Imagine preparing to send your Meizu smartphones overseas via Singapore Airlines Cargo, only to be told they cannot be shipped. This was the predicament faced by many exporters and freight forwarders on November 7, when Singapore Airlines Cargo issued an urgent notice halting all transportation of Meizu-branded electronic products.
The notice explicitly stated that with immediate effect, Singapore Airlines Cargo (including flights SQ, TR, MI, and XW) would no longer accept any electronic goods under the Meizu brand. This suspension applies to all flights originating from Chinese airports.
Agents were instructed to carefully inspect incoming cargo and immediately cease transportation if Meizu products were detected. For shipments already processed through customs, arrangements must be made to return the goods promptly to avoid additional losses. The airline emphasized that the ban took effect immediately, with no indication of when it might be lifted.
While the notice did not specify the reasons behind the suspension, the move serves as a critical warning for businesses involved in exporting Meizu electronics. Companies must now swiftly adapt their logistics strategies, seeking alternative carriers to ensure timely deliveries. Industry stakeholders are advised to monitor further updates from Singapore Airlines Cargo for potential policy changes.