Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

Amazon Sellers Hit by Ad Glitch Policy Change Postblack Friday

During this year's Black Friday Cyber Monday, an Amazon Advertising system bug caused abnormal ad data and budget overruns for sellers, resulting in significant losses. Amazon has responded and fixed the bug, but compensation issues remain unresolved. Additionally, display ads are undergoing policy adjustments, with the old version being removed and product activity ads being upgraded. Sellers need to closely monitor data, verify through multiple channels, adjust strategies promptly, and actively learn the new policies. Seeking legal assistance when necessary is crucial for survival in this changing landscape.

01/06/2026 Logistics Industry Insights
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Google Ads Guide to Ad Types and Strategies

Google Ads Guide to Ad Types and Strategies

This article provides an in-depth analysis of the various ad types offered by Google Ads, including Search Ads, Display Ads, Video Ads, App Ads, Shopping Ads, Dynamic Search Ads, and Ad Extensions. For each ad type, it details its operating principles, applicable scenarios, and optimization recommendations. The aim is to help advertisers choose the most suitable ad format for their business and develop effective campaign strategies, thereby improving ad performance and achieving marketing goals. This includes understanding the nuances of each ad type and how to leverage them strategically.

01/05/2026 Logistics Encyclopedia
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Amazon DSP Boosts Programmatic Advertising Growth

Amazon DSP Boosts Programmatic Advertising Growth

This article provides an in-depth analysis of Amazon DSP's operational mechanisms, advantages, applicable scenarios, and its differences from Sponsored Display. It aims to help sellers understand and effectively utilize this programmatic advertising tool to achieve business growth. The article highlights the DSP's advantages, including precise targeting, programmatic buying, and omnichannel reach. It also reminds sellers to consider its suitability and long-term value. By leveraging Amazon DSP, sellers can optimize their advertising spend and reach a wider audience, ultimately driving sales and increasing brand visibility within the competitive e-commerce landscape.

12/31/2025 Logistics Encyclopedia
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Key Considerations for Importing Used Equipment

Key Considerations for Importing Used Equipment

When importing complete sets of mechanical equipment, it is essential to pay attention to tariffs and value-added tax rates, ensuring the accuracy of the declared price and customs codes. Additionally, consistency in nameplate information and compliance with inspection procedures is crucial. After assembly and debugging at the usage location, passing customs acceptance is required before production can commence.

07/18/2025 Logistics Encyclopedia
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Cbps New Regulations Reshape US Tariff Policies Imports

Cbps New Regulations Reshape US Tariff Policies Imports

On May 15, CBP updated the terms regarding reverse tariffs under IEEPA, stating that tariff eligibility is determined by the final loading date of the shipping vessel. Goods loaded after the deadline will no longer qualify for duty exemption or the 10% reverse tariff, increasing the burden on importers. This change necessitates that importers promptly adjust their declarations and strategies to address the challenges posed by the new policy.

05/20/2025 Customs Knowledge
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CBP Alerts Importers to New Tariff Rules on Transshipment

CBP Alerts Importers to New Tariff Rules on Transshipment

CBP's updated policy on mother port transshipment specifies that certain goods must be shipped by specific deadlines to qualify for in-transit exemptions and a 10% countervailing duty. This change may result in higher tariffs and retroactive fees for many importers, necessitating careful handling of related declarations.

05/20/2025 Customs Knowledge
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Guide to Importing Polyethylene Under HS Code 3901100001

Guide to Importing Polyethylene Under HS Code 3901100001

This article provides detailed information on polyethylene in primary forms (HS Code 3901100001), including product overview, tariff rates, declaration elements, and regulatory conditions. It aims to assist importers and exporters in easily grasping the market rules for this product, thereby improving trade efficiency.

08/05/2025 HS Code Query
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