When viewers watch Korean dramas featuring characters gathered around a table enjoying golden, crispy spring rolls, few realize they might be tasting flavors originating from Tianjin, China. As the Lunar New Year approaches, the production lines at Tianjin Feitian Frozen Food Co., Ltd. are racing against time in what they call the "spring roll manufacturing marathon." This isn't just routine production—it's a vivid example of how traditional Chinese cuisine is making its mark on international markets.
Export Data Analysis: Rising Volume and Value
According to statistics from Jizhou Customs, since Q4 2025, customs has cleared 20 batches of spring roll products with a total value reaching 4.201 million yuan. Recently, a 13.9-ton shipment passed inspection and is en route to South Korea. These numbers reveal key insights:
- Significant export growth: The 20 cleared batches demonstrate strong demand in South Korea, with export volumes steadily increasing.
- Substantial economic value: The 4.201 million yuan total highlights spring rolls as a high-value agricultural food product.
- Market concentration: With South Korea as the primary destination, companies should consider diversifying markets while maintaining current operations.
Behind the Scenes: Seasonal Production and Customs Support
"The Lunar New Year period is peak season for spring roll sales, with four more containers ready for shipment," said Du Juan, the company's manager. This statement underscores how seasonal demand creates production challenges. To ensure quality and timely delivery, the company is operating at full capacity. Du also emphasized how customs facilitation measures have been crucial: "The streamlined customs procedures significantly improve clearance efficiency, giving us critical time advantages in international market expansion."
Customs Initiatives: Tailored Support for Agricultural Exports
Jizhou Customs has implemented targeted measures to support specialty agricultural food exports:
- Customized policy guidance: Providing "policy toolkits" to help companies navigate foreign regulations and technical trade barriers.
- Quality control systems: Assisting companies in strengthening quality management and traceability systems from raw materials to packaging.
- 24/7 digital services: Offering round-the-clock online inspection scheduling and optimized sampling processes to accelerate clearance.
Strategic Recommendations for Market Growth
Based on current trends, analysts suggest:
- Deepening market penetration in South Korea through consumer preference research
- Developing new markets to reduce reliance on any single destination
- Enhancing brand recognition through quality and marketing
- Leveraging e-commerce platforms to expand distribution
- Monitoring policy changes to capitalize on emerging opportunities
The success of Tianjin spring roll exports reflects both corporate effort and institutional support. As more Chinese specialty foods follow this path, global consumers will have increasing opportunities to experience authentic Chinese flavors.