Assessing Coupangs Drop Shipping and Fulfillment Strategies

Assessing Coupangs Drop Shipping and Fulfillment Strategies

This article delves into two operational models on the Coupang platform: follow selling and extensive product listing. It details their respective advantages, risks, and challenges. For new sellers, the article advises avoiding blind follow selling and carefully selecting the extensive product listing model. It emphasizes that refined operations and brand building are the long-term path for e-commerce development, providing a reference for sellers to transform their strategies. The article also suggests focusing on quality over quantity and building a unique brand identity for sustainable growth.

01/05/2026 Logistics Encyclopedia
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Amazon Sellers Boost Growth with Organic and Paid Traffic Synergy

Amazon Sellers Boost Growth with Organic and Paid Traffic Synergy

Successful Amazon advertising strategies rely not only on paid promotion but also on the synergy between organic search and paid ads. By optimizing keywords through data analysis, we can improve organic rankings, reduce dependence on advertising, and build a solid foundation for traffic. This ultimately leads to sustainable brand growth on Amazon, creating a balanced approach that leverages both paid and unpaid channels for optimal visibility and long-term success. Focusing on organic search strengthens brand authority and reduces reliance on costly advertising campaigns.

12/31/2025 Logistics Industry Insights
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Ozon Shifts Focus from Rapid Growth to Strategic Operations

Ozon Shifts Focus from Rapid Growth to Strategic Operations

OZON is moving away from extensive growth to precise operations. Sellers face challenges like strict brand qualification reviews, upgraded advertising optimization, faster logistics, and changes in payment rules. Sustainable development can be achieved by focusing on advantageous product categories, building differentiated brands, accurately targeting advertising, optimizing supply chains, and improving customer service. The deepening Sino-Russian cooperation brings more opportunities to the OZON platform. To succeed, sellers must adapt to these changes and implement detailed strategies for growth and efficiency.

01/07/2026 Logistics Industry Insights
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Ogawa Eyes European Market to Offset Profit Decline

Ogawa Eyes European Market to Offset Profit Decline

Ogawa's net profit plummeted by 90% in the first half of 2023, facing significant challenges. However, the strong performance of Medisana electric blankets in the European market offers potential as a new engine for revenue growth. This article analyzes Ogawa's performance difficulties and brand strategy, deeply exploring the growth potential of the electric blanket business, and the opportunities and challenges the company faces in its future development. The European market and specifically the electric blanket sector could be key to Ogawa's recovery.

01/06/2026 Logistics Industry Insights
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Tiktoks Duet Feature Boosts Viral Content Growth

Tiktoks Duet Feature Boosts Viral Content Growth

This article delves into TikTok's Duet feature, revealing its significant potential for follower growth and brand awareness. It details the advantages, creation methods, and advanced techniques of Duets. Through practical examples, the article provides a comprehensive TikTok Duet marketing guide, helping users leverage traffic and ignite follower growth. It explores how to effectively utilize Duets to engage with other creators, participate in trends, and create unique content that resonates with the TikTok audience, ultimately leading to increased visibility and a larger following.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Strategize Ads for Peak Season Growth

Amazon Sellers Strategize Ads for Peak Season Growth

This article reveals Amazon advertising strategies for peak season, including brand defense, focusing on SB Ads for flagship stores, optimizing keyword ranking on mobile, SD Ads deployment strategies, and identifying potential ASIN sources. It helps you create a traffic loop, improve conversion rates, and achieve explosive sales growth during the peak season.

01/06/2026 Logistics Industry Insights
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Anker Leads Crossborder Ecommerce Growth Strategies

Anker Leads Crossborder Ecommerce Growth Strategies

This article delves into the success stories of Anker and Globalegrow, two prominent cross-border e-commerce platforms. It analyzes their strategies in areas like product category selection, brand building, channel distribution, and logistics. The study offers actionable strategies for small and medium-sized cross-border e-commerce enterprises in China, including focusing on niche product categories, expanding sales channels, optimizing logistics, emphasizing brand building, investing in talent development, staying informed about policy changes, and embracing digital transformation. These strategies aim to help these businesses achieve breakthrough growth.

01/04/2026 Logistics Industry Insights
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Jackery Expands From Ecommerce to B2B Power Market

Jackery Expands From Ecommerce to B2B Power Market

HuaBao New Energy has built a strong brand in the C-end market with its portable power station products, and then successfully expanded its B-end business, achieving cooperation with top European retailer Lidl. The company has experienced rapid performance growth and has a well-established social media presence. This provides valuable experience for cross-border e-commerce sellers: achieving B-end orders by first establishing a strong presence and reputation in the C-end market. This C-to-B approach demonstrates a successful strategy for expanding market reach and building brand credibility.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Boost Sales with Trendbased Product Strategies

Amazon Sellers Boost Sales with Trendbased Product Strategies

Amazon product selection should not only focus on traditional data like market volume but also pay attention to market trends. By combining Google Trends and Amazon Brand Analytics (ABA) data for comparative analysis, you can gain insights into product cyclical patterns and potential opportunities. This enables you to seize emerging trends and achieve performance growth.

12/31/2025 Logistics Industry Insights
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Europes Winter Heating Market Boosts Crossborder Ecommerce

Europes Winter Heating Market Boosts Crossborder Ecommerce

This article delves into the opportunities and challenges in the heating product market against the backdrop of the European energy crisis, providing cross-border e-commerce sellers with product selection strategies, logistics solutions, and growth recommendations. It emphasizes avoiding red ocean markets, exploring niche and long-tail product categories, optimizing logistics efficiency and costs, and building brand advantages through refined operations. The aim is to help sellers achieve sustainable growth in the European warm winter market by focusing on strategic product choices and efficient supply chain management.

01/04/2026 Logistics Industry Insights
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