SHEIN Expands from Fashion to Ecommerce Platform in Spain

SHEIN Expands from Fashion to Ecommerce Platform in Spain

SHEIN has achieved significant success in the Spanish market with its dual model of 'own brand + platform', earning the title of 'Best New E-commerce Platform 2024'. Its digital flexible supply chain and platform strategy have not only facilitated its own rise but also created opportunities for brands joining the platform, gaining recognition from consumers and the industry. SHEIN's global expansion and influence on Generation Z continue to grow, demonstrating its strong market competitiveness. The platform's innovative approach is reshaping the fast-fashion landscape.

Online Shopping Dominates Holiday Season Shipstation Reports

Online Shopping Dominates Holiday Season Shipstation Reports

ShipStation reports that online shopping has become mainstream during the holiday season, and omnichannel shopping behavior is increasingly prevalent. Brands need to build a comprehensive omnichannel retail system and provide personalized experiences to stand out in the fierce market competition and win consumer favor. Focusing on seamless integration between online and offline channels, and tailoring offers to individual customer preferences, is crucial for success in the evolving retail landscape. This strategy allows businesses to meet customers where they are and offer a consistent and engaging brand experience.

Edge Logistics Boosts Sustainability in Supply Chains

Edge Logistics Boosts Sustainability in Supply Chains

This paper explores how adopting an "edge logistics" strategy can enhance logistics performance while achieving more sustainable operations. It emphasizes the importance of building a robust network infrastructure, leveraging advanced analytics capabilities, and embracing digital operations. The paper argues that edge logistics represents the future direction of the logistics industry, enabling faster delivery, reduced transportation costs, and improved environmental performance through decentralized and localized logistics solutions. It highlights the potential for increased efficiency and resilience in the face of evolving customer demands and supply chain disruptions.

UPS Adds Air Conditioning to 5000 Delivery Vehicles for Workers

UPS Adds Air Conditioning to 5000 Delivery Vehicles for Workers

UPS is actively implementing its labor agreement with the International Brotherhood of Teamsters, planning to install air conditioning in 5,000 existing delivery vehicles and testing cargo bay air conditioning systems to improve driver working conditions. This initiative represents an upgrade to employee benefits, aiming to create a more comfortable delivery environment and enhance employee satisfaction. Simultaneously, UPS is undertaking network restructuring to optimize operational efficiency and adapt to market changes. This combined effort demonstrates UPS's commitment to both its workforce and its business strategy.

01/21/2026 Logistics
Read More
Logistics Industry Struggles with Workforce Shortage Seeks Solutions

Logistics Industry Struggles with Workforce Shortage Seeks Solutions

The logistics industry faces a severe talent shortage crisis. Despite revenue and profit growth, customer satisfaction is declining. This shortage stems from rapidly evolving skill requirements and negative perceptions of the industry. To overcome this, a revamped talent strategy is crucial. This includes improving the industry's image, optimizing the work environment, providing development opportunities, increasing compensation, embracing technological advancements, and strengthening collaboration between universities and enterprises. These efforts are essential to attract and retain top talent and ensure the continued success and competitiveness of the logistics sector.

Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon ad ROAS plummeting? Don't panic! Amazon has updated its ad display attribution rules with the new "Shopping Signals Enhancement" model. This article analyzes the impact of the new rules and provides three key strategies: update benchmarks, optimize budget allocation, and leverage comprehensive data. We also remind sellers to pay attention to aged inventory fees to avoid storage costs eroding profits. Embrace change, and refined operations are the key to success! Stay ahead by adapting to these changes and optimizing your Amazon advertising strategy for maximum ROI.

Douyin Ecommerce Adopts AI for Growth at Qianchuan Conference

Douyin Ecommerce Adopts AI for Growth at Qianchuan Conference

The Douyin E-commerce Qianchuan Conference will be held on December 11th, focusing on AI-powered e-commerce growth. The conference will feature new product releases, platform strategy interpretations, and AI capability demonstrations. Leading brands will share their success stories and discuss collaborative development with the platform. A simultaneous online live broadcast will be available, helping e-commerce practitioners seize growth opportunities. The event aims to showcase how AI can revolutionize Douyin e-commerce and provide valuable insights for businesses looking to thrive in the platform's ecosystem.

Yuanfei Pet Expands into Private Label Pet Food Market

Yuanfei Pet Expands into Private Label Pet Food Market

Yuanfei Pets plans to launch its private label staple food brand by the end of December, marking its official entry into the core pet food market. Previously, Yuanfei Pets started with OEM business, continuously expanding the market through agency of international brands and development of its own brands. The launch of its own staple food brand is a significant step in its brand diversification strategy, which is expected to enhance market competitiveness and achieve a transformation from a 'behind-the-scenes hero' to an 'industry leader'.

Jackery Emerges As Global Leader in Energy Storage

Jackery Emerges As Global Leader in Energy Storage

Jackery has risen from a niche energy storage sector to become a global leader through its forward-looking strategy and innovative products. With annual sales reaching 3.6 billion RMB, its products are available in over 50 countries, with cumulative shipments exceeding 6 million units. Leveraging China's supply chain advantages, Jackery focuses on the European and American outdoor power station markets. Through KOL collaborations, scenario-based marketing, and refined operations, Jackery has successfully capitalized on the golden growth cycle of the global energy storage market.

Datadriven Strategies Boost Nigerian Sales Through Referrals

Datadriven Strategies Boost Nigerian Sales Through Referrals

This article analyzes a $50,000 order in Nigeria, dissecting the data logic and strategies behind a successful customer referral. It emphasizes data-driven customer profiling, mutually beneficial partnerships, and the importance of comprehensive communication. The case highlights how a detailed customer profile, built on existing data, allowed for targeted referrals. Furthermore, it underscores the need for transparent and mutually beneficial relationships with referring customers. Finally, the article proposes using data analysis and strategy optimization to continuously improve conversion rates, ensuring sustainable growth through referrals.