Amazon Sellers Urged to Protect Brands from Listing Hijacking

Amazon Sellers Urged to Protect Brands from Listing Hijacking

This article delves into brand security threats faced by Amazon sellers, such as listing hijacking and copyright infringement, offering comprehensive strategies including sending warning letters, filing complaints with Amazon, and seeking legal assistance. It emphasizes the importance of brand protection, recommending sellers establish a robust security framework by registering trademarks and joining Amazon Brand Registry to safeguard their rights. Proactive measures are crucial for maintaining a secure and thriving presence on the Amazon marketplace.

Amazon Tests Contentdriven Shopping Feature to Boost Growth

Amazon Tests Contentdriven Shopping Feature to Boost Growth

Amazon has launched "Inspire," officially entering the interest-based and social shopping arena. This feature aims to inspire shoppers with curated content shared by users, influencers, and brands, creating an immersive shopping experience. For sellers, Inspire represents a new traffic source. Seizing this opportunity and creating high-quality content can help boost store sales and build brand influence.

Global Airfare Standards to Shift Under Iatas New PTCCM Initiative

Global Airfare Standards to Shift Under Iatas New PTCCM Initiative

The International Air Transport Association (IATA) has released the 8th edition of the Passenger Tariff Coordinating Conference Manual (PTCCM), updating industry standards across five pillars: general definitions, mileage principles, fare construction, currency application, and baggage rules. This new edition revises several resolutions to enhance fare transparency, reduce operational costs, promote international cooperation, and optimize the passenger experience. The updated PTCCM provides clearer and more efficient fare management regulations for the global aviation industry.

Etsy Sellers Adapt to Updated Delivery Timelines

Etsy Sellers Adapt to Updated Delivery Timelines

Etsy intelligently adjusts estimated delivery times based on historical delivery data. Sellers need to expedite shipping, choose trackable logistics, optimize shipping strategies, monitor and adjust their approaches, and proactively communicate with buyers to comply with the new rules, improve user experience, and maintain competitiveness. This includes focusing on faster processing times, reliable shipping options, and transparent communication regarding potential delays. Adapting to these changes is crucial for success on the Etsy platform.

01/04/2026 Logistics
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Instagram Launches Free Insights Tool for Marketers

Instagram Launches Free Insights Tool for Marketers

IG Export - IG Follower Export Tool is a free tool allowing users to batch scrape follower data from public Instagram accounts, providing new data support for social media marketing. By analyzing competitor's followers, businesses can optimize their marketing strategies. However, users should exercise caution when using bulk marketing tools and adhere to platform rules. The tool facilitates data-driven insights into audience demographics and potential customer bases, enabling more targeted and effective marketing campaigns.

New Tiktok Shop Sellers Face Compliance Challenges

New Tiktok Shop Sellers Face Compliance Challenges

This article outlines common violations in Douyin Shop, providing a detailed guide for new merchants to avoid pitfalls. It covers violation handling procedures, penalties, and specific violation details. By understanding platform rules, conducting regular self-checks, and operating with integrity, merchants can achieve steady growth within the Douyin e-commerce ecosystem. The guide aims to help merchants navigate the platform's regulations effectively and ensure compliance, fostering a sustainable and successful business on Douyin Shop.

Coupang Limits Sellerfulfilled Listings Impacting Merchants

Coupang Limits Sellerfulfilled Listings Impacting Merchants

Coupang is adjusting its registration rules for self-fulfilled (MFN) products. Starting December 30th, new self-fulfilled product listings will be suspended. Existing registered products can be maintained, but once taken down, they cannot be relisted. Sellers are advised to transition to CGF (Coupang Fulfillment) or CGF Lite models to enhance their competitiveness and adapt to the platform's changes. This shift aims to improve overall fulfillment efficiency and customer experience on the Coupang marketplace.

01/05/2026 Logistics
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Amazon Sellers Boost ROI with Offplatform Ad Attribution

Amazon Sellers Boost ROI with Offplatform Ad Attribution

Amazon Attribution is a powerful tool for brand sellers to track and optimize the performance of their off-Amazon advertising. By accurately measuring conversion rates across different advertising channels, optimizing ad strategies, and gaining insights into customer behavior, it helps sellers improve advertising ROI and break through growth bottlenecks. Additionally, sellers can earn up to 10% in referral bonuses, accelerating non-Amazon marketing growth. Mastering Amazon Attribution is a key factor for sellers to gain a competitive edge.

Amazon Brands Boost Growth with Datadriven Ad Strategies

Amazon Brands Boost Growth with Datadriven Ad Strategies

This article delves into how Amazon brand sellers can leverage tools like Amazon Brand Analytics (ABA), Amazon Attribution, and brand metrics to measure brand performance and optimize advertising strategies based on the consumer shopping journey. Through data-driven analysis, brands can more precisely target their audience, improve advertising effectiveness, and ultimately achieve sales growth. The paper emphasizes the importance of using data insights to refine marketing efforts and maximize return on investment within the Amazon ecosystem.

Google Ads Guide Boosts Amazon Seller Sales

Google Ads Guide Boosts Amazon Seller Sales

This article provides an in-depth analysis of how Amazon sellers can leverage Google Ads to drive off-Amazon traffic. It details the advantages of Google Ads, step-by-step setup procedures, best practices, and key considerations. Furthermore, it compares Google Ads with Amazon Marketing Services, aiming to help sellers effectively expand their traffic sources, increase product visibility, and boost sales. The guide focuses on practical strategies for integrating Google Ads into an Amazon selling strategy for optimal results.