Imagine a hub that brings together the world's top logistics expertise while connecting the Americas with global markets. This vision is becoming reality as Messe München (Munich Trade Fair Group) prepares to launch its Transportation & Logistics America's (TLA) exhibition in partnership with MODEX.
The German exhibition giant, headquartered in Munich, is expanding its presence in the U.S. market through this strategic collaboration. The inaugural TLA will run concurrently with MODEX from April 9-12, 2018, in Atlanta. MODEX, organized by the Material Handling Industry (MHI) association, is North America's premier supply chain, manufacturing, and distribution trade show.
Strategic Synergy: Creating a Complete Logistics Ecosystem
Messe München recognized MODEX's established position in the U.S. logistics market. By combining forces, TLA will complement MODEX's strengths with expertise in other segments of the logistics chain. "MODEX has strong market penetration in the U.S., while TLA brings our global logistics experience to add value," explained a Messe München representative. "Attendees will access complete solutions spanning from internal logistics to global supply chains."
This synergistic approach creates unprecedented value for exhibitors and visitors alike. Companies can showcase cutting-edge logistics technologies while gaining insights into global trends and best practices. Attendees benefit from comprehensive industry intelligence across the entire logistics value chain in one location.
Atlanta: The Strategic Gateway
The choice of Atlanta for TLA's U.S. debut reflects careful strategic planning. The metropolitan area serves as a crucial logistics hub for North America and beyond, featuring the world's busiest airport (Hartsfield-Jackson Atlanta International) and multiple seaports. Messe München aims to leverage Atlanta's infrastructure and geographic advantages to establish TLA as a truly international logistics event.
TLA 2018: Key Industry Focus Areas
The premiere edition expects to attract 200 exhibitors and 5,500 visitors, covering multiple logistics domains including supply chain management, warehousing, transportation, and IT solutions. The event will also feature educational seminars with industry experts discussing market trends and innovations.
Key thematic focuses include:
- Digital Logistics: Showcasing IoT, AI, and big data applications for smart warehousing, transportation, and distribution systems.
- Sustainable Logistics: Featuring electric vehicles, energy-efficient equipment, and eco-friendly packaging solutions.
- Cross-border E-commerce Logistics: Presenting solutions for international fulfillment, including overseas warehousing and customs clearance.
- Cold Chain Logistics: Highlighting temperature-controlled transportation and storage technologies for perishable goods.
Global Logistics Exhibition Leadership
Messe München brings extensive exhibition expertise to this venture, including the world-leading transport logistic trade fair in Munich. The company operates a global network of logistics events including transport logistic China, transport logistic India, and air cargo China. This international platform offers logistics companies unparalleled opportunities for networking and business development.
The partnership between Messe München and MODEX represents a significant development for North America's logistics sector. As the industry faces both opportunities and challenges from global economic shifts and technological advancements, this collaboration promises to drive innovation and growth in the regional market.