics. Suppliers gain access to new sales channels while distributors can:

  • Browse and select products from supplier catalogs
  • List items with one-click publishing
  • Sync orders automatically with suppliers for fulfillment
  • Utilize YMS cloud warehousing for storage and shipping services

Upcoming Training Sessions for Platform Mastery

Monday In-Person Training (January 26, 14:00–16:00)

Course: Listing Optimization

Topics: Account setup, multi-platform listing, inventory management, AI content creation

Tuesday Online Session (January 27, 14:30–15:30)

Course: Marketing Advertising Strategies

Topics: Platform-specific ad approaches, influencer collaboration, promotional configuration, competitive analysis

Wednesday In-Person Training (January 28, 14:00–16:00)

Course: ERP System Operations

Topics: Account setup, system configuration, order fulfillment processes

Thursday Online Session (January 29, 14:30–15:30)

Course: Distribution System Operations

Topics: Distributor registration, product listing workflow, cloud warehousing procedures

The YMS system represents a comprehensive solution for cross-border sellers seeking to enhance market performance through integrated marketing tools and operational efficiencies. By combining advertising intelligence with streamlined distribution capabilities, the platform aims to help businesses navigate competitive market conditions effectively.