Experts Urge Supply Chain Resilience Amid Black Swan Events

Experts Urge Supply Chain Resilience Amid Black Swan Events

Professor Rob Handfield discusses supply chain risk management, analyzing lessons from the Suez Canal blockage. He emphasizes the importance of regionalized supply chains, flexible inventory management, and the strategic role of the supply chain. He advises companies to strengthen risk assessment, build diversified supplier networks, improve visibility, and invest in supply chain technology to enhance resilience and navigate global economic uncertainties. This includes proactive measures to mitigate disruptions and ensure business continuity in a volatile global landscape.

01/29/2026 Logistics Industry Insights
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Penske Logistics Acquires Black Horse Carriers to Expand Services

Penske Logistics Acquires Black Horse Carriers to Expand Services

Penske Logistics' acquisition of Black Horse Carriers aims to expand its contract carriage business, complement its customer and industry portfolio, and enhance technological capabilities. This acquisition reflects the accelerating trend of industry consolidation within the logistics sector, potentially increasing industry concentration, intensifying competition, and accelerating technological innovation. Key to a successful integration lies in cultural alignment, operational integration, customer retention, and technology integration. The deal signifies a strategic move by Penske to strengthen its market position and capitalize on the evolving landscape of the logistics industry.

01/26/2026 Logistics
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Black Myth Wukong Boom Drives Ecommerce Surge IP Disputes

Black Myth Wukong Boom Drives Ecommerce Surge IP Disputes

The immense popularity of "Black Myth: Wukong" presents business opportunities for cross-border e-commerce. However, the potential risks of intellectual property infringement cannot be ignored. This article delves into the game's IP protection system, highlighting common infringement risks for cross-border sellers and providing compliance recommendations. The aim is to help sellers capitalize on the game's popularity while avoiding unnecessary legal risks and achieving sustainable development.

01/26/2026 Customs Knowledge
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Temu Attracts Young Impulsedriven Shoppers in Ecommerce Surge

Temu Attracts Young Impulsedriven Shoppers in Ecommerce Surge

The report indicates that Temu users are becoming younger and more diverse, with a high proportion of Millennials and Generation X. It also attracts more LGBTQ+, Black, Asian, and rural consumers. Social media is a key marketing channel, leading to impulsive purchases. Temu needs to focus on supply chain, quality control, and user experience to improve customer satisfaction and retention. The platform's success hinges on addressing these key areas to ensure sustainable growth in the competitive cross-border e-commerce landscape.

01/19/2026 Logistics Industry Insights
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Ebay Sellers Boost Sales with SEM Influencer and Viral Marketing

Ebay Sellers Boost Sales with SEM Influencer and Viral Marketing

This article delves into three core marketing methods for the eBay platform: Search Engine Marketing (SEM), Instant Messaging (IM) marketing, and Viral Marketing. By precisely attracting traffic, building communication bridges, and igniting word-of-mouth marketing, it helps eBay sellers create best-selling products and achieve rapid growth in their cross-border e-commerce business. The strategies focus on leveraging these methods to boost visibility, engagement, and ultimately, sales performance on the eBay marketplace.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Adapt to Higher Costs With New Marketing Tools

Amazon Sellers Adapt to Higher Costs With New Marketing Tools

Amazon sellers face both new marketing opportunities and rising costs. The new "Custom Audience" tool allows sellers to send marketing emails directly to customers, fostering engagement and sales. However, increased multi-channel fulfillment fees in the UK are exacerbating cost pressures. Sellers need to seize marketing opportunities, optimize operational efficiency, and consider diversifying sales channels to meet challenges and achieve sustainable growth. They must adapt their operational strategies to navigate the changing landscape and maintain profitability in the competitive Amazon marketplace.

01/04/2026 Logistics
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Kuaizi Techs AIGC Boosts Xiang Ta Tas Restaurant Marketing Success

Kuaizi Techs AIGC Boosts Xiang Ta Tas Restaurant Marketing Success

Kuaizi Technology and Xiang Ta Ta have partnered for an AIGC full-link collaboration. This aims to help Xiang Ta Ta improve marketing efficiency and effectiveness, reduce marketing costs, and ultimately achieve revenue growth and accelerate brand development through automated content generation, mass production, store-centric operations, and data analysis. The collaboration focuses on leveraging AIGC to streamline marketing processes and drive business results for the restaurant chain.

02/12/2026 Logistics Industry Insights
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Aipowered Microdramas Emerge As Key Brand Marketing Tool in 2025

Aipowered Microdramas Emerge As Key Brand Marketing Tool in 2025

The micro-drama industry is expected to explode in 2025, with high-quality content, diverse themes, and innovative marketing models becoming key. Brands are increasingly entering the market, changing the advertising landscape, with AI comic dramas emerging as a new force. Content refinement, micro-drama star creation, AI technology empowerment, and the innovation of the Hongguo micro-drama model are jointly guiding the industry's development. Micro-dramas have become an important platform for brands to deeply connect with users and convey value, with broad prospects for future development.

02/11/2026 Logistics Industry Insights
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Affiliate Marketing Growth Driven by Five Key Trends in 2025

Affiliate Marketing Growth Driven by Five Key Trends in 2025

This article delves into five key trends shaping affiliate marketing in 2025: performance-driven influencer marketing, the rise of metaverse affiliates, increased performance marketing budgets, data-driven decision-making, and the importance of brand personalization. Brands should proactively embrace these changes to succeed in the future of affiliate marketing. Focusing on results with influencers, exploring virtual world partnerships, leveraging data for better choices, and creating unique brand experiences will be crucial for success.

02/11/2026 Logistics Industry Insights
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SEO SEM and Content Marketing Key Strategies for Search Success

SEO SEM and Content Marketing Key Strategies for Search Success

SEO, SEM, and content marketing are three key elements for building a healthy search traffic system. SEO focuses on long-term organic rankings, while SEM is fast but costly. Content marketing builds user trust through value delivery. Businesses should combine these three strategies strategically based on their own circumstances to maximize search marketing effectiveness. A balanced approach leveraging the strengths of each method is crucial for sustainable and cost-effective results. Prioritizing one over the others can lead to missed opportunities and inefficient resource allocation.

02/12/2026 Logistics Industry Insights
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