Ozon Revamps Store Design Amid Paid Growth Push in Russia

Ozon Revamps Store Design Amid Paid Growth Push in Russia

OZON platform introduces paid store design services, offering Free, Premium subscription, and customized options. Paid design enhances brand image, optimizes user experience, and improves conversion rates. Sellers can apply via "Promotions" -> "Templates" or "Search Results Promotion" -> "Marketing Application" pages. This move signifies OZON's platform regularization, encouraging sellers to join early and leverage professional store design for better performance and brand visibility in the competitive Russian e-commerce landscape.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales with Free Marketing Tactics

Amazon Sellers Boost Sales with Free Marketing Tactics

Amazon sellers can leverage zero-cost off-Amazon traffic strategies. Explore the Amazon Live commission-only model and channels like Roundforest to boost sales, increase reviews, and build brand reputation. This approach allows sellers to expand their reach beyond the Amazon marketplace without incurring significant advertising expenses. By strategically utilizing these methods, sellers can drive targeted traffic to their product listings, ultimately leading to higher conversion rates and improved brand visibility.

01/16/2026 Logistics Industry Insights
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Neurogums Tiktok Strategy Drives 50M Growth

Neurogums Tiktok Strategy Drives 50M Growth

Neurogum leveraged its brand story assets to drive $50 million in growth with minimal cost. Key elements included founder-led narratives, unexpected turning points, and celebrity endorsements. TikTok served as a crucial growth engine, amplifying the brand's message and reaching a wider audience. By effectively utilizing these storytelling techniques on the platform, Neurogum achieved significant brand awareness and sales, demonstrating the power of authentic narratives in driving DTC success.

01/27/2026 Logistics Industry Insights
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Levis Faces Supply Chain Inventory Struggles

Levis Faces Supply Chain Inventory Struggles

Levi's is facing challenges including supply chain disruptions and inventory overstock, leading to revenue decline. The company is responding by optimizing its supply chain, expanding direct-to-consumer channels, and innovating its product lines. Analysts are cautiously optimistic about its long-term prospects, citing brand strength as its core competitive advantage. The focus is on mitigating current difficulties and leveraging brand recognition for future growth despite a challenging market environment.

01/28/2026 Logistics Industry Insights
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Guide to Southeast Asias Media Landscape for Expanding Brands

Guide to Southeast Asias Media Landscape for Expanding Brands

This article provides a comprehensive analysis of the media landscape in key Southeast Asian countries (Vietnam, Thailand, Malaysia, Philippines, and Cambodia), covering traditional newspapers, television, and emerging digital media. It also offers strategic recommendations for brand globalization communication tailored to the specific media characteristics of each country. The aim is to assist brands in accurately selecting communication channels and effectively enhancing their brand influence in the Southeast Asian market.

01/29/2026 Logistics Industry Insights
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IATA Launches SMS Certification to Enhance Ground Safety

IATA Launches SMS Certification to Enhance Ground Safety

The IATA Ground Operations Safety Management System (SMS) Certification course aims to equip Ground Service Provider (GSP) managers with the knowledge of risk management, accident prevention, and operational efficiency improvement. The course covers SMS framework, risk management principles, human factors, and safety performance monitoring. Delivered by IATA-certified instructors, it aims to enhance corporate competitiveness and gain customer trust. This certification helps GSPs implement robust safety management systems, leading to safer and more efficient ground operations.

01/05/2026 Logistics Encyclopedia
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Uruguay Customs Advances Reform with WCO Leadership Program

Uruguay Customs Advances Reform with WCO Leadership Program

The World Customs Organization (WCO) conducted a leadership and management development workshop for mid-to-senior level managers of Uruguay Customs, supporting its organizational change efforts. The workshop covered core topics such as self-awareness, communication and motivation, delegation and coaching, and change management. It aimed to enhance the leadership and management skills of participants, driving the modernization of Uruguay Customs. Participants and senior management highly praised the WCO program, recognizing its significant value in global customs capacity building.

12/30/2025 Customs Knowledge
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Five Strategies to Increase Warehouse Profit Margins

Five Strategies to Increase Warehouse Profit Margins

This paper delves into five key strategies for boosting warehouse profitability: optimizing inventory management, improving picking efficiency, refining labor management, optimizing transportation management, and implementing automation technologies. By implementing these strategies, businesses can effectively address supply chain challenges, reduce operating costs, and improve overall efficiency, ultimately achieving significant growth in warehouse profits.

01/16/2026 Warehousing
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Serbian Customs Adopts Wcos Competencybased HR Model

Serbian Customs Adopts Wcos Competencybased HR Model

The World Customs Organization (WCO) conducted a Competency-Based Human Resource Management (CBHRM) workshop for the Serbian government, aiming to enhance human resource management and promote customs modernization within Serbian Customs. The workshop covered strategic HRM, HRM systems, the CBHRM framework, and project management. This initiative supports Serbian Customs in building a talent-driven organization.

01/05/2026 Customs Knowledge
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Maldives Customs Boosts Leadership Skills Via WCO Program

Maldives Customs Boosts Leadership Skills Via WCO Program

The Maldives Customs Service (MCS) participated in the WCO Leadership and Management Development Program, organizing senior management workshops to enhance leadership skills and drive customs modernization. The workshops covered change management, strategic planning, and personnel management, emphasizing practicality and interaction. They fostered team building and a unified vision, laying the foundation for the future development of the MCS. The initiative aimed to equip leaders with the necessary tools and knowledge to navigate challenges and effectively lead the organization through its modernization journey.

01/07/2026 Customs Knowledge
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