Yaowang Tech Eyes Growth with Spring Festival Gala Livestream Deal

Yaowang Tech Eyes Growth with Spring Festival Gala Livestream Deal

Yaowang Technology's potential collaboration with the CCTV Spring Festival Gala for livestream shopping has sparked heated discussions. This partnership could leverage the Gala's massive viewership to break through current challenges, but also poses risks related to quality control and reputation. Yaowang's strategy of signing numerous celebrity hosts faces challenges of resource waste and high costs. The livestream e-commerce industry needs to return to rationality, focusing on refined operations and user experience for sustainable development. The success hinges on managing risks and optimizing resource allocation.

12/30/2025 Logistics Industry Insights
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Google Ads Enhances Targeting for Overseas Markets

Google Ads Enhances Targeting for Overseas Markets

This article provides an in-depth analysis of time-based and location-based targeting strategies in Google Ads, guiding e-commerce beginners on how to improve advertising efficiency and avoid budget waste through precise scheduling and geographic positioning. It covers advertising platform operation procedures, bidding adjustment techniques, and performance monitoring methods. The aim is to help readers master core settings and maximize the value of their advertising budget. This includes practical tips on setting up campaigns for optimal performance and understanding key metrics to track success.

01/15/2026 Logistics Encyclopedia
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Royal Jordanian Adopts Ienva for Sustainable Aviation

Royal Jordanian Adopts Ienva for Sustainable Aviation

Royal Jordanian Airlines has joined the IATA Environmental Assessment (IEnvA) program, demonstrating its commitment to improving environmental management and achieving sustainable development goals. IEnvA, a comprehensive environmental management system, aims to assist airlines in achieving sustainability across all operational aspects, including carbon emissions and waste management. Royal Jordanian's participation highlights the aviation industry's determination to achieve net-zero emission targets. The airline will work to implement IEnvA standards to further reduce its environmental impact and contribute to a more sustainable future for air travel.

01/16/2026 Airlines
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Ecommerce Tackles Lastmile Hurdle for Fresh Food Delivery

Ecommerce Tackles Lastmile Hurdle for Fresh Food Delivery

Fresh food e-commerce faces challenges in the 'last mile' delivery. This report analyzes solutions for optimizing cold chain logistics, improving efficiency, and enhancing packaging. It draws on successful case studies and explores future development trends, aiming to promote the healthy growth of the industry. Addressing issues like temperature control, delivery speed, and cost-effectiveness is crucial for ensuring customer satisfaction and minimizing food waste. The report provides insights for businesses to navigate the complexities of last-mile fresh food delivery and achieve sustainable success.

01/19/2026 Logistics Industry Insights
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REI Opens Sustainable Distribution Hub Setting Retail Logistics Standard

REI Opens Sustainable Distribution Hub Setting Retail Logistics Standard

REI's sustainable distribution center in Arizona blends innovative technology and design for efficient operations, environmental protection, and social responsibility. As the first distribution facility in the US to achieve both LEED Platinum and Net-Zero Energy certifications, it sets a new standard for the retail logistics industry. The center showcases REI's commitment to sustainability by incorporating features like solar power, water conservation, and waste reduction. This project demonstrates that environmentally conscious practices can coexist with operational excellence and contribute to a more sustainable future for retail.

01/21/2026 Warehousing
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Datadriven Inventory Management Could Unlock 15T in Supply Chains

Datadriven Inventory Management Could Unlock 15T in Supply Chains

This paper explores how data analytics techniques can be used to unlock the hidden $1.5 trillion inventory value within supply chains. By establishing real-time data streams, integrating multi-channel data, applying advanced analytics, and optimizing inventory strategies, businesses can transition from 'visible' to 'controllable' inventory management. This transformation enhances efficiency, reduces waste, and ultimately unlocks significant value. The focus is on leveraging data-driven insights to improve decision-making and create a more responsive and optimized supply chain for better inventory control and cost reduction.

01/29/2026 Logistics Industry Insights
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Automation and Data Boost Resilience in Cold Chain Logistics

Automation and Data Boost Resilience in Cold Chain Logistics

Facing supply chain challenges, cold chain logistics companies are actively embracing automation and data-driven solutions. Major US ports successfully navigated the shifting import landscape of 2025 by upgrading infrastructure, leveraging data analytics, and optimizing inland transportation networks. Looking ahead, cold chain logistics will increasingly focus on intelligence and collaboration, building an efficient, reliable, and sustainable ecosystem. This involves utilizing real-time data for predictive analytics, automating warehouse processes, and fostering seamless communication across the supply chain to ensure product integrity and minimize waste.

01/30/2026 Logistics Industry Insights
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East Africa Trade Project Ends Strengthens Regional Ties

East Africa Trade Project Ends Strengthens Regional Ties

With the support of WCO and JICA, five East African countries successfully completed a trade facilitation and border control capacity development project. Focusing on One-Stop Border Post operations and customs capacity building, the project significantly improved trade efficiency and border control levels in the East African region. The WCO Secretary General praised East Africa's experience, encouraging its sharing with other African regions. He also emphasized the continued support for customs capacity building in Africa and Pacific Island countries.

02/06/2026 Customs Knowledge
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IMS Vs ERP Picking the Right System for Ecommerce Growth

IMS Vs ERP Picking the Right System for Ecommerce Growth

Comparing e-commerce IMS and ERP: IMS improves inventory efficiency and reduces costs, while ERP integrates resources and manages finances. Companies should choose based on their specific needs to facilitate business growth. IMS excels at streamlining inventory processes, optimizing stock levels, and minimizing waste. ERP offers a broader approach, encompassing accounting, human resources, and customer relationship management. The optimal solution depends on the scale of operations, complexity of supply chains, and desired level of integration across departments. Selecting the right system is crucial for maximizing efficiency and achieving sustainable competitive advantage.

11/03/2025 Warehousing
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Amazon Expands FBA Resale Program for Returns in Europe

Amazon Expands FBA Resale Program for Returns in Europe

Amazon Europe launched the FBA Grading and Resale program to help sellers re-evaluate and grade returned products for resale, reducing return losses, optimizing resource allocation, and meeting diverse consumer needs. Implemented in select European marketplaces, this program offers sellers a novel returns solution, promoting sustainable development within the e-commerce market. It allows returned items to be assessed and sold at a discount, providing a win-win for both sellers looking to recoup losses and budget-conscious buyers. This initiative aims to improve efficiency and reduce waste in the returns process.

11/03/2025 Logistics
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