Amazon Sellers Gain Edge With Fourstep Ad Strategy

Amazon Sellers Gain Edge With Fourstep Ad Strategy

This article provides a practical guide to Amazon advertising, detailing four key steps to building a successful campaign: categorizing products by ASIN, selecting target ASINs, building and launching the campaign, and continuously reporting and analyzing performance. By following these steps, sellers can optimize their advertising strategy, increase product visibility, and boost sales. This guide focuses on leveraging ASIN targeting for improved ad performance and better ROI.

12/29/2025 Logistics Industry Insights
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Googles Offpage SEO Strategies Explained

Googles Offpage SEO Strategies Explained

This article provides an in-depth analysis of Google backlinks, defining their role, function, and importance. It clarifies the difference between internal and external links and offers SEO best practices for building high-quality backlinks. The article emphasizes the crucial roles of relevance, authority, and naturalness in link building. The aim is to help readers improve their website ranking and organic traffic by implementing effective backlink strategies.

01/16/2026 Logistics Encyclopedia
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Chinas Hefei to Host Smart City Summit in 2026

Chinas Hefei to Host Smart City Summit in 2026

The 2026 Hefei Intelligent Building and Smart City Integrated Development Seminar will be held on March 26th. This event aims to build an industry exchange platform, bringing together experts, scholars, and practitioners to jointly explore technological innovation, market opportunities, and project cooperation. The goal is to promote the vigorous development of intelligent building and smart city construction and achieve a win-win situation for the industry.

01/23/2026 Logistics Industry Insights
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Asiapacific Customs Expands Team with New Experts

Asiapacific Customs Expands Team with New Experts

The World Customs Organization (WCO) Asia Pacific Regional Office for Capacity Building (ROCB A/P) welcomes new members from Korea and Hong Kong Customs, bolstering its regional cooperation capabilities. ROCB A/P is dedicated to enhancing the skills and capabilities of customs officials and organizations in the Asia Pacific region through capacity building activities, striving towards the vision of 'World-Class Customs'. Thai Customs provides significant support to the office.

12/30/2025 Customs Knowledge
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Edge Logistics Boosts Fulfillment Advances Sustainable Supply Chains

Edge Logistics Boosts Fulfillment Advances Sustainable Supply Chains

Traditional centralized logistics faces challenges such as slow fulfillment, high costs, and inventory backlog. "Edge Logistics" addresses these issues by building a distributed network, bringing logistics nodes closer to the point of demand. This enables faster fulfillment, reduced costs, optimized inventory, enhanced customer experience, and contributes to sustainable development. Successful transformation requires building a robust network, applying advanced technologies, optimizing inventory strategies, strengthening data analysis, and improving collaboration capabilities.

01/21/2026 Logistics Industry Insights
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WCO Boosts Customs Modernization in MENA Via Data Analytics

WCO Boosts Customs Modernization in MENA Via Data Analytics

The World Customs Organization (WCO), in partnership with the CCF Korea, held a virtual workshop for senior officials from the Middle East and North Africa region, focusing on data analysis capacity building. The workshop aimed to enhance the region's customs data analysis capabilities to support customs modernization. It covered topics such as introducing a data analysis framework, sharing experiences, presenting capacity building initiatives, and exploring cooperation prospects for the BACUDA project.

01/26/2026 Customs Knowledge
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Charging Standards for International Air Transport of Water and Land Letters

Charging Standards for International Air Transport of Water and Land Letters

This article provides a detailed overview of the charging standards for international air freight and combined transport letters, including specific fees for letters, postcards, printed materials, braille literature, small parcels, and printed material special bags. It also outlines the grouping of different countries and regions, helping customers to better understand and select the appropriate transport methods, thereby effectively controlling transportation costs.

07/21/2025 Logistics
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Export License Guide for Crossborder Logistics Simplified

Export License Guide for Crossborder Logistics Simplified

The Cross-border Logistics Export License (EL) is an essential document for companies engaging in international trade. Applying for an EL involves multiple steps, including filling out information, uploading materials, and undergoing a review process. Understanding the core elements of the EL and its application procedure can help newcomers in foreign trade improve efficiency, ensure compliance, and smoothly enter the international market.

09/16/2025 Customs Knowledge
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Green Packaging Rules Raise Costs for Small Parcel Shipping

Green Packaging Rules Raise Costs for Small Parcel Shipping

In the field of international small parcel transportation, regulations aimed at reducing plastic packaging are being implemented, prompting businesses to reassess their packaging strategies and shipping budgets. Although the use of biodegradable materials meets environmental standards, it can lead to increased transportation costs and complexity. Companies must thoroughly evaluate these factors to address the challenges posed by the new regulations.

06/23/2025 Logistics Industry Insights
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Comprehensive Guide to Exporting Lead Acid Batteries to Ethiopia

Comprehensive Guide to Exporting Lead Acid Batteries to Ethiopia

This article details the classification and considerations for lead-acid battery exports to Ethiopia. Lead-acid batteries fall into three categories: acidic solution, alkaline solution, and sealed containers. Export bookings require documentation including a letter of authorization, MSDS, dangerous goods packaging certificate, and carrier forms, along with hazardous declaration documents. Additionally, proper customs clearance materials must be submitted in advance.

07/16/2025 Logistics Encyclopedia
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