Amazon Sellers Boost Growth with Balanced Ad and Organic Strategies

Amazon Sellers Boost Growth with Balanced Ad and Organic Strategies

This paper delves into the problem of excessive advertising orders and insufficient organic orders faced by Amazon sellers, and proposes solutions. By analyzing the importance of keyword classification and layout, as well as reasonable advertising budget allocation strategies, it helps sellers break free from over-reliance on advertising, increase the organic traffic of listings, and create more competitive best-selling products. The focus is on shifting from paid advertising dependence to a more balanced and sustainable sales strategy for long-term success on Amazon.

01/16/2026 Logistics Industry Insights
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SEO Strategies at Risk of Obsolescence by 2026 Key Pitfalls

SEO Strategies at Risk of Obsolescence by 2026 Key Pitfalls

This article reveals SEO practices deemed obsolete by search engines in 2026, highlighting the demise of content production models centered on keyword density. It argues that future SEO success hinges on providing high-quality, valuable content that addresses actual user needs, rather than simply stuffing keywords. Avoiding ineffective optimization and focusing on user value are crucial for SEO survival in 2026. The emphasis shifts from keyword manipulation to creating content that genuinely benefits the user and satisfies their search intent.

01/15/2026 Logistics Industry Insights
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Freight Firms Adapt Strategies As Inflation Ecommerce Strain Supply Chains

Freight Firms Adapt Strategies As Inflation Ecommerce Strain Supply Chains

Ascend CEO McLary shared the company's strategy and outlook on the freight market in a podcast, emphasizing technological innovation and collaboration to address challenges such as inflation. He highlighted the importance of adapting to evolving market dynamics and leveraging technology to improve efficiency and resilience within the supply chain. McLary's insights offer valuable perspectives on navigating the complexities of the current freight landscape and building a sustainable future for the industry.

01/21/2026 Logistics Industry Insights
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Amazon Sellers Shift Strategies As Google Ads Pause Cuts Traffic

Amazon Sellers Shift Strategies As Google Ads Pause Cuts Traffic

Amazon's abrupt halt of Google Ads campaigns led to a significant drop in traffic for many sellers. This article delves into the reasons behind this event and its impact on businesses. It provides actionable strategies for sellers to navigate this new landscape, including optimizing on-Amazon advertising, expanding off-Amazon traffic sources, and improving Listing quality. These tactics aim to help sellers achieve continued growth in the face of changing market dynamics.

01/21/2026 Logistics Industry Insights
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Ebay Sellers Guide Rules Compliance and Sales Growth

Ebay Sellers Guide Rules Compliance and Sales Growth

This article delves into the core rules of opening an eBay store, covering order fulfillment, logistics tracking, anti-counterfeiting, and multi-account operation. It elaborates on common infringement types like image, trademark, and design infringement, providing corresponding solutions. Furthermore, it introduces the eBay store opening process and associated fees, aiming to help sellers mitigate risks, improve operational efficiency, and achieve long-term stable development of their stores. The goal is to provide practical guidance for navigating eBay's policies and avoiding potential legal issues.

01/04/2026 Logistics Encyclopedia
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Crossborder Ecommerce Sellers Targeted by Supply Chain Scams

Crossborder Ecommerce Sellers Targeted by Supply Chain Scams

With the year-end surge in cross-border e-commerce fraud, this article focuses on two cases: former employees impersonating their original company for scams and Ebyte Network's self-inspection and rectification. It analyzes supply chain risks and corporate fraud prevention measures, offering anti-fraud advice for sellers. Ebyte Network achieved steady performance growth by rectifying third-party stores and optimizing its product structure. It reminds sellers to be vigilant, choose reputable partners, and jointly maintain the healthy development of the industry.

01/04/2026 Logistics Industry Insights
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Amazons Transparency Program Cuts Counterfeits Effectively

Amazons Transparency Program Cuts Counterfeits Effectively

Amazon's Transparency Program combats counterfeit products by assigning unique "Transparency codes" to items, enabling brands and consumers to verify authenticity. Registered brands apply these codes to their products, which can be scanned and verified by Amazon fulfillment centers and consumers. While the program incurs costs, it effectively protects brand reputation and consumer rights, serving as a crucial anti-counterfeiting measure. It provides a traceability system that ensures product authenticity throughout the supply chain, fostering trust and preventing the sale of fake goods.

12/30/2025 Logistics Encyclopedia
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DHL Canada Workers Ratify Contract Ending Strike After Antiscab Law Test

DHL Canada Workers Ratify Contract Ending Strike After Antiscab Law Test

Canadian DHL workers have ended their nearly three-week strike, ratifying a new four-year contract with a 72% approval rate. This agreement marks the first test of new anti-scab legislation. The collective bargaining agreement addresses key issues such as wages and benefits. The strike and subsequent agreement highlight the ongoing negotiations and power dynamics within the supply chain and the impact of labor relations on logistics operations. The ratification brings an end to the disruption caused by the labor dispute.

01/07/2026 Logistics
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Customs and ICAO Strengthen Global Aviation Security

Customs and ICAO Strengthen Global Aviation Security

The Secretary General of the World Customs Organization (WCO) emphasized at the ICAO World Aviation Forum that aviation cargo security can be effectively enhanced by building global standards, strengthening capacity building, deepening public-private partnerships, addressing Sustainable Development Goals, and strengthening international cooperation. The WCO and ICAO will strengthen cooperation to build a global aviation security network, extending to the anti-doping field, and jointly maintain global security. This collaboration aims to create a safer and more secure air cargo environment worldwide.

01/07/2026 Customs Knowledge
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Streamlining Customs Clearance for Detained Port Goods

Streamlining Customs Clearance for Detained Port Goods

The handling process for cargo detained in the port area but not yet transferred to the anti-smuggling department involves submitting a statement of circumstances, applying for re-inspection, on-site communication, accepting suggestions, and re-declaring. The key is to actively communicate with customs authorities, seek their understanding and support, and complete the relevant procedures as soon as possible to minimize detention costs. Proactive engagement and timely action are crucial to resolving the issue efficiently and mitigating potential financial losses associated with prolonged cargo detention.

09/26/2025 Customs Knowledge
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