Amazon Sellers Adopt Datadriven Ads Amid Traffic Slump

Amazon Sellers Adopt Datadriven Ads Amid Traffic Slump

This article addresses the challenges faced by Amazon sellers experiencing category traffic decline and proposes data-driven advertising optimization strategies. It covers key aspects such as precise bidding, breaking traffic bottlenecks, coping with category traffic downturns, and advertising for existing products. The aim is to help sellers achieve growth against the trend through refined operations and flexible strategy adjustments. By leveraging data analysis and optimizing ad campaigns, sellers can effectively combat traffic decline and improve overall performance on Amazon.

12/30/2025 Logistics Industry Insights
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Google Ads Beginner Tips to Avoid Pitfalls Boost Campaigns

Google Ads Beginner Tips to Avoid Pitfalls Boost Campaigns

This article addresses common pitfalls for Google Ads beginners, such as keyword stuffing and poor landing page relevance. It provides a detailed optimization strategy covering account structure setup, budget allocation, and Quality Score improvement. Emphasizing the importance of precisely matching user intent, dynamically adjusting budgets, and enhancing landing page experience, this guide aims to help businesses avoid common mistakes and improve ad performance. It offers actionable advice to maximize ROI and achieve better results from Google Ads campaigns.

01/07/2026 Logistics Encyclopedia
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Major Ecommerce Platforms Prepare for Holiday Rush

Major Ecommerce Platforms Prepare for Holiday Rush

The year-end shopping season is approaching, intensifying e-commerce platform competition. Amazon's Prime Early Access Sale is generating buzz, while eBay introduces ad optimization features to assist sellers. Shopee focuses on the Halal market, and cross-border logistics companies accelerate their expansion. The Yen's depreciation exacerbates Japan's trade deficit, and fintech company Airwallex completes a new funding round. Experts advise consumers to pay attention to the selection of thermal underwear, emphasizing that tighter is not necessarily warmer.

01/16/2026 Logistics
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Google Chrome Optimization Tips for Faster Browsing

Google Chrome Optimization Tips for Faster Browsing

This article provides a comprehensive set of Chrome browser optimization and speed-up solutions. It covers using SEO tools to improve website ranking, information acquisition and verification, ad blocking, multi-window optimization, and efficient Chrome usage techniques. By implementing these methods, users can effectively resolve browser lag issues and enhance work efficiency. The guide aims to provide practical tips for a smoother and more productive browsing experience, focusing on both technical adjustments and strategic tool utilization.

01/22/2026 Logistics Encyclopedia
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Google Ads Optimization Boosts Crossborder Ecommerce ROI

Google Ads Optimization Boosts Crossborder Ecommerce ROI

This article explores how cross-border e-commerce businesses can maximize advertising value on Google Ads through refined budget and bidding adjustments. It emphasizes the importance of conversion data and proposes differentiated strategies for budget and bid adjustments. The aim is to help advertisers optimize ad performance and improve return on investment. The paper highlights the need to analyze performance metrics to make informed decisions on budget allocation and bidding strategies, ultimately driving more efficient and profitable advertising campaigns.

01/23/2026 International Settlement
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Affiliate Marketers Adopt Multiaccount Strategies for Resilience

Affiliate Marketers Adopt Multiaccount Strategies for Resilience

Affiliate marketing goes beyond simple ad placement; account security is paramount. This article delves into the risk control mechanisms of major platforms, emphasizing the importance of 'account nurturing + environment isolation + multi-account management.' It provides a practical guide to building a robust multi-account environment, empowering affiliate marketing teams to achieve long-term, stable, and scalable advertising campaigns. By understanding and implementing these strategies, marketers can mitigate risks and ensure the longevity of their affiliate marketing efforts.

01/27/2026 Logistics Industry Insights
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Beijing Event Highlights Short Video Marketing for Global Growth

Beijing Event Highlights Short Video Marketing for Global Growth

Nativex, Mintegral, and Airwallex will jointly host a short drama overseas-themed event in Beijing on September 12th. The event will focus on market trends, content production, marketing and advertising, and monetization strategies. Industry experts will be invited to share their successful experiences, helping developers tap into the overseas short drama market. Attendees can expect insights on crafting engaging narratives, optimizing ad campaigns, and leveraging various monetization models to maximize revenue in this rapidly growing sector.

01/27/2026 Logistics Industry Insights
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WCO Aids Mongolia in Strengthening Customs Risk Management

WCO Aids Mongolia in Strengthening Customs Risk Management

The World Customs Organization (WCO) collaborated with Mongolian Customs to conduct a passenger risk screening workshop in Ulaanbaatar, aiming to enhance Mongolia's risk-based passenger targeting capabilities. The workshop covered risk management frameworks, behavioral analysis, questioning techniques, and the application of WCO risk management tools. It emphasized the strategic importance of risk management in customs modernization and explored future trends in intelligent risk management.

01/05/2026 Customs Knowledge
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Ebay Sellers Boost Profits Without Relying on Paid Ads

Ebay Sellers Boost Profits Without Relying on Paid Ads

This article delves into eBay platform promotion strategies, emphasizing the importance of organic search optimization and Promoted Listings. It provides practical tips to move away from reliance on direct traffic methods. Through refined operations and high-quality products, achieve sales growth for your eBay store. Focus is placed on maximizing visibility and driving conversions through strategic keyword targeting and effective use of eBay's advertising tools.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Boost Sales with Product Optimization Tips

Ebay Sellers Boost Sales with Product Optimization Tips

This article delves into the three core elements of eBay product optimization: title, keywords, and images, providing practical advice for sellers. By using precise title targeting, multi-channel keyword placement, and high-quality image presentation, sellers can improve product visibility and conversion rates, standing out in the competitive eBay marketplace. The focus is on actionable strategies to enhance listings and drive sales through effective optimization techniques.

01/04/2026 Logistics Encyclopedia
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