Russian e-commerce platform Ozon has announced changes to its commission structure and logistics policies, leading many merchants to reassess their operational strategies. Effective April 6, the platform implemented new commission rates for categories such as children's vehicles, bicycles, personal hygiene products, and luggage, with some rates reaching as high as 55%—an increase of over 10 percentage points from previous levels. Notably, commissions for products priced below 300 rubles remain unchanged, a move likely aimed at preserving the competitiveness of low-cost items.
Logistics Overhaul
Concurrently, Ozon has revised its logistics framework. The previous shipping fee system, which was based on delivery timelines, has been replaced with a fixed-rate model determined by transport routes and shipment volume. Additionally, cross-regional sales will now incur supplemental fees ranging from 0% to 8%. According to Ozon, these adjustments are designed to mitigate the impact of higher commissions by reducing logistics expenses. The company also emphasized that the new logistics strategy will improve inventory distribution across regions and enhance overall operational efficiency.
Merchant Implications
For sellers, the commission hikes are expected to raise operating costs, particularly for high-rate categories. While the reduced logistics fees may offer partial relief, the net effect will vary depending on factors such as product mix and sales geography. Ozon has stated that all changes will be rolled out gradually to ensure transparency and allow merchants time to adapt.
These dual adjustments reflect Ozon's efforts to refine its profitability model and streamline operations amid intensifying market competition. For merchants, maintaining competitiveness under the new commission structure will be a critical challenge in the coming months.