Easyya Raises Series B to Expand Smart Virtual Factories for Global Ecommerce

Easyya Raises Series B to Expand Smart Virtual Factories for Global Ecommerce

Cross-border virtual factory intelligent platform Yi Ya has completed a multi-million RMB Series B funding round and reached a strategic cooperation with a state-owned assets platform in Guangdong Province. Yi Ya focuses on supply chain integration and technological innovation, developing high-quality products for cross-border e-commerce sellers through big data product selection, creating a "super virtual factory." Yi Ya has also launched an "Amazon Brand Acquisition Program" to help SMEs go global and generate revenue, creating a three-dimensional development model for overseas brands.

02/03/2026 Logistics Industry Insights
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Winter Storms Disrupt Ecommerce Supply Chains Strain Seller Strategies

Winter Storms Disrupt Ecommerce Supply Chains Strain Seller Strategies

The U.S. winter storm has caused logistics disruptions, posing challenges for Amazon and eBay sellers facing cargo delays. This article analyzes the storm's impact on the e-commerce supply chain and proposes short-term emergency response and long-term optimization strategies. It highlights the collaboration between UPS and USPS, and the risk of congestion in Asian ports. The aim is to provide sellers with coping strategies to ensure operational stability during and after severe weather events. Focus is placed on minimizing the impact of disruptions and maintaining customer satisfaction.

02/03/2026 Logistics
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Ecommerce Sellers Face Trademark Risks Over 100 Claims

Ecommerce Sellers Face Trademark Risks Over 100 Claims

Cross-border e-commerce sellers beware! The common phrase "100%" has been registered as a trademark, and the rights holder has launched large-scale infringement lawsuits, affecting platforms like Alibaba International Station, AliExpress, and Amazon. Sellers should immediately conduct self-checks to avoid using the trademark in product descriptions, especially in the sports equipment sector. The trademark is registered in multiple locations worldwide, necessitating vigilance against infringement risks on other sites. Sellers should carefully review their product listings and marketing materials to ensure compliance and avoid potential legal issues.

12/31/2025 Customs Knowledge
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Crossborder Ecommerce Boom Strains Sellers Health

Crossborder Ecommerce Boom Strains Sellers Health

This article tells the entrepreneurial story of Lao Li, a cross-border e-commerce practitioner. It chronicles his journey from escaping a state-owned enterprise to seizing the Amazon opportunity, navigating the pandemic's impact and exploring market diversification. Ultimately, it reflects on the balance between health and wealth. The narrative reveals the hardships and challenges behind the high returns of the cross-border e-commerce industry, and the toll it takes on the physical and mental health of practitioners, prompting readers to reflect on the values of life.

12/29/2025 Logistics Industry Insights
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Sheins Platform Shift Could Disrupt Global Ecommerce

Sheins Platform Shift Could Disrupt Global Ecommerce

Fast-fashion giant SHEIN plans to open its platform, transforming into a comprehensive e-commerce platform and directly competing with Amazon and others. With its robust supply chain and low-price strategy, SHEIN has an advantage during economic downturns. However, logistics, quality control, and competitive pressure are challenges it faces. The success of SHEIN's platform transformation will have a profound impact on the cross-border e-commerce landscape. Its ability to navigate these hurdles and maintain its competitive edge will determine its long-term success in this evolving market.

12/30/2025 Logistics Industry Insights
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Major Retailers Accelerate Supply Chain Automation

Major Retailers Accelerate Supply Chain Automation

Retail giants are increasingly investing in logistics automation, leveraging technologies like AI, IoT, and robotics to reshape their supply chains. Walmart uses IoT sensors to track inventory, Amazon is testing multi-arm robots and smart glasses, and UNFI employs Pick-it-Easy robots to improve order accuracy. These initiatives aim to enhance operational efficiency, reduce costs, improve working conditions for employees, and ultimately, elevate the customer experience. This push towards automation reflects a broader trend of optimizing supply chains for speed, accuracy, and resilience in a competitive retail landscape.

02/04/2026 Warehousing
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SHEIN Imposes Tax Withholding for Sellers to Boost Compliance

SHEIN Imposes Tax Withholding for Sellers to Boost Compliance

SHEIN has officially launched income tax withholding services, simplifying tax filing for sellers in its fully managed model. Sellers can choose platform withholding or self-declaration; unregistered sellers will have their taxes reported by SHEIN. Amazon Mexico will also begin withholding taxes from 2026, signaling a growing trend towards tax compliance in cross-border e-commerce. Sellers need to pay close attention to policy updates and assess the impact on their operating costs. This shift highlights the increasing importance of adhering to tax regulations in the global e-commerce landscape.

02/05/2026 Customs Knowledge
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Guide to Choosing Crossborder Ecommerce Platforms

Guide to Choosing Crossborder Ecommerce Platforms

This article provides a comprehensive analysis for beginners in cross-border e-commerce, examining the advantages, disadvantages, entry requirements, and target audiences of four major platforms: Amazon, Alibaba.com, Shopee, and TikTok Shop. It offers platform selection advice based on budget, resources, and market preferences. Furthermore, it presents a step-by-step starting strategy to help new sellers accurately position themselves and succeed in cross-border e-commerce from the outset. This guide aims to empower beginners to make informed decisions and gain a competitive edge in the global market.

02/05/2026 Logistics Industry Insights
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Amazons Ad Strategy Boosts Sales and Profits

Amazons Ad Strategy Boosts Sales and Profits

This paper proposes a refined advertising strategy for low-priced standard products on Amazon. Analyzing the current market situation, it emphasizes high conversion rates and price sensitivity. The recommendation is to implement phased advertising campaigns, including rapid scaling, refined targeting, and multi-variant synergistic operations. The importance of dominating broad keywords is also highlighted. Different strategies are provided based on budget size, helping sellers achieve both sales and profit growth. This approach aims to optimize ad spend and maximize ROI for sellers in the competitive low-priced product category.

01/16/2026 Logistics Industry Insights
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UPS Expands Airconditioned Trucks Amid Labor Disputes

UPS Expands Airconditioned Trucks Amid Labor Disputes

UPS is accelerating its air conditioning retrofit agreement with the Teamsters union, planning to install air conditioning in 5,000 vehicles to improve employee working conditions. This move aims to ease labor relations but faces challenges related to cost, technology, and ongoing negotiations. Simultaneously, UPS's network restructuring and adjustments to its Amazon business present both new opportunities and challenges. The company is navigating a complex landscape while striving to enhance worker well-being and maintain operational efficiency. The success of the air conditioning initiative could significantly impact employee morale and future labor negotiations.

01/15/2026 Logistics
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