Amazon Sellers Gain Six Key Traffic Sources for Sales Growth

Amazon Sellers Gain Six Key Traffic Sources for Sales Growth

This article provides an in-depth analysis of six major traffic sources on Amazon: organic search, keyword advertising, related product placements, lightning deals, category navigation, and best-seller lists. For each source, the article elaborates on its characteristics, importance, and corresponding optimization strategies. The aim is to help Amazon sellers better understand platform rules, precisely attract traffic, and ultimately increase sales. By leveraging these insights, sellers can improve their visibility and drive more customers to their product listings.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales with Product Videos Key Strategies

Amazon Sellers Boost Sales with Product Videos Key Strategies

This article delves into the significant role of Amazon product videos in boosting conversion rates. It details the advantages of adding videos to listings, including brand video permissions, video strategies, production guidelines, and the upload process. By adhering to Amazon's rules and best practices, sellers can effectively leverage video marketing to enhance product competitiveness and achieve sales growth. The guide provides actionable insights for creating compelling videos that resonate with customers and drive conversions on the Amazon platform.

01/16/2026 Logistics Industry Insights
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UK Amazon Sellers Face VAT Freeze Risks Seek Protection

UK Amazon Sellers Face VAT Freeze Risks Seek Protection

New UK VAT regulations are impacting Amazon sellers, with Amazon withholding VAT and leading to fund freezes for many accounts. This article analyzes the impact of these new rules and provides strategies to mitigate the risk of frozen funds. These strategies include verifying account status, preparing supporting documentation, considering inventory relocation and withdrawal, utilizing tax-free allowances, and seeking professional tax advisory services. The aim is to help sellers navigate these changes, avoid fund freezing, and protect their earnings.

01/26/2026 Customs Knowledge
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Amazon FBA Sellers Turn to ECPP ERP for Cost Control Amid Rule Changes

Amazon FBA Sellers Turn to ECPP ERP for Cost Control Amid Rule Changes

New Amazon FBA inventory rules take effect on September 30th, posing inventory management challenges for sellers. Eazy Accurate ERP offers multi-dimensional data analysis, intelligent inventory planning, inventory compass monitoring, and full-chain traceability to help sellers address the new regulations, optimize inventory structure, and improve operational efficiency. Before the new rules are implemented, sellers are advised to check their inventory settings as soon as possible and leverage Eazy Accurate ERP to enhance inventory management capabilities, intelligently control costs, and ensure success during the peak season.

01/21/2026 Logistics
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Amazon Sellers Hit by System Outages and Higher Prime Fees

Amazon Sellers Hit by System Outages and Higher Prime Fees

Amazon sellers are facing a double whammy: another system bug coupled with new Prime exclusive discount fee rules. This article analyzes the impact of these two events and provides actionable advice for sellers to enhance product competitiveness, optimize operational strategies, reduce costs, diversify channels, and cope with system errors. Specifically, it offers guidance on navigating the challenges and thriving on the Amazon platform amidst these disruptions. Sellers can leverage these insights to improve their business and overcome the current difficulties.

01/04/2026 Logistics Industry Insights
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Effective Strategies for Naming Your Amazon Store

Effective Strategies for Naming Your Amazon Store

This article delves into the importance and strategies of naming an Amazon store, emphasizing the three golden rules: name consistency, brand alignment, and seller type matching. It also details six key elements: memorability, professionalism, positivity, keyword optimization, evergreen principles, and avoiding generic names. Finally, it provides practical tools like brainstorming methods and store name generators to help sellers create unique and eye-catching Amazon store names. The article aims to guide sellers in building a strong brand identity through effective naming strategies.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Guide to Keyword Optimization for Listings

Amazon Sellers Guide to Keyword Optimization for Listings

This article provides an in-depth analysis of Amazon Listing keyword research and placement strategies, emphasizing the importance of keywords for Listing traffic. It details keyword classification, research methodologies, and the rules for incorporating keywords within Listing copy. The aim is to help sellers improve Listing visibility and conversion rates, ultimately driving sales growth. It covers how to effectively research, categorize, and strategically embed relevant keywords into your product listings to maximize organic reach and boost your product's performance on Amazon.

01/07/2026 Logistics Encyclopedia
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Amazon Tightens Enforcement on Product Variation Violations

Amazon Tightens Enforcement on Product Variation Violations

Amazon is strictly investigating variation violations. Sellers need to understand the three iron rules of variation compliance to avoid misuse, non-compliant merging, and repeated splitting of variations. Upon receiving a warning email, sellers should carefully read it, conduct a comprehensive investigation, and immediately rectify the issues. Submit a Plan of Action (POA) that includes admitting the mistake, analyzing the reasons, providing evidence, and guaranteeing compliance to improve the appeal success rate. Compliant operation is the cornerstone of successful store operations on Amazon.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Protest Suspensions Over Pricing Target Copycats

Amazon Sellers Protest Suspensions Over Pricing Target Copycats

Amazon sellers facing account suspension due to "low prices" have sparked controversy, raising questions about platform rules. To combat unauthorized listings, some sellers resort to extreme measures, such as "wreath curses," which backfire. Sellers should explore multi-channel operations, seek legal protection, and improve product quality. Platforms need to balance seller rights with market order, creating a fair competitive environment. The recent account suspensions highlight the ongoing challenges and complexities within the Amazon marketplace for cross-border e-commerce businesses.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Face Challenges in Sustainable Growth

Amazon Sellers Face Challenges in Sustainable Growth

This article exposes the common pitfall of chasing quick sales ('hundred orders at sunrise') in Amazon operations. Through case studies, it illustrates the risks associated with selling borderline products and employing short-sighted advertising strategies. It emphasizes that compliant operation, refined execution, continuous learning, and data-driven decision-making are crucial for Amazon success. Drawing on Zhang Yiming's epistemology, the article underscores the importance of a deep understanding of platform rules and market dynamics for long-term growth and sustainability.

12/31/2025 Logistics Industry Insights
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