Amazon Faces Scrutiny Over Private Label As Sellers Adapt

Amazon Faces Scrutiny Over Private Label As Sellers Adapt

The competition between Amazon's private label brands and third-party sellers is intensifying, with increasing accusations of 'copying.' This paper analyzes the operational model and market share of Amazon's private labels, as well as the challenges and opportunities they present to third-party sellers. It proposes strategies to help these sellers navigate the competitive landscape and find ways to thrive in this co-opetitive environment. The analysis aims to provide insights for sellers seeking to understand and adapt to the evolving dynamics of the Amazon marketplace.

Amazon Sellers Optimize Ads with Automated and Manual Strategies

Amazon Sellers Optimize Ads with Automated and Manual Strategies

This article delves into Amazon Sponsored Products advertising strategies, emphasizing the priority of automatic targeting campaigns and exploring suitable scenarios for manual campaigns. It recommends that sellers with limited budgets focus on automatic campaigns and improve ad performance through refined operations. Simultaneously, it reminds sellers to avoid over-optimization and maintain rational decision-making to cope with increasing competition. Focusing on automatic campaigns allows for efficient initial data gathering and broader reach, making it a crucial starting point for many sellers.

Gongniu Group Hits 710M Revenue Via Amazon Ecommerce Strategy

Gongniu Group Hits 710M Revenue Via Amazon Ecommerce Strategy

This paper analyzes Bull Group's strategy for achieving initial success in cross-border e-commerce through the Amazon platform. By creating popular products with a low-key approach, localizing product design, adhering to high quality standards, and maintaining a keen market sense, Bull Group has gained a foothold in overseas markets. Its experience suggests that cross-border e-commerce companies should choose the appropriate platform, value user feedback, insist on product quality, and closely monitor market trends to seize opportunities.

Amazon FBA Storage Cuts Worry Sellers Before Peak Season

Amazon FBA Storage Cuts Worry Sellers Before Peak Season

Amazon's significant reduction in FBA storage limits is hindering sellers' peak season inventory preparation, causing widespread anxiety. This move may be to promote its AWD service and improve FBA efficiency. Sellers should actively respond by optimizing inventory management, diversifying warehousing options, and staying informed about Amazon's latest policies to adapt to market changes. The cuts are forcing sellers to rethink their strategies and explore alternative solutions to ensure timely delivery and meet customer demand during the critical holiday season.

Amazon Sellers Boost Sales with Organic and Paid Strategies

Amazon Sellers Boost Sales with Organic and Paid Strategies

This article provides an in-depth analysis of how to view and analyze Amazon organic ranking, advertising ranking, organic traffic, and advertising traffic. By utilizing tools like Seller Sprite, sellers can gain a more precise understanding of product performance, optimize listings, and refine advertising strategies. This enables them to boost sales and achieve refined operations.

Amazon Expands in South Korea Amid Influencer Marketing Boom

Amazon Expands in South Korea Amid Influencer Marketing Boom

This article analyzes Amazon's rise in the South Korean eCommerce market, its influencer marketing strategies, and the surge in brand registrations. It also touches upon the Indonesian eCommerce landscape and TikTok's measures to protect young users. The article highlights the accelerated globalization of eCommerce, continuous innovation in marketing models, and the growing importance of corporate social responsibility. Cross-border eCommerce sellers need to closely monitor market changes and adjust their business strategies accordingly.

Amazon Sellers Gain Sales Edge With Advanced A Content

Amazon Sellers Gain Sales Edge With Advanced A Content

Advanced A+ pages on Amazon are powerful tools for brand sellers to enhance product presentation and conversion rates. They enrich product information presentation through modules like videos, carousels, hotspot images, and Q&A. This article provides a detailed interpretation of the functional advantages, eligibility requirements, and usage tips for Advanced A+ pages. It aims to help sellers create more attractive listings, thereby boosting sales. It covers key aspects to optimize listings using advanced A+ features for better customer engagement and improved product performance on Amazon.

01/04/2026 Logistics
Read More
Amazon Launches Video Builder Tool for Seller Sales Growth

Amazon Launches Video Builder Tool for Seller Sales Growth

Amazon's video features are now fully available, leading to the launch of the Video Builder tool. This tool helps sellers easily create engaging videos and improve listing conversion rates. This article details the features, advantages, and limitations of Video Builder, and provides practical suggestions to help sellers seize video marketing opportunities and achieve sales growth during peak seasons. It aims to guide sellers on leveraging video to enhance their Amazon presence and drive sales effectively.

Amazon US Warehouses Struggle With Congestion Before Peak Season

Amazon US Warehouses Struggle With Congestion Before Peak Season

Amazon's US FBA warehouses are facing a congestion crisis, severely impacting sellers' peak season inventory preparation and sales. This article analyzes the current situation and its causes, providing sellers with strategies to cope. These include planning warehouse entry times in advance, diversifying inventory channels, flexibly adjusting shipping strategies, exercising caution in inventory preparation, and strengthening communication. The aim is to help sellers mitigate risks and achieve sales success during the peak season.

01/04/2026 Logistics
Read More
Shopify Vs Amazon Navigating Global Ecommerce for DTC Brands

Shopify Vs Amazon Navigating Global Ecommerce for DTC Brands

Struggling to choose between Shopify and Amazon for your DTC brand's overseas expansion? This article provides an in-depth analysis of the advantages and disadvantages of both platforms. It offers a comprehensive, step-by-step guide to building an independent website from scratch, teaching you how to leverage Shopify plugins, create winning listings, and monetize traffic. Ultimately, regardless of the platform, success hinges on the product itself and building a strong brand core competitiveness.