Mobile Game Ads Shift from CPI to ROAS by 2026

Mobile Game Ads Shift from CPI to ROAS by 2026

Rising traffic costs in IAA overseas expansion are limiting the traditional CPI model. ROAS targeting can improve profitability and ensure steady growth, making it a recommended strategy for IAA developers to actively adopt in response to market changes. By focusing on return on ad spend, companies can optimize their campaigns for better performance and sustainable growth in the competitive global market. This approach allows for more efficient ad spending and a greater focus on acquiring high-value users.

01/23/2026 Logistics Industry Insights
Read More
FCL Shipping Boosts Business Efficiency and Security in Logistics

FCL Shipping Boosts Business Efficiency and Security in Logistics

Full Container Load (FCL) is crucial for businesses seeking efficient and secure logistics control. This article delves into the workings of FCL, highlighting its four key advantages: efficiency, simplification, security, and guarantee. We provide detailed management recommendations to help businesses optimize their logistics solutions, reduce costs, and enhance competitiveness. By understanding and implementing best practices in FCL management, companies can streamline their supply chains and improve overall operational effectiveness, ensuring timely and safe delivery of goods.

01/23/2026 Logistics Encyclopedia
Read More
European FBA Fee Guide for Crossborder Sellers

European FBA Fee Guide for Crossborder Sellers

This paper provides an in-depth analysis of European FBA fee structure and influencing factors. It proposes lean operation strategies aimed at helping cross-border e-commerce sellers effectively reduce costs and improve profitability. The strategies cover optimizing product structure, refining inventory management, selecting appropriate locations, improving operational efficiency, paying attention to policy changes, and data-driven decision-making. By implementing these strategies, sellers can gain a competitive edge and achieve sustainable growth in the European market.

01/23/2026 Logistics Encyclopedia
Read More
Global Shipping Firms Adopt Costsaving Payment Strategies

Global Shipping Firms Adopt Costsaving Payment Strategies

International ocean freight payments, especially for high-value shipments, carry inherent risks. This paper details the choice between prepaid and collect freight, the application of telegraphic transfers (TT) and letters of credit (LC), and provides seven key considerations for high-value freight payments. These include reviewing fee details, ensuring payment security, mitigating exchange rate risks, selecting reliable partners, ensuring legal compliance, and optimizing costs. This guide helps you complete payments safely and efficiently, avoiding unnecessary losses in international trade.

01/23/2026 International Settlement
Read More
Chinarussia Trade Grows Amid Evolving Logistics Strategies

Chinarussia Trade Grows Amid Evolving Logistics Strategies

This paper delves into five core models of China-Russia cross-border logistics (China-Europe Railway Express, sea freight, air freight, road transportation, and cross-border e-commerce dedicated lines), comparing their advantages, disadvantages, and applicable scenarios. It provides practical solutions, including clarifying cargo attributes, selecting partners, ensuring compliance, tracking transportation, and managing last-mile delivery. This analysis assists businesses in choosing the optimal logistics solution for China-Russia trade, ultimately reducing costs and improving efficiency.

01/23/2026 Logistics Encyclopedia
Read More
Canada Expands Crossborder Shopping with Air Freight Services

Canada Expands Crossborder Shopping with Air Freight Services

Canada consolidation air shipping offers a one-stop cross-border shopping solution for overseas Chinese. By establishing consolidation warehouses in Canada, it provides services such as receiving, packaging, and air transportation. Advantages include time and effort saving, safety and reliability, reasonable shipping costs, and convenience. When choosing a consolidation company, consider reputation, price, service, customer support, and insurance. Understand the cost structure, including shipping fees, storage fees, packaging fees, and customs duties, as well as the estimated shipping time.

01/23/2026 Logistics
Read More
Datadriven Guide Customs Brokers Vs Freight Forwarders

Datadriven Guide Customs Brokers Vs Freight Forwarders

This paper, from a data analyst's perspective, deeply analyzes the core differences between customs clearance by freight forwarders and customs brokers, including business positioning, professional depth, service scope, resource network, and responsibility risks. Through scenario-based analysis, it provides enterprises with a decision-making model based on their own business characteristics and proposes risk warnings to help enterprises identify when to change customs clearance service providers. Ultimately, this leads to improved customs clearance efficiency and reduced operating costs.

01/23/2026 Customs Knowledge
Read More
Amazon Sellers Adopt FBA Fee Strategies to Boost Profits

Amazon Sellers Adopt FBA Fee Strategies to Boost Profits

This article delves into the structure of Amazon FBA fees, including fulfillment fees, shipping fees, and storage fees. It provides data-driven optimization strategies aimed at helping sellers reduce logistics costs and improve profitability. Through meticulous operation and continuous monitoring, sellers can gain an advantage in a highly competitive market. The analysis focuses on practical methods for minimizing expenses associated with FBA, ultimately leading to increased profit margins and a stronger competitive position for Amazon sellers.

01/23/2026 Logistics Encyclopedia
Read More
Xiamen Customs Promotes Port Clearance Reform to Boost Foreign Trade Development

Xiamen Customs Promotes Port Clearance Reform to Boost Foreign Trade Development

Xiamen Customs is committed to creating a convenient port clearance environment through deepening reforms and innovative measures, actively promoting the transformation and upgrading of foreign trade. The introduction of the 'dual-screen machine' and 'online reservation inspection platform' has effectively improved clearance transparency and efficiency, significantly reducing time costs for enterprises in the Free Trade Zone and fostering positive interactions between customs and businesses. In the future, Xiamen Customs plans to launch a mobile client to provide mobile clearance services.

07/21/2025 Logistics
Read More
Taipei to Changchun LCL Freight Guide Streamlines Crossstrait Shipping

Taipei to Changchun LCL Freight Guide Streamlines Crossstrait Shipping

This article provides an in-depth analysis of LCL (Less than Container Load) ocean freight transportation from Taipei to Changchun, taking Willy International Enterprise Co., Ltd. as an example. It details the challenges and opportunities of cross-strait logistics, the operational process of ocean freight LCL, and key factors in choosing a logistics company. The article also shares practical case studies and frequently asked questions, aiming to help Taiwanese businesses better understand cross-strait logistics, reduce transportation costs, and improve transportation efficiency.

08/21/2025 Port Encyclopedia
Read More