Amazon Launches Demographics Tool for Sellers

Amazon Launches Demographics Tool for Sellers

Amazon's new "Demographics" feature allows sellers to view consumer profiles at the ASIN level, optimizing product information and ad targeting. Vendor Central accounts now include "Purchase Location" analytics, aiding in regional inventory and marketing strategy optimization. Platforms like eBay and Wish also offer similar data functionalities. Data-driven operation is an inevitable trend in cross-border e-commerce. Seizing these opportunities can significantly improve performance by allowing sellers to better understand their customers and tailor their approach accordingly.

11/03/2025 Logistics Industry Insights
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Global Express Firms Push for Enhanced Package Tracking

Global Express Firms Push for Enhanced Package Tracking

International express tracking methods directly impact logistics transparency and user experience. Full-link tracking, through seamless data integration, ensures real-time package information updates and higher location accuracy, especially suitable for high-value or time-sensitive goods. While segmented tracking is more cost-effective, data gaps can increase hidden risks. When choosing international express logistics services, consulting a professional international logistics consultant is recommended to obtain customized solutions. This ensures optimal tracking and a better overall experience.

11/03/2025 Logistics Industry Insights
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Logistics Firms Adapt Supply Chains for Future Growth

Logistics Firms Adapt Supply Chains for Future Growth

Global supply chain reshaping presents both opportunities and challenges for logistics companies. Businesses need to adapt to trends like reshoring, nearshoring, and friendshoring, enhancing multimodal transport and air freight capabilities, and flexibly adjusting their strategies. Logistics is a key factor in corporate location decisions. Technological innovation, service expansion, deepened cooperation, and a focus on sustainable development are crucial for success. Industry leaders are already actively implementing these changes. Embracing transformation is essential to winning in the future.

11/03/2025 Logistics Industry Insights
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US Imports Face Stricter Checks at Centralized Examination Stations

US Imports Face Stricter Checks at Centralized Examination Stations

A Central Examination Station (CES) is a designated location by customs for cargo inspection. This article provides a detailed overview of the CES, including its definition, inspection procedures, cost allocation, and strategies for importers. The aim is to help importers better understand the customs inspection process, reduce clearance costs, and ensure the smooth passage of goods through customs. It covers key aspects of the CES process, offering practical guidance for navigating this critical stage of import and export operations.

11/03/2025 Customs Knowledge
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Exploring The Port of Rotterdam: A Paradigm Of Global Port Infrastructure

Exploring The Port of Rotterdam: A Paradigm Of Global Port Infrastructure

The Port of Rotterdam serves as a benchmark for global port infrastructure, ranking first in the world for four consecutive years due to its advantageous location and modern facilities. With a vast port area, diverse multi-functional terminal layouts, and substantial investment support, it has enhanced logistics efficiency through the establishment of a comprehensive sea, land, and air transport network. Digital transformation has elevated service levels at the Port of Rotterdam, reinforcing its crucial role in international trade.

07/21/2025 Port Encyclopedia
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Guide to Safely Shipping Musical Watches

Guide to Safely Shipping Musical Watches

This article provides a detailed guide on shipping a music watch to a different location. It covers essential aspects such as selecting the right courier company, professional packaging techniques, insurance options, appropriate shipping methods, and prohibited items. The aim is to help readers safely and conveniently send their valuable music watch, ensuring it arrives in perfect condition and providing peace of mind throughout the delivery process. It offers practical tips and considerations for a smooth and secure shipping experience.

01/05/2026 Logistics Encyclopedia
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Chinas Aksu Expands Ondemand Pickup for Large Item Shipping

Chinas Aksu Expands Ondemand Pickup for Large Item Shipping

Struggling with moving large items in Aksu? This article details the process and precautions for door-to-door pickup services, helping you easily schedule and say goodbye to moving hassles. It also looks at the development prospects of the logistics industry in Aksu, allowing you to enjoy a convenient and efficient logistics experience. Learn how to arrange for pickup of your bulky goods directly from your location in Aksu and explore the future of logistics solutions in the region.

12/30/2025 Logistics
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Yuantong Express Expands Doortodoor Delivery Services in Beijing

Yuantong Express Expands Doortodoor Delivery Services in Beijing

This article provides a detailed introduction to YTO Express's door-to-door pickup service in Beijing, covering its advantages, appointment methods, operational procedures, and frequently asked questions. It aims to help readers understand how to send express packages efficiently and conveniently from the comfort of their homes, thereby improving their life and work efficiency. The service offers a hassle-free solution for sending packages without needing to visit a drop-off location, saving time and effort.

12/30/2025 Logistics
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Amazon Restricts fartonear Shipping to Boost Seller Profits

Amazon Restricts fartonear Shipping to Boost Seller Profits

Amazon has upgraded its system, allowing sellers to view the actual delivery warehouse location in the backend. This helps identify 'long-distance delivery to nearby warehouses,' preventing unnecessary shipping costs and account risks. Choosing reputable freight forwarders, signing detailed contracts, and real-time tracking of cargo status are crucial preventative measures. Compliance is the future trend of cross-border e-commerce. Sellers should prioritize adhering to Amazon's policies and regulations to ensure sustainable business growth and avoid potential penalties.

01/04/2026 Logistics Industry Insights
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Google Ads Targeting Strategies Improve ROAS for Marketers

Google Ads Targeting Strategies Improve ROAS for Marketers

This article provides an in-depth analysis of Google Ads' various targeting features, covering both display and search advertising options. It explores key strategies such as location, demographics, topics, placements, and keyword targeting. The importance of data analysis in optimizing targeting strategies is emphasized, aiming to help readers improve the precision and ROAS of their advertising campaigns. By understanding and leveraging these techniques, advertisers can reach their ideal audience more effectively and maximize their return on ad spend.

01/07/2026 Logistics Industry Insights
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