eBay's latest earnings report reveals revenue growth, but a decline in active users. Facing increased competition and user churn, eBay needs to transform and innovate to maintain its market position. This includes expanding product categories, developing vertical e-commerce solutions, and embracing new technologies. The company must address user retention and attract new customers to ensure continued success in the evolving e-commerce landscape.
This article delves into Facebook Ads' four core audience strategies: retargeting, broad audience, custom audience, and lookalike audience. Through case studies, it elucidates the advantages and limitations of each strategy. The aim is to help businesses precisely target their ideal audience, optimize ad campaigns, and achieve marketing breakthroughs. By understanding these strategies, businesses can improve their ROI and effectively reach potential customers on Facebook.
Guangzhou Jite Intellectual Property focuses on intellectual property services for cross-border e-commerce, providing one-stop solutions such as trademark registration, patent application, copyright registration, European VAT registration, and US company registration. With experienced professionals, high efficiency and quality, dedicated one-on-one consultants, and a professional overseas lawyer team, we help cross-border e-commerce businesses operate in compliance and expand into overseas markets.
TikTok Shop has updated its regulations, strictly prohibiting pre-recorded and pirated broadcasts to foster a healthy live streaming ecosystem. Merchants must adhere to these rules to avoid violations. Mastering live streaming operation techniques, such as active interaction, product pinning, and keyword filtering, can effectively increase popularity, engagement, dwell time, and conversion rates, ultimately monetizing traffic. Compliance and strategic operation are key to success on the platform.
Faced with algorithm adjustments in Amazon's search results pages, sellers need to shift their thinking and reshape their operational strategies. This article delves into the reasons for traffic loss and provides strategies such as cultivating Amazon's Choice, leveraging Editorial Recommendations, skillfully utilizing associated traffic, emphasizing brand power, and optimizing listings. These strategies aim to help sellers regain traffic and achieve sales growth on the Amazon platform.
TikTok Shop now supports topping up cross-border deposits via Alipay and Payoneer, benefiting merchants in the UK and Southeast Asia. This update details the deposit currency, payment process, and important notes, aiming to help sellers complete deposit payments more conveniently and efficiently, ensuring smooth store operations. This new feature simplifies the process of fulfilling the deposit requirements for sellers expanding their TikTok Shop presence internationally.
Attention Amazon Germany sellers! Ensure your company name and tax address in Seller Central precisely match your VAT registration information with the German tax authorities by March 1st. Failure to comply may result in selling restrictions or limitations on FBA functionality. Proactively review and update your information to avoid potential disruptions and losses. Maintaining accurate and consistent tax information is crucial for continued operation on Amazon Germany.
The Rwanda Revenue Authority organized HS training to enhance the commodity classification skills of customs officers and promote trade development. This training aimed to improve the accuracy and efficiency of customs procedures, reducing delays and costs associated with international trade. By strengthening the capacity of customs officials in correctly classifying goods, the initiative contributes to improved revenue collection, enhanced compliance, and ultimately, greater trade facilitation for Rwanda.
The "Data Analysis Practical Handbook" aims to guide government departments like customs in leveraging big data and data analysis to enhance regulatory effectiveness and decision-making. The handbook covers aspects such as big data applications, data governance, and commonly used analytical tools. It assists in modernizing government governance capabilities by providing practical guidance on implementing data-driven strategies and improving operational efficiency through effective data analysis techniques.
The WCO supports Zimbabwe's Electronic Single Window project, aiming to improve government collaboration. Experts shared experiences, emphasizing stakeholder engagement and data harmonization to streamline Zimbabwe's trade processes. The initiative seeks to reduce trade barriers, improve efficiency, and enhance transparency. By implementing a single platform for all trade-related documentation and procedures, Zimbabwe aims to boost its competitiveness in the global market and facilitate smoother cross-border trade.
