DAT Acquires Convoy to Expand Digital Freight Services

DAT Acquires Convoy to Expand Digital Freight Services

DAT Freight & Analytics has announced the acquisition of Flexport's Convoy digital freight platform. This move will enhance its product offerings by integrating automation and digital freight matching technologies, bringing new development opportunities and value to the industry.

08/06/2025 Logistics
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Amazon Sellers Overlook Key Profitability Strategies Beyond ACOS

Amazon Sellers Overlook Key Profitability Strategies Beyond ACOS

This article reveals the misconception of blindly pursuing low ACOS in Amazon operations. It emphasizes TACOS (Total Advertising Cost of Sales) as a crucial metric for measuring overall product profitability. The article explains the balance between ACOS and TACOS, and how to achieve a win-win situation for both advertising and organic traffic by building a virtuous cycle. Ultimately, the goal is to achieve explosive sales growth.

Prospect Analysis of the Merger Between COSCO and China Shipping

Prospect Analysis of the Merger Between COSCO and China Shipping

China Ocean Shipping and China Shipping are expected to complete their merger by January next year, creating the world's fourth-largest container shipping company. The reform plan has been approved by the State Council, involving over 20 billion USD in funding. Key issues include effective integration and ensuring employee stability. The merger will significantly enhance the market competitiveness of both companies and may alter the dynamics of the international shipping market.

07/21/2025 Logistics
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Video SEO Guide Enhances Google Search Rankings

Video SEO Guide Enhances Google Search Rankings

Improve video ranking in Google search results by employing key strategies. Focus on keyword research, creating high-quality content, and implementing structured data. Optimize titles and thumbnails for better click-through rates. Utilize subtitles to enhance accessibility and engagement. Encourage user interaction through comments and shares. These techniques collectively boost video visibility and amplify marketing impact, leading to increased organic traffic and improved overall performance on both Google and YouTube platforms.

Youtube Shorts Offers 45 Ad Revenue to Compete With Tiktok

Youtube Shorts Offers 45 Ad Revenue to Compete With Tiktok

YouTube Shorts has significantly increased its ad revenue sharing and lowered entry barriers to attract more creators and compete with TikTok. Brands going global should seize this opportunity to boost overseas awareness. Strategies include promoting channels, showcasing behind-the-scenes content, creating engaging and fun content, capitalizing on trends, and leveraging user-generated content. By effectively utilizing Shorts, brands can expand their reach and build recognition in international markets.

USPS Ends Discounts in Ground Shipping Overhaul

USPS Ends Discounts in Ground Shipping Overhaul

The United States Postal Service (USPS) is modifying its contracts with package consolidators, eliminating discounts to optimize network efficiency and promote its Ground Advantage service. This move aims to improve profitability and address market competition. However, it may impact the strategies of package consolidators and shippers, potentially creating opportunities for competitors like UPS and FedEx. The changes reflect USPS's broader logistics strategy to remain competitive in the evolving parcel delivery landscape.

01/15/2026 Logistics
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Union Pacific Norfolk Southern Merger Faces Delays Amid Opposition

Union Pacific Norfolk Southern Merger Faces Delays Amid Opposition

The proposed $85 billion merger between Union Pacific and Norfolk Southern, aimed at creating the first transcontinental railroad in the US, has been delayed due to technical issues, causing industry disruption. The merger faces resistance from competitor BNSF and concerns from the NAWE union, raising questions about industry competition, supply chain stability, and port economies. The future of the merger hinges on regulatory review and the negotiations among involved parties.