US Rail Freight Sees Mixed Demand Carloads Rise Intermodal Slows

US Rail Freight Sees Mixed Demand Carloads Rise Intermodal Slows

For the week ending January 14th, U.S. rail freight carload traffic increased by 4.2%, while intermodal traffic decreased by 7%. Year-to-date, carload traffic is up 2.9%, and intermodal traffic is down 9.2%. This suggests a potential shift in freight transportation preferences or underlying economic factors affecting different modes of transport. The diverging trends between carload and intermodal volumes warrant further investigation to understand the driving forces behind these changes.

02/03/2026 Logistics
Read More
US Rail Freight Decline Points to Economic Slowdown

US Rail Freight Decline Points to Economic Slowdown

According to the Association of American Railroads, U.S. rail freight traffic decreased by 3.7% year-over-year for the week ending May 21, while intermodal traffic fell by 4.5%. Coal and chemical shipments increased, while grain and metals declined. Year-to-date, freight traffic is up 0.4%, but intermodal traffic is down 6.8%. The decline in rail freight could signal an economic slowdown, requiring proactive responses from railway companies and increased investment from the government.

02/11/2026 Logistics
Read More
US Rail Freight Auto Petroleum Up As Coal Declines

US Rail Freight Auto Petroleum Up As Coal Declines

According to the Association of American Railroads, U.S. rail freight traffic decreased by 7.9% year-over-year for the week ending May 9, while intermodal traffic increased by 3.8%, showing a diverging trend. Shipments of motor vehicles & parts and petroleum products increased, while coal shipments decreased significantly. Year-to-date, rail freight traffic is down 1.8%, and intermodal traffic is up 1.7%. Rail freight companies need to actively transform and expand their intermodal transportation business.

01/29/2026 Logistics
Read More
Targeting Cheaper Markets Cuts Google Ads Costs

Targeting Cheaper Markets Cuts Google Ads Costs

This article provides a detailed explanation of the differences between RMB and non-RMB accounts when setting up a Google Ads account. It focuses on how invoice requirements influence the account selection process and offers a clear setup guide and refund instructions. The aim is to help advertisers make informed decisions and save on their advertising budget. It highlights the key considerations for choosing the right account type based on tax and invoicing needs, ensuring a smooth and cost-effective advertising experience.

01/04/2026 Customs Knowledge
Read More
Amazon Expands Video Ad Tools for Brands

Amazon Expands Video Ad Tools for Brands

Amazon Advertising has launched a suite of video advertising solutions, including Sponsored Display video ads, video creation tools, ad creative services, and streaming TV reach incrementality measurement. This aims to help sellers more effectively build brand awareness through video, reach target audiences, and optimize ad performance, ultimately driving sales growth. The new tools and services empower brands to create engaging video content, target specific customer segments, and measure the impact of their video campaigns across various channels within the Amazon ecosystem.

01/04/2026 Logistics Industry Insights
Read More
Ozon Shifts Focus from Rapid Growth to Strategic Operations

Ozon Shifts Focus from Rapid Growth to Strategic Operations

OZON is moving away from extensive growth to precise operations. Sellers face challenges like strict brand qualification reviews, upgraded advertising optimization, faster logistics, and changes in payment rules. Sustainable development can be achieved by focusing on advantageous product categories, building differentiated brands, accurately targeting advertising, optimizing supply chains, and improving customer service. The deepening Sino-Russian cooperation brings more opportunities to the OZON platform. To succeed, sellers must adapt to these changes and implement detailed strategies for growth and efficiency.

01/07/2026 Logistics Industry Insights
Read More
Amazon Ads Key Strategies for Better Performance

Amazon Ads Key Strategies for Better Performance

This article delves into the optimal frequency of Amazon advertising optimization, emphasizing the importance of meticulous operation. It analyzes different strategies for handling high and low relevance keywords, and provides practical advice for optimizing automatic and manual campaigns. The article also discusses the impact of frequent adjustments on ad weight and proposes a combined approach of small and large optimizations to help sellers find the best rhythm for Amazon advertising. Ultimately, it aims to guide sellers towards effective and sustainable ad performance.

01/06/2026 Logistics Encyclopedia
Read More
Amazon Sellers Guide to Asins Keywords and PPC Ads

Amazon Sellers Guide to Asins Keywords and PPC Ads

This article delves into Amazon ASINs and their reverse lookup applications, highlighting their importance for sellers in product identification, inventory management, and PPC advertising optimization. It provides a detailed guide on using the Keyword Scout tool to help sellers uncover competitor keywords, optimize advertising strategies, and boost product sales, ultimately achieving success in the Amazon marketplace. Understanding and leveraging ASINs and reverse ASIN lookup are crucial for effective product research and competitive analysis, leading to improved PPC campaign performance and increased visibility.

01/05/2026 Logistics Encyclopedia
Read More
Amazon Sellers Gain Edge with Search Query Reports

Amazon Sellers Gain Edge with Search Query Reports

Amazon Search Term Report is crucial for boosting sales. It helps sellers understand consumer search behavior, discover potential keywords, and optimize listings and advertising strategies. By combining it with advertising data, sellers can more accurately grasp consumer needs, improve conversion rates, and achieve sales growth. Analyzing this report allows for data-driven decisions in keyword targeting and campaign optimization, leading to a more efficient and profitable Amazon business. Ultimately, mastering the search term report is essential for success on the Amazon platform.

01/05/2026 Logistics Industry Insights
Read More
Ecommerce Firms Grapple With GSC Errors Openai Ads

Ecommerce Firms Grapple With GSC Errors Openai Ads

Recent hot topics in e-commerce include: analysis of Google Search Console errors, ChatGPT advertising testing, and emerging trends in the global e-commerce market. This information provides valuable insights for e-commerce professionals. Understanding GSC errors helps optimize website visibility. Exploring ChatGPT advertising opens new marketing avenues. Keeping abreast of global e-commerce trends allows businesses to adapt and thrive in a dynamic environment. These key areas are crucial for staying competitive and informed in the rapidly evolving e-commerce landscape.

02/11/2026 Logistics
Read More