Amazon Allows Brand Owners to Appeal Unauthorized Listings

Amazon Allows Brand Owners to Appeal Unauthorized Listings

This article delves into the common causes of brand abuse on Amazon, providing a detailed checklist of appeal materials and practical techniques to help sellers successfully address the issue and regain control of their brand. It emphasizes that prevention is better than cure, advising sellers to standardize brand operations and avoid crossing Amazon's red lines. By understanding the intricacies of brand abuse and implementing proactive measures, sellers can safeguard their brand and maintain a positive presence on the platform.

01/06/2026 Logistics Encyclopedia
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Guide to Forex Currency Exchange for Individuals

Guide to Forex Currency Exchange for Individuals

This article elaborates on the concepts, differences, applicable scenarios, and operational methods of foreign exchange settlement and purchase. It also introduces individual foreign exchange purchase quotas, exchange rates, handling fees, and the advantages of Hong Kong/overseas company accounts. The aim is to help readers better understand and utilize foreign exchange knowledge and rationally plan the use of foreign currency. It covers key aspects of individual foreign exchange management and provides practical insights for effective currency conversion and utilization.

01/06/2026 International Settlement
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Amazon Ads Leveraging Negative Keywords for Better Traffic

Amazon Ads Leveraging Negative Keywords for Better Traffic

This article delves into the strategies and techniques of Amazon negative keywords, emphasizing the importance of precise negation. By analyzing two scenarios of underperforming keywords, it proposes targeted negation solutions. It also elaborates on how to avoid the chain reaction of negating ads and how to choose the appropriate negative match types. The aim is to help sellers optimize advertising campaigns, improve traffic, and boost conversions by effectively utilizing negative keywords and refining their PPC approach.

01/05/2026 Logistics Encyclopedia
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KOL Vs Influencer Marketing Key Strategies for Brands

KOL Vs Influencer Marketing Key Strategies for Brands

This article delves into the key differences between influencers and KOLs (Key Opinion Leaders), providing a detailed comparison across seven dimensions, including communication channels, sources of trust, and level of expertise. The article offers recommendations for sellers on choosing between KOLs and influencers based on different marketing objectives. It also emphasizes the importance of understanding user needs in marketing, aiming to help sellers better leverage the power of KOLs and influencers to achieve their marketing goals.

01/05/2026 Logistics Industry Insights
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Customs Key to Speeding Aid in Global Health Emergencies

Customs Key to Speeding Aid in Global Health Emergencies

The World Customs Organization (WCO) issued a notice urging member customs administrations to simplify clearance procedures for relief supplies during the pandemic and expedite the flow of goods. The notice emphasized the crucial role of customs in safeguarding lifelines and provided guidance. The practices of Chinese customs demonstrated a combination of efficiency and security. Post-pandemic reflections point towards customs informatization, international cooperation, and capacity building. Take action and contribute to the global fight against the pandemic.

01/05/2026 Customs Knowledge
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Moldova Streamlines Aid Clearance Via WCO Trade Program

Moldova Streamlines Aid Clearance Via WCO Trade Program

The Swiss-WCO Global Trade Facilitation Programme (GTFP) continues to support the Moldovan Customs Service in enhancing the efficiency of clearing humanitarian aid supplies. This is achieved through stakeholder workshops and the development of Standard Operating Procedures (SOPs). The project aims to foster collaboration among stakeholders, streamline processes, and ensure the rapid delivery of relief goods, aligning with relevant provisions of the WTO Trade Facilitation Agreement. The initiative focuses on simplifying customs procedures related to humanitarian assistance entering Moldova.

01/05/2026 Customs Knowledge
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WCO Boosts Trade Control Enforcement in Albania Kosovo

WCO Boosts Trade Control Enforcement in Albania Kosovo

The World Customs Organization (WCO) conducted a Strategic Trade Control Enforcement (STCE) training in Tirana, Albania, for customs officials from Albania and Kosovo. The training aimed to enhance the two countries' customs capabilities in identifying and intercepting strategic goods, addressing the threat of proliferation of weapons of mass destruction. The curriculum covered the theoretical framework of STCE, strategic goods identification, and practical exercises. The WCO plans to hold more related training sessions in other regions in the future.

01/05/2026 Customs Knowledge
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Asiapacific Customs Adopts VR for Regional Training

Asiapacific Customs Adopts VR for Regional Training

The 20th Meeting of Heads of WCO Regional Training Centers in Asia Pacific was held in Bangkok, Thailand. The meeting focused on empowering and strengthening regional cooperation through VR technology to enhance customs capacity building and promote regional customs modernization. The importance of impact assessment in capacity building was emphasized. The meeting also explored the challenges and future development directions of customs training under the pandemic, aiming to build a safer and more efficient regional trade environment.

01/05/2026 Customs Knowledge
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ATA Forecasts Robust Trucking Growth Through 2035

ATA Forecasts Robust Trucking Growth Through 2035

The American Trucking Associations forecasts that truck freight tonnage will reach nearly 14 million tons by 2035, accounting for 76.8% of the freight market share. The report reveals the growth trends of the US freight market over the next decade, emphasizing the central role of trucking in the supply chain. It also analyzes the challenges and opportunities facing the industry, highlighting the continued dominance of trucking despite potential disruptions and the need for infrastructure improvements to support future growth.

01/08/2026 Logistics Industry Insights
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Amazon Sellers Urged to Track Metrics Beyond Acos

Amazon Sellers Urged to Track Metrics Beyond Acos

Amazon sellers shouldn't solely focus on ACoS. A comprehensive assessment of advertising performance requires considering metrics like ACoAS, ASoAS, CPA, and CPO to develop effective operational strategies. This article delves into the limitations of ACoS and elaborates on the meaning and application of other crucial metrics. The aim is to empower sellers to achieve sustainable growth by providing a more holistic view of advertising effectiveness beyond just ACoS, enabling data-driven decisions for optimization and improved ROI.

01/04/2026 Logistics Industry Insights
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