USPS Opens Lastmile Delivery to Bids May Alter Retail Logistics

USPS Opens Lastmile Delivery to Bids May Alter Retail Logistics

The United States Postal Service (USPS) plans to open its last-mile delivery network, allowing businesses of all sizes to bid on using its 18,000+ Delivery Destination Units (DDUs). This initiative aims to lower costs for businesses, increase revenue for USPS, and enable faster same-day/next-day delivery within cities. Experts believe this move presents both opportunities and challenges, with the ultimate success depending on the execution of the bidding process and the level of market competition.

01/30/2026 Logistics Industry Insights
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USPS Expands Lastmile Delivery for Retailer Cost Savings

USPS Expands Lastmile Delivery for Retailer Cost Savings

USPS is opening its last-mile delivery network, allowing shippers to leverage its Destination Delivery Unit (DDU) capabilities to reduce costs and accelerate delivery. This initiative presents opportunities for shippers to streamline their last-mile operations. However, it also brings challenges related to bidding processes, pricing strategies, and operational adjustments to effectively integrate with the USPS network. Navigating these complexities will be crucial for shippers looking to capitalize on this new offering and optimize their logistics network.

01/30/2026 Logistics
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Amazon Attribution Tool Boosts Seller Sales Growth

Amazon Attribution Tool Boosts Seller Sales Growth

Amazon Attribution is a powerful tool that helps sellers track the performance of their off-Amazon advertising, optimize marketing strategies, and improve conversion rates. It allows for precise measurement of ad effectiveness, insights into audience behavior, and ultimately increased return on investment. This article provides a detailed introduction to Amazon Attribution's definition, benefits, usage methods, and the latest updates, empowering sellers to achieve greater success in the Amazon marketplace. It focuses on how to leverage data-driven insights to refine campaigns and maximize advertising ROI.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Adopt Advanced Strategies to Boost Revenue

Amazon Sellers Adopt Advanced Strategies to Boost Revenue

This article reveals 12 advanced Amazon operations techniques, covering advertising optimization and Listing weight improvement, helping you precisely attract traffic, increase conversion rates, and break through sales bottlenecks. From conversion-oriented advertising strategies to safe and efficient methods for obtaining VP reviews using small accounts, to secrets for improving the overall weight of your Listing, this guide helps you master Amazon and achieve exponential sales growth. Learn how to optimize your listings, refine your ad campaigns, and leverage advanced tactics to boost your Amazon business.

01/06/2026 Logistics Industry Insights
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Amazon US Investigated for Consumer Rights Violations

Amazon US Investigated for Consumer Rights Violations

Amazon US is being sued over consumer rights issues, exposing regulatory loopholes in e-commerce platforms regarding product quality, return policies, and false advertising. The article calls on Amazon US to strengthen product quality audits, improve return policies, and crack down on false advertising. It also suggests introducing third-party regulation to improve consumer rights protection and promote healthy industry development. This lawsuit highlights the need for greater accountability and transparency in online marketplaces to safeguard consumers from unfair practices and ensure fair competition.

02/02/2026 Customs Knowledge
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Google Smart Campaigns Simplify Small Business Growth

Google Smart Campaigns Simplify Small Business Growth

Google Smart Campaigns are a user-friendly advertising solution designed for small and medium-sized businesses. Leveraging AI technology, they simplify ad creation, enabling precise targeting and automated optimization. Benefits include rapid setup, ease of management, and pay-per-click pricing. However, users have less control compared to other campaign types. For businesses lacking advertising experience, Smart Campaigns are a worthwhile tool to explore, potentially improving ad performance and driving results with minimal effort. It's a good starting point for those new to Google Ads.

02/03/2026 Logistics Industry Insights
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LINE Ads Drive Growth in Japan Taiwan and Thailand

LINE Ads Drive Growth in Japan Taiwan and Thailand

LINE Ads is the official advertising platform launched by LINE, covering markets such as Japan, Taiwan, and Thailand. It boasts a high penetration user base and diverse ad formats. Through precise targeting and a comprehensive advertising management platform, LINE Ads helps cross-border e-commerce businesses and brands efficiently reach their target audience, build brand awareness, and achieve sales growth. It provides tools for effective campaign management and performance tracking, making it a valuable resource for businesses looking to expand their reach in the Asian market.

02/03/2026 Logistics Industry Insights
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Amazon Sellers Optimize Acos for Higher Ad Profitability

Amazon Sellers Optimize Acos for Higher Ad Profitability

This article delves into Amazon ACOS control strategies, emphasizing that lower ACOS isn't always better. It should be considered in conjunction with product lifecycle stage and market competition. The analysis covers different ACOS control strategies for new products versus established products, highlighting that the reasonable ACOS range is influenced by product value and category competition. Sellers should focus on overall profitability and dynamically adjust advertising strategies to maximize advertising effectiveness. The goal is to optimize performance rather than simply minimize ACOS, ensuring sustainable growth and profitability.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Gain Edge with Captain BI Tool Pricing Analysis

Amazon Sellers Gain Edge with Captain BI Tool Pricing Analysis

This article provides an in-depth review of Captain BI for Amazon sellers, analyzing its four core products (Compass, Advertising, Data Ark, and ERP) and value-added services. It reveals its advantages in data analysis, advertising optimization, and supply chain management. Furthermore, the article details Captain BI's pricing strategy, offering guidance for cross-border e-commerce sellers to choose the most suitable plan. It helps sellers understand how Captain BI can improve their Amazon business performance through data-driven insights and efficient management tools.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Helium 10 Adtomic enhances Amazon advertising with dayparting optimization! Precisely control your ad spend during peak performance hours to improve ACOS and drive more traffic. This upgrade automates ad management, helping boost sales and maximize ROI by focusing budget on the most profitable times of day. Optimize your campaigns by scheduling ads to run when customers are most likely to convert, leading to significant improvements in advertising efficiency and overall sales performance. This feature empowers sellers to refine their strategies and achieve better results.

12/29/2025 Logistics Industry Insights
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