Zhengzhou Summit to Outline Ecommerce Growth for Amazon Tiktok

Zhengzhou Summit to Outline Ecommerce Growth for Amazon Tiktok

The "Central China Trendy Products Renewal Season · Amazon & TikTok Shop Explosive Order Growth Exchange Conference" will be held in Zhengzhou on June 12, 2025. The summit will focus on Amazon and TikTok Shop platforms, discussing key issues such as refined operations, product selection strategies, and traffic growth. It aims to help cross-border e-commerce practitioners seize opportunities in the Central China market and achieve business growth.

Amazon Expands Seller Access to 30 New European Markets

Amazon Expands Seller Access to 30 New European Markets

Amazon's European Export program has been significantly upgraded, allowing sellers to sell products to over 30 European countries and regions with just one European site. This program simplifies operations, reduces tax risks, and expands sales reach, offering Chinese sellers an excellent opportunity to expand into the European market. Both FBA and MFN are supported, providing sellers with flexible logistics options. This upgrade streamlines the process of exporting to Europe, making it easier for businesses to reach a wider customer base and grow their presence in the European e-commerce landscape.

01/04/2026 Logistics
Read More
Amazon Advertisers Shift Focus from Acos to Growth Strategies

Amazon Advertisers Shift Focus from Acos to Growth Strategies

Optimizing Amazon Ads isn't solely about minimizing ACoS. Market conditions and conversion rates impose a ceiling on ACoS reduction. A refined advertising structure and differentiated strategies are crucial for maximizing profitability. Focusing solely on lowering ACoS can be detrimental if it negatively impacts sales volume or overall profit margins. Instead, a holistic approach that considers both ACoS and revenue growth is recommended for sustainable success on Amazon.

Amazon Enhances Video Ads to Boost Brand Store Traffic

Amazon Enhances Video Ads to Boost Brand Store Traffic

Amazon's Brand Video Ads have a major update, now directly driving traffic to Brand Stores and sub-pages. This article analyzes how to leverage this new feature, using strategies like granular sub-pages, consistent brand tone, and brand storytelling to precisely drive traffic and improve conversion rates. It also reminds sellers to check for feature availability and seize the opportunity to get ahead.

Gongniu Group Hits 710M Revenue Via Amazon Ecommerce Strategy

Gongniu Group Hits 710M Revenue Via Amazon Ecommerce Strategy

This paper analyzes Bull Group's strategy for achieving initial success in cross-border e-commerce through the Amazon platform. By creating popular products with a low-key approach, localizing product design, adhering to high quality standards, and maintaining a keen market sense, Bull Group has gained a foothold in overseas markets. Its experience suggests that cross-border e-commerce companies should choose the appropriate platform, value user feedback, insist on product quality, and closely monitor market trends to seize opportunities.

Amazon Expands in South Korea Amid Influencer Marketing Boom

Amazon Expands in South Korea Amid Influencer Marketing Boom

This article analyzes Amazon's rise in the South Korean eCommerce market, its influencer marketing strategies, and the surge in brand registrations. It also touches upon the Indonesian eCommerce landscape and TikTok's measures to protect young users. The article highlights the accelerated globalization of eCommerce, continuous innovation in marketing models, and the growing importance of corporate social responsibility. Cross-border eCommerce sellers need to closely monitor market changes and adjust their business strategies accordingly.

Amazon US Warehouses Struggle With Congestion Before Peak Season

Amazon US Warehouses Struggle With Congestion Before Peak Season

Amazon's US FBA warehouses are facing a congestion crisis, severely impacting sellers' peak season inventory preparation and sales. This article analyzes the current situation and its causes, providing sellers with strategies to cope. These include planning warehouse entry times in advance, diversifying inventory channels, flexibly adjusting shipping strategies, exercising caution in inventory preparation, and strengthening communication. The aim is to help sellers mitigate risks and achieve sales success during the peak season.

01/04/2026 Logistics
Read More
Shopify Vs Amazon Navigating Global Ecommerce for DTC Brands

Shopify Vs Amazon Navigating Global Ecommerce for DTC Brands

Struggling to choose between Shopify and Amazon for your DTC brand's overseas expansion? This article provides an in-depth analysis of the advantages and disadvantages of both platforms. It offers a comprehensive, step-by-step guide to building an independent website from scratch, teaching you how to leverage Shopify plugins, create winning listings, and monetize traffic. Ultimately, regardless of the platform, success hinges on the product itself and building a strong brand core competitiveness.

Experts Warn Against Overly Theoretical Amazon Crossborder Ecommerce Training

Experts Warn Against Overly Theoretical Amazon Crossborder Ecommerce Training

This article delves into how to choose a professional Amazon cross-border e-commerce training institution. It analyzes from multiple dimensions such as qualification certification, faculty strength, curriculum development, and employment services. Using MoonSees as an example, it elaborates on the characteristics of professional training institutions. The aim is to help readers identify high-quality institutions, avoid the pitfall of theoretical knowledge without practical application, and lay a solid foundation for their cross-border e-commerce business.

Amazon Expands US ASIN Promotions to Canada and Mexico

Amazon Expands US ASIN Promotions to Canada and Mexico

Amazon's new NARF Deal feature allows US sellers to extend eligible ASIN promotions to Canadian and Mexican marketplaces. This simplifies cross-border operations, reduces costs, and increases product visibility, helping sellers quickly expand into the North American market and achieve sales growth. Sellers need to ensure NARF is enabled, products meet Deal submission requirements, and the price including tax is below $50 USD. This streamlined process aims to boost sales and facilitate easier access to a broader customer base within North America.

01/04/2026 Logistics
Read More