Google Merchant Center Feeds Now Importable to Microsoft Ads

Google Merchant Center Feeds Now Importable to Microsoft Ads

This article provides a detailed guide on seamlessly importing product feeds from Google Merchant Center into Bing Ads. It covers account authorization, import steps, UTM parameter replacement, update frequency settings, and import status monitoring. By following this guide, readers can easily synchronize data updates, improving advertising efficiency and effectiveness. The process ensures product information is consistently updated in Bing Ads, leading to better targeting and performance. This eliminates manual updates and streamlines the advertising workflow.

01/07/2026 Logistics Encyclopedia
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Materialdriven Facebook Ads Gain Traction in ASC Era

Materialdriven Facebook Ads Gain Traction in ASC Era

In the age of Facebook's Advantage+ Campaign (ASC), creative assets are the key driver. This paper proposes a dual-series testing method for efficiently identifying high-quality creatives, maximizing ROI through bid optimization and audience discovery. We provide customized strategy adjustments for different scenarios, including general product bestsellers and brand websites, helping to improve product testing efficiency. The focus is on leveraging creative optimization within the ASC framework to achieve better campaign performance.

01/15/2026 Logistics Industry Insights
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Ebay UK Imposes New Safety Rules for Button Battery Sellers

Ebay UK Imposes New Safety Rules for Button Battery Sellers

eBay UK has announced new safety regulations for button cell batteries, requiring sellers to strictly adhere to the PAS 7055 standard to ensure product safety. Violations may result in product removal or even legal liability. Sellers are urged to carefully study the regulations, conduct self-inspections, and stay informed about official updates to ensure their products meet safety standards and protect child safety. Compliance is crucial for maintaining a safe marketplace and avoiding penalties.

01/16/2026 Customs Knowledge
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Sales Strategies to Break Through Growth Plateaus

Sales Strategies to Break Through Growth Plateaus

Sales are a critical indicator for business operations. This paper delves into sales statistics methods, including sales records, inventory changes, customer orders, and market surveys. It analyzes influencing factors such as market demand, product quality, pricing strategies, and marketing campaigns. The paper proposes strategies to improve sales through market research, optimizing product portfolios, price adjustments, marketing innovation, and enhanced customer service. Businesses should comprehensively improve their sales capabilities to achieve sustainable development.

01/16/2026 Logistics Encyclopedia
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Shipping Guide: Understanding Key Knowledge About Sea Freight, Customs Clearance, Operations, and Costs

Shipping Guide: Understanding Key Knowledge About Sea Freight, Customs Clearance, Operations, and Costs

This article introduces the basic concepts of consolidation, including port entry, customs declaration, operations, and associated costs. By understanding the 'Five Consistency Principles', the correct customs declaration steps, the importance of selecting shipping companies, and the role of bills of lading, readers can gain a comprehensive understanding of the consolidation process, ensuring smooth logistics and transportation.

07/17/2025 Logistics Encyclopedia
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MSC Raises Asiaeurope Shipping Rates Amid Supply Chain Strains

MSC Raises Asiaeurope Shipping Rates Amid Supply Chain Strains

Mediterranean Shipping Company (MSC) has announced an increase in shipping rates from the Far East to Europe, effective June 2025, covering Northern Europe, the Mediterranean, the Black Sea, and North Africa. This will increase supply chain cost pressures. Businesses need to optimize their layout, improve inventory management, negotiate freight rates, consider alternative transportation methods, and increase product added value to cope. Experts point out that the long-term upward trend of shipping costs cannot be ignored, and companies should pay close attention to market dynamics.

01/08/2026 Logistics
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Shenzhen To Santiago Air Freight Costs And Flight Details Guide

Shenzhen To Santiago Air Freight Costs And Flight Details Guide

This article provides a detailed analysis of air freight costs and flight information from Shenzhen to Santiago, including rates based on different weight categories, flight schedules of major airlines, and other associated fees, offering readers a convenient and practical reference for inquiry and selection.

07/24/2025 Logistics
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Amazon Germany Tightens Return Policy Raising Costs for Sellers

Amazon Germany Tightens Return Policy Raising Costs for Sellers

Amazon Germany has adjusted its return policy, implementing fees for packaging returns, differentiating return options based on seller type, and shortening the return period for certain electronics. Sellers need to optimize product descriptions, improve product quality and packaging, and handle returns flexibly. Staying informed about policy changes and implementing refined operational strategies are crucial for navigating these challenges. This includes proactively addressing potential return issues to minimize costs and maintain customer satisfaction in the German marketplace.

11/03/2025 Logistics
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