Amazon Sellers Cut Ad Costs with Negative ASIN Targeting

Amazon Sellers Cut Ad Costs with Negative ASIN Targeting

Amazon PPC has undergone a significant upgrade with the introduction of Negative ASIN and product targeting features, enabling sellers to precisely control ad placements and prevent wasted ad spend. This article details how to leverage these features to improve conversion rates, click-through rates, and ACOS. It also shares strategies and techniques for large-scale implementation of negative products, helping sellers maximize advertising effectiveness and achieve optimal campaign performance by precisely targeting or excluding specific products from their PPC campaigns.

12/30/2025 Logistics Industry Insights
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Project44 Enhances Logistics Efficiency with Network Management Center

Project44 Enhances Logistics Efficiency with Network Management Center

Project44 upgrades NMC, helping logistics companies address uncertainty and improve agility. It achieves this through automated carrier connectivity, expanded customer reach, and optimized data utilization. This leads to cost reduction and efficiency gains, ultimately enhancing network resilience. The upgrade focuses on providing real-time visibility and control over shipments, allowing businesses to proactively manage disruptions and optimize their supply chains. By streamlining operations and fostering collaboration, project44 empowers logistics providers to navigate volatile market conditions and maintain a competitive edge.

02/04/2026 Logistics
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ERP Upgrades Accelerate As Iot Drives Digital Transformation

ERP Upgrades Accelerate As Iot Drives Digital Transformation

This research report reveals that effectively leveraging Industrial IoT (IIoT) data is a key driver for digital transformation. However, only a few companies successfully integrate IoT data through their ERP software. The report emphasizes the need for companies to upgrade their ERP systems, invest in talent development, and formulate a clear digital transformation strategy to fully utilize IoT technology and enhance competitiveness. Companies should focus on seamless data integration and analysis to gain actionable insights from IoT data and optimize business processes.

02/04/2026 Logistics Industry Insights
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Wudeli Flour Leads Chinas Flour Industry in Digital Transformation

Wudeli Flour Leads Chinas Flour Industry in Digital Transformation

Wudeli Flour Handan Company has been selected as a pilot enterprise for digital transformation of SMEs in Handan City. Previously, the company was included in the list of advanced-level smart factories in Hebei Province. The company will continue to deepen the construction of smart factories, play a benchmark leading role, promote regional digital development, and empower the digital upgrade of SMEs. Wudeli aims to leverage its experience to assist other small and medium-sized enterprises in their own digital transformation journeys.

02/05/2026 Logistics Industry Insights
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Amazon Updates Seller Central with Enhanced Account Health Features

Amazon Updates Seller Central with Enhanced Account Health Features

The Amazon Seller Platform will undergo a mandatory upgrade on June 18th, focusing on optimizing account health management, data analysis, and operational convenience. Sellers need to familiarize themselves with the new interface in advance, monitor account status, and leverage the data analysis module to optimize operational strategies. This proactive approach will ensure a smooth transition and maintain a competitive edge in the marketplace. Key improvements target enhanced account health monitoring and data-driven decision-making for improved business performance on the Amazon platform.

02/05/2026 Logistics Industry Insights
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Shopee Malaysia Shifts Warehouse Strategy from MYB to MYK

Shopee Malaysia Shifts Warehouse Strategy from MYB to MYK

Shopee Malaysia will launch its new overseas warehouse, MYK, on January 16, 2026. The old warehouse, MYB, will be gradually phased out. During the system upgrade, both warehouses will suspend inbound operations. Sellers should pay attention to platform announcements and adjust their inbound strategies accordingly. Unshipped MYB inbound orders need to be resubmitted to the MYK warehouse to ensure a smooth transition. This change requires proactive management of inventory and order fulfillment to minimize disruptions to cross-border e-commerce operations.

02/05/2026 Logistics
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Barclays Upgrades ASML to Overweight Targets 1500 on AI Chip Demand

Barclays Upgrades ASML to Overweight Targets 1500 on AI Chip Demand

Barclays upgraded ASML's stock rating to 'Overweight' with a target price increase to €1500, demonstrating confidence in ASML's future development. The analysis highlights ASML's technological advantages, challenges, and opportunities, as well as its leading position in the semiconductor industry. It suggests that ASML is likely to maintain its leading position and generate substantial returns for investors in the future. The upgrade reflects a positive outlook on ASML's prospects and its ability to capitalize on the growing demand for advanced semiconductor manufacturing equipment.

02/05/2026 HS Code Query
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Global Trade Adopts PLACI for Safer Air Cargo

Global Trade Adopts PLACI for Safer Air Cargo

The 12th TEGACS Conference adopted the PLACI guiding principles, marking a significant upgrade in air cargo security. Pilot programs were initiated in the EU, US, and Canada, with enhanced cooperation between the WCO and ICAO. Technology is leveraged to address emerging challenges. PLACI aims to proactively identify risks, improve efficiency, and reshape the global trade landscape, achieving a balance between security and efficiency. This initiative seeks to streamline processes while ensuring robust security measures are in place for air cargo transportation worldwide.

02/06/2026 Customs Knowledge
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Alibabacom Enhances Data Tools for Crossborder Ecommerce

Alibabacom Enhances Data Tools for Crossborder Ecommerce

Alibaba.com has upgraded its data analytics, shifting from an advertising-centric view to a holistic store perspective. This provides merchants with a panoramic dashboard, advertising contribution breakdown, and opportunity optimization. This upgrade empowers businesses to make more informed decisions and drive growth in their cross-border e-commerce operations. By offering a comprehensive overview of performance, Alibaba.com aims to help sellers understand the impact of their advertising efforts and identify areas for improvement, ultimately leading to increased sales and market share.

01/15/2026 Logistics Industry Insights
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Banggood Cuts Jobs Amid Crossborder Ecommerce Challenges

Banggood Cuts Jobs Amid Crossborder Ecommerce Challenges

The 'standby employment' incident involving some employees at Banggood in Guangzhou reflects the challenges facing the cross-border e-commerce industry. External factors such as the pandemic, geopolitical risks, and high inflation, coupled with internal pressures like tightened platform policies and rising logistics costs, have led to business difficulties. Cross-border e-commerce companies need to actively transform and upgrade through refined operations, diversified channel expansion, technological innovation, and compliant operations to survive and thrive in the fierce market competition.

01/16/2026 Logistics Industry Insights
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