Walmart Expands Beef Supply Chain for Premium Cuts
Walmart is building its own Angus beef supply chain to control quality, reduce costs, and differentiate itself. This vertical integration strategy aims to provide consumers with 'steakhouse quality' beef. However, Walmart faces challenges in quality control, cost management, and sustainable development. The success of Walmart's 'beef empire' hinges on its execution, innovation, and understanding of consumer needs. This move allows for greater oversight from farm to shelf, potentially improving traceability and consistency while navigating the complexities of the meat industry.
