Startup Disrupts Sleep Industry with Content Strategy

Startup Disrupts Sleep Industry with Content Strategy

The entrepreneur has been deeply cultivating a Chinese nourishing brand for five years, focusing on the sleep economy. They emphasize product and raw material traceability, content marketing, and a long-term approach to build the brand's foundation. The brand prioritizes quality ingredients and transparent sourcing. Content marketing plays a key role in educating consumers and building trust. The company's commitment to long-term growth and sustainable practices is central to its brand identity.

02/05/2026 Logistics Industry Insights
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Sun Shade Awnings Gain Popularity in US and European Markets

Sun Shade Awnings Gain Popularity in US and European Markets

The European and American courtyard awning market is experiencing strong demand, with a remarkable 700+ daily sales cases. This article provides an in-depth analysis of market trends, user needs, product innovation, and overseas strategies. It aims to help sellers seize the 'backyard economy' opportunity and tap into overseas markets by understanding the key factors driving growth and offering practical guidance for successful expansion. The focus is on maximizing potential in this lucrative niche.

02/05/2026 Logistics Industry Insights
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Taobao Offers Oneonone Coaching for Ecommerce Growth

Taobao Offers Oneonone Coaching for Ecommerce Growth

Taobao Coaching program offers one-on-one practical operational guidance, covering the entire process from store registration and product selection to marketing and after-sales service. It aims to help students master the core skills of Taobao store operation, enhance store competitiveness and profitability, and achieve long-term stable development. The program provides personalized support and tailored strategies to navigate the complexities of the Taobao platform and optimize store performance for sustainable growth.

02/05/2026 Logistics Encyclopedia
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Yaoji Heir Invests in 16B Gaming Card Market

Yaoji Heir Invests in 16B Gaming Card Market

YaJi Technology's chairman, Yao Shuobin, founded the "Shanhun" brand, focusing on the game IP card market. By collaborating with leading games, innovating product design, and implementing a matrix-style operation, it has rapidly risen in prominence. The company has completed hundreds of millions of yuan in financing and is actively expanding into overseas markets. However, reliance on external IP licensing also presents challenges. Future development should focus on building proprietary IP and global expansion.

02/05/2026 Logistics Industry Insights
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HS Code Overhaul 233 Changes to Impact Industries

HS Code Overhaul 233 Changes to Impact Industries

The World Customs Organization (WCO) has released significant revisions to the HS Code, encompassing 233 changes across various sectors including agriculture, chemicals, and machinery. Businesses must closely monitor these changes, adjusting product classifications and declaration strategies. Optimizing logistics processes and enhancing international competitiveness are crucial. Staying informed about WCO updates is essential to anticipate future revisions and maintain compliance. Proactive adaptation to these changes will minimize disruptions and ensure smooth international trade operations.

02/05/2026 Customs Knowledge
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Guide to Authenticating Luxury Goods from Hong Kong to Thailand

Guide to Authenticating Luxury Goods from Hong Kong to Thailand

This article provides a detailed guide to authenticating luxury goods purchased from Thailand, particularly those shipped directly from Hong Kong. It focuses on six key aspects to effectively distinguish genuine products from counterfeits and protect consumer rights. These aspects include analyzing logistics information, external packaging, invoices and receipts, product details, anti-counterfeiting technology, and after-sales service. By carefully examining these elements, consumers can minimize the risk of purchasing fake or substandard luxury items.

02/06/2026 Logistics Encyclopedia
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Global Logistics Firms Cut Costs Impact Crossborder Ecommerce

Global Logistics Firms Cut Costs Impact Crossborder Ecommerce

Layoffs by international logistics giants signal industry transformation due to slowing e-commerce demand, rise of self-built logistics, and intensified cost competition. Cross-border e-commerce businesses should optimize logistics channels and product structures, pay attention to industry trends, and strengthen compliance management to turn challenges into opportunities. The shift highlights the need for agility and strategic adaptation in the face of evolving market dynamics and increasing pressure on traditional logistics models.

02/06/2026 Logistics Industry Insights
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Tiktok Shop Expands US Crossborder Ecommerce with TOP Program

Tiktok Shop Expands US Crossborder Ecommerce with TOP Program

TikTok Shop launched the "TOP Program," investing significant resources to support leading cross-border e-commerce merchants in the US market. This initiative provides benefits such as commission reductions, exclusive badges, and increased exposure. The program also upgrades its incentive mechanisms, covering aspects like product, content, marketing, and logistics, aiming to help merchants achieve rapid growth in the US market. This move is poised to reshape the competitive landscape for overseas businesses in the US.

02/06/2026 Logistics Industry Insights
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HS Code Update Boosts Global Circular Economy Efforts

HS Code Update Boosts Global Circular Economy Efforts

The WCO promotes the green upgrade of the HS, supporting the circular economy and sustainable trade. It focuses on optimizing the HS code to track product lifecycles and facilitate resource recovery. This initiative aims to improve the traceability of goods, promote responsible consumption and production patterns, and contribute to environmental protection by enabling better monitoring and management of waste streams and recycled materials. Ultimately, this supports a more sustainable and resource-efficient global trade system.

02/06/2026 HS Code Query
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Alibaba Ends EPR Service Amid Environmental Compliance Pressures

Alibaba Ends EPR Service Amid Environmental Compliance Pressures

Alibaba International will discontinue its EPR collection service for certain products in France by 2025, presenting new compliance challenges for merchants. Emphasizing environmental protection can enhance sustainable development for businesses. Merchants are advised to prepare in advance to ensure compliance in their operations.

08/04/2025 Logistics
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