Amazons Brand Program Transforms US Ecommerce Landscape

Amazons Brand Program Transforms US Ecommerce Landscape

Amazon has launched the 'Top Brand' program in the US market, aiming to strengthen brand authorization and protection, enhance brand value and premium capabilities, and optimize the platform ecosystem. This move will solidify Amazon's market leadership, intensify competition among e-commerce platforms, and promote the branding process in the e-commerce industry. Brand merchants need to strengthen brand image building, improve brand authorization and protection mechanisms, pay attention to sales data and customer reviews, and actively respond to this change.

02/05/2026 Logistics Industry Insights
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Amazon Sellers Urged to Optimize US Logistics for Market Share

Amazon Sellers Urged to Optimize US Logistics for Market Share

This article delves into how Amazon US sellers can leverage efficient FBA strategies to achieve rapid purchasing and convenient delivery, standing out in a competitive market. It details key aspects such as product selection, listing optimization, logistics partner selection, and warehouse management optimization. Furthermore, it provides advice on mitigating operational risks and answers frequently asked questions, aiming to help sellers improve operational efficiency and achieve sales growth. The focus is on streamlining the Amazon FBA process for US sellers to maximize their potential.

02/06/2026 Logistics Encyclopedia
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US Ecommerce Sellers Face New Tax Challenges

US Ecommerce Sellers Face New Tax Challenges

The US Supreme Court's ruling allowing states to collect sales tax from e-commerce has impacted cross-border e-commerce sellers. Amazon may benefit, but other platforms face challenges. Sellers need to understand tax policies, adjust pricing strategies, optimize supply chains, and consider diversifying markets to mitigate tax risks. This requires proactive adaptation to the changing tax landscape and a focus on maintaining compliance across different jurisdictions. Ignoring these changes could lead to significant financial penalties and hinder growth in the US market.

02/12/2026 Customs Knowledge
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Kweichow Moutai Aims for Growth with 2026 Innovation Push

Kweichow Moutai Aims for Growth with 2026 Innovation Push

In early 2026, Kweichow Moutai initiated a triple reform of products, channels, and pricing, marking the beginning of a new strategic cycle. The launch of "iMoutai" with Feitian Moutai became the starting point of the transformation, reconstructing the "pyramid" product system, building a multi-dimensional collaborative marketing system, optimizing the "five major channels" layout, and implementing a market-oriented pricing mechanism. Direct sales channels have become the core driver of growth, and systematic upgrades have consolidated the brand's competitive advantage.

02/12/2026 Logistics Industry Insights
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Ozon Sellers Guide to Optimizing Fulfillment Models

Ozon Sellers Guide to Optimizing Fulfillment Models

This article provides an in-depth analysis of OZON's three fulfillment models: rFBS (fulfilled by seller), FBP (fulfilled by partner), detailing their characteristics, processes, and suitable scenarios. It also outlines key steps for efficient operation on the OZON platform, aiming to help sellers choose the most appropriate fulfillment solution for their business, improve operational efficiency, and enhance customer satisfaction. The guide covers practical tips and strategies to navigate OZON's logistics and maximize sales potential in the competitive cross-border e-commerce landscape.

02/12/2026 Logistics Encyclopedia
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Taobao Launches regretfree Returns for Snacks Boosting Ecommerce Service

Taobao Launches regretfree Returns for Snacks Boosting Ecommerce Service

Taobao's launch of "Refund if you don't like the taste" and "Try before you buy, refund if unsatisfied" services marks a significant breakthrough in e-commerce after-sales experience. By optimizing the return process and safeguarding the rights of both parties, Taobao aims to enhance user satisfaction and reshape the e-commerce shopping experience. This initiative is a crucial manifestation of Alibaba's return to user value strategy, aiming to balance the interests of consumers and merchants and build a healthier e-commerce ecosystem.

02/12/2026 Logistics Industry Insights
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Global Fitness Equipment Market Expands Amid Rising Demand

Global Fitness Equipment Market Expands Amid Rising Demand

The global fitness equipment market is booming. This article provides an in-depth analysis of the current market situation, regional differences, product categories, and consumer trends. Intelligentization, multi-functionality, and personalization are the future development directions. Companies expanding overseas face challenges such as high shipping costs, difficult after-sales service, and intense competition. To seize opportunities, they need to optimize logistics, establish localized services, and implement differentiated innovation. Focusing on these aspects will be crucial for success in the competitive global market.

02/12/2026 Logistics Industry Insights
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Guide to Registering Ecommerce Businesses in US Zerotax States

Guide to Registering Ecommerce Businesses in US Zerotax States

This article provides an in-depth analysis of the characteristics of the five US states with no sales tax, offering guidance for cross-border e-commerce companies on choosing a registration location and detailing the required registration materials. It emphasizes that tax optimization extends beyond the choice of registration location and requires a comprehensive consideration of business models, tax treaties, and professional accounting services. The aim is to help cross-border e-commerce businesses legally reduce their tax burden and improve profitability.

02/11/2026 Logistics Industry Insights
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Ebay Expands Crossborder Ecommerce with Datadriven Strategies

Ebay Expands Crossborder Ecommerce with Datadriven Strategies

This article explores key strategies for Chinese cross-border sellers to achieve growth on the eBay platform. It emphasizes the importance of precise positioning and category selection, as well as the role of data-driven operations in improving exposure and conversion rates. Mastering these core techniques helps sellers stand out in a competitive market and achieve performance breakthroughs. The article highlights practical approaches to leverage data for optimized listings, targeted marketing, and efficient inventory management, ultimately leading to increased sales and profitability.

02/11/2026 Customs Knowledge
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Shopify Stores Hide Prices to Boost B2B Lead Generation

Shopify Stores Hide Prices to Boost B2B Lead Generation

This article details how to transform a Shopify store into a B2B foreign trade inquiry-driven website by modifying the currency format to hide product prices. By concealing prices, sellers can more effectively collect customer information, provide personalized quotes, and establish long-term partnerships, ultimately contributing to the growth of their foreign trade business. This strategy allows for lead generation and customized pricing strategies within the Shopify platform, fostering stronger client relationships and improved sales opportunities in the B2B sector.

02/11/2026 Customs Knowledge
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