Guide to Leveraging Google Trends for Marketing Insights

Guide to Leveraging Google Trends for Marketing Insights

This article provides an in-depth analysis of Google Trends' features, explaining how to leverage it for refined marketing. From keyword popularity analysis and competitor discovery to market selection, Google Trends provides data support for marketing decisions. It emphasizes that data analysis tools are only a reference and should be combined with other data sources for comprehensive analysis. Using Google Trends effectively requires understanding its limitations and integrating its insights with broader market research for optimal results.

01/28/2026 Logistics Encyclopedia
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Supply Chain Transparency Boosts Customer Loyalty Competitive Edge

Supply Chain Transparency Boosts Customer Loyalty Competitive Edge

Transparent supply chains are crucial for boosting customer loyalty. Companies need to build end-to-end networks, enabling data integration and sharing, and collaborating closely with partners. Through risk management, visualization tools, and technology empowerment, a transparent supply chain can reduce costs, improve risk response capabilities, enhance brand reputation, and ultimately win market competition. It involves creating visibility across the entire supply chain, from raw materials to the end consumer, fostering trust and building stronger relationships with customers.

01/29/2026 Logistics Industry Insights
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Amazon Sellers Guide to Cutting Referral Fees Boosting Profits

Amazon Sellers Guide to Cutting Referral Fees Boosting Profits

This article provides an in-depth analysis of Amazon sales commission from a data analyst's perspective, covering its querying, calculation, and optimization. Through official channels, calculation formulas, and case studies, it helps sellers accurately understand commission rules. Furthermore, it offers cost optimization strategies and data-driven management suggestions to improve the profitability of Amazon stores. The article aims to empower sellers with the knowledge and tools necessary to effectively manage and reduce their selling fees on the Amazon platform.

01/29/2026 Customs Knowledge
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Mastering HS Code 1108190090 for Supply Chain Efficiency

Mastering HS Code 1108190090 for Supply Chain Efficiency

Accurate HS code classification is crucial, directly impacting a company's financial health and supply chain strategy. HS code 1108190090 refers to the 'other' category, requiring careful identification. Businesses should prioritize correct HS code classification, thoroughly reviewing product attributes and utilizing professional tools and services to ensure accurate declarations. This mitigates risks and improves supply chain efficiency. Proper classification avoids potential penalties and ensures compliance with international trade regulations, ultimately streamlining import/export processes and optimizing overall supply chain performance.

01/30/2026 HS Code Query
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Gloda Launches Fulfillment Rate Tool for Tiktok Sellers

Gloda Launches Fulfillment Rate Tool for Tiktok Sellers

Gloda's new 'Fulfillment Rate' feature quantifies a creator's execution and cooperation, helping brands select TikTok creators more precisely, reduce collaboration risks, and improve content launch efficiency and sales conversion rates. This feature offers fulfillment rate filtering, horizontal comparison, and historical record viewing tools, empowering merchants to achieve data-driven creator selection and boost TikTok business growth. By providing a clear metric of reliability, brands can optimize their influencer marketing campaigns and achieve better ROI on the TikTok platform.

01/30/2026 Logistics Industry Insights
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Thailandchina Air Freight Trade Guide Released

Thailandchina Air Freight Trade Guide Released

This article provides the latest price information and selection guide for Thailand dedicated line air freight. It analyzes the advantages and disadvantages of direct flights versus transit options, explains the composition of freight costs, and recommends practical query tools to help you optimize your China-Thailand trade logistics solutions. The guide aims to empower businesses to make informed decisions regarding air freight, ensuring cost-effectiveness and efficiency in their cross-border trade operations between China and Thailand.

01/30/2026 Logistics
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WCO Trains African Customs on Gender Equality for Better Teams

WCO Trains African Customs on Gender Equality for Better Teams

The World Customs Organization (WCO), through the Finnish ESA Project II, held a workshop in Africa to enhance the skills of customs administrations in gender equality. The workshop focused on the application of WCO tools, promoted regional cooperation, and conducted an assessment of Mauritius Customs. The aim is to build more inclusive and diverse customs teams, improve operational efficiency, and enhance service quality. This initiative contributes to creating a more equitable and effective customs environment across the region.

01/30/2026 Customs Knowledge
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Citizenplane Develops Airline OS to Transform Aviation Industry

Citizenplane Develops Airline OS to Transform Aviation Industry

CitizenPlane is reshaping the aviation industry with its operating system, offering modular solutions. The acquisitions of TTI and Zenith PSS accelerate its market presence and empower airlines' digital transformation journeys. The platform provides a comprehensive suite of tools and capabilities designed to streamline operations, enhance efficiency, and improve the overall passenger experience. CitizenPlane aims to be a key enabler for airlines looking to modernize their infrastructure and adapt to the evolving demands of the digital age.

02/03/2026 Airlines
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Independent Ecommerce Brands Adopt New Strategies for 2026 Growth

Independent Ecommerce Brands Adopt New Strategies for 2026 Growth

In 2026, independent site paid traffic strategies must shift from extensive campaigns to refined operations. The article emphasizes that independent sites should be viewed as long-term value carriers, not short-term arbitrage tools. Focus should be on Customer Lifetime Value (LTV) rather than just Cost Per Acquisition (CPA). It recommends building a diverse account system, leveraging AI for efficiency, and constructing a complete system that integrates product, content, data, and private domain to achieve sustained growth.

02/03/2026 Logistics Industry Insights
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AI Agents Boost Enterprise Efficiency Beyond RPA

AI Agents Boost Enterprise Efficiency Beyond RPA

AI Agents surpass RPA by connecting to tools and reasoning, enabling end-to-end automation. Implementation faces challenges, requiring a reliable technology stack. The prospect of agentic coworkers is promising. They can handle complex tasks and adapt to changing environments, leading to significant improvements in productivity and efficiency. However, careful planning and robust infrastructure are crucial for successful deployment and integration within existing workflows. The future of work will likely involve humans and AI agents collaborating seamlessly.

02/02/2026 Logistics Industry Insights
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