
The sixth China Cross-Border E-Commerce Exhibition (CHWE) will convene from March 30 to April 1 at Shenzhen's Futian Convention and Exhibition Center, offering comprehensive solutions for businesses navigating complex cross-border trade processes.
Comprehensive Trade Platform
The exhibition will serve as a one-stop service platform covering the entire cross-border commerce workflow, including store setup guidance, product sourcing, and overseas market expansion strategies. Key participants include:
- 80+ major cross-border e-commerce platforms
- 200+ professional service providers
- 50+ high-volume buyers with annual procurement exceeding ¥1 billion
Extensive Product Showcase
Exhibitors will present merchandise across 15 major categories, featuring direct supply from over 3,800 manufacturers. Product segments include:
- Home furnishings and household goods
- Children's products and toys
- Beauty and personal care items
- Apparel and fashion accessories
Industry Knowledge Sharing
A three-day concurrent forum program will address critical industry challenges through expert-led sessions on:
- Global marketplace onboarding strategies
- TikTok commerce optimization techniques
- Cross-border tax compliance requirements
- Emerging market penetration approaches
The event aims to facilitate business connections while providing actionable insights for international e-commerce expansion.