Facebook Ads Fixing Zero Spend and Boosting Performance

Facebook Ads Fixing Zero Spend and Boosting Performance

This article delves into the common reasons for a 24-hour zero spend issue in Facebook ad accounts, including budget-audience mismatch, account review, improper bidding strategies, and landing page/ad content problems. It also provides practical tips for optimizing ad budgets, such as optimizing ad scheduling and setting/adjusting cost budgets appropriately. The aim is to help readers solve ad delivery challenges and improve ad performance.

01/07/2026 Logistics Encyclopedia
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Google Ads Adds Chinese Language Option for Global Marketers

Google Ads Adds Chinese Language Option for Global Marketers

Tired of navigating Google Ads in English? This tutorial provides a simple, three-step guide to switch your Google Ads interface to Chinese. Overcome language barriers and improve your ad management efficiency. This allows for a more comfortable and effective ad campaign experience. Learn how to easily change your language settings and manage your Google Ads account in Chinese, making your advertising efforts more intuitive and successful.

01/07/2026 Logistics Encyclopedia
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Facebook Ads Restructuring Cuts Costs by Simplifying Campaigns

Facebook Ads Restructuring Cuts Costs by Simplifying Campaigns

This article delves into two core strategies for Facebook ad optimization: simplifying account structure and meticulously managing ad volume. By consolidating similar ad sets, controlling the number of creatives, and promptly stopping underperforming ads, advertisers can improve campaign efficiency, reduce advertising costs, and achieve better overall ad performance. The focus is on streamlining processes and making data-driven decisions to maximize ROI on Facebook advertising campaigns.

01/06/2026 Logistics Industry Insights
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Amazon Europe Sellers Proforma Invoices Key to Avoiding Suspension

Amazon Europe Sellers Proforma Invoices Key to Avoiding Suspension

This article provides a detailed guide for Amazon European station sellers on proforma invoices. It covers how to obtain invoice templates, key points for filling them out, upload precautions, and common mistakes to avoid. Mastering these techniques can effectively improve invoice upload rates, avoid account review risks, and ensure compliant business operations. This guide helps sellers navigate the complexities of proforma invoices within the Amazon European marketplace.

01/06/2026 Customs Knowledge
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Amazon Sellers Advised to Review Fees for Potential Refunds

Amazon Sellers Advised to Review Fees for Potential Refunds

Attention Amazon sellers! Amazon may be refunding erroneous charges from January 10th to 22nd due to a system bug, primarily affecting referral fees and shipping fees. Sellers should log in to Seller Central and check their statements using the 'Date Range Reports' to confirm if a refund has been issued. Seize this opportunity to avoid potential losses by verifying your account and identifying any applicable refunds.

12/30/2025 Logistics Industry Insights
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Crossborder Sellers Face Hidden Customs Risks

Crossborder Sellers Face Hidden Customs Risks

Cross-border customs clearance is a critical part of the import and export process, with over 30% of shipment delays stemming from this stage. Customs clearance involves multiple steps such as declaration, inspection, and tax payment, necessitating attention to compliance and document completeness to mitigate risks and enhance success rates. Mastering customs clearance techniques is essential for success in cross-border trade.

09/16/2025 Customs Knowledge
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Export License Guide for Crossborder Logistics Simplified

Export License Guide for Crossborder Logistics Simplified

The Cross-border Logistics Export License (EL) is an essential document for companies engaging in international trade. Applying for an EL involves multiple steps, including filling out information, uploading materials, and undergoing a review process. Understanding the core elements of the EL and its application procedure can help newcomers in foreign trade improve efficiency, ensure compliance, and smoothly enter the international market.

09/16/2025 Customs Knowledge
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Tiktok Shop Raises Entry Bar for US and UK Sellers

Tiktok Shop Raises Entry Bar for US and UK Sellers

TikTok Shop has updated its onboarding rules for cross-border stores in the US and UK, significantly raising the bar. Stricter requirements are now in place regarding company qualifications, entity eligibility, and compliance reviews. Cross-border e-commerce sellers need to pay close attention to company registration duration, entity type restrictions, and compliant operations to successfully onboard and tap into the overseas market.

11/03/2025 Logistics Industry Insights
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Statistics Analysis of Internet Cargo Transportation Information Submission in the First Half of 2024

Statistics Analysis of Internet Cargo Transportation Information Submission in the First Half of 2024

By the end of June 2024, a total of 3,286 internet freight companies in the country uploaded 80.877 million waybills, representing a year-on-year increase of 52.8%. The top three provinces in waybill upload volume are Anhui, Tianjin, and Jiangsu. Compliance assessments indicate that Henan, Hubei, and Shandong performed well, while some provinces and cities still showed deficiencies in data reporting.

08/27/2024 Logistics
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An Post Optimizes Cross-border Parcel Data Processing Capabilities with Zephyr Solution

An Post Optimizes Cross-border Parcel Data Processing Capabilities with Zephyr Solution

An Post in Ireland has announced the adoption of Hurricane Commerce's Zephyr solution to enhance the electronic data quality of cross-border parcels, thereby improving its cross-border e-commerce service capabilities. Zephyr can process over 700 million requests daily and offers quick responses. This initiative aims to address emerging global postal compliance requirements while enhancing customer experience and operational efficiency.

07/23/2025 Logistics
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