Ozon Adjusts Seller Fees and Fixes Exchange Rates

Ozon Adjusts Seller Fees and Fixes Exchange Rates

Ozon Marketplace announced commission rate adjustments for overseas sellers, effective August 1st (ranging from 5% to 15%). The platform is also expanding its product categories by adding 83 new ones and optimizing the exchange rate settlement mechanism by locking the rate at the time of sale. These changes aim to balance the interests of the platform and sellers, improve service quality, reduce exchange rate risks, and help sellers better predict their earnings.

02/03/2026 Logistics Industry Insights
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Ozon Lowers Ad Costs to Attract More Sellers

Ozon Lowers Ad Costs to Attract More Sellers

Ozon has significantly lowered the entry barrier for its "Template" promotion tool, reducing the minimum bid to 1 ruble per 1000 impressions. This allows sellers to intelligently promote products across multiple platform channels, achieving low-cost, high-efficiency, and targeted marketing. The tool aims to increase product visibility and boost order volume for merchants by providing a cost-effective way to reach a wider audience and drive sales within the Ozon marketplace. This makes promotion more accessible for smaller businesses.

02/03/2026 Logistics Industry Insights
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Ozon Marketplace Tips for Smart Product Selection

Ozon Marketplace Tips for Smart Product Selection

New Ozon sellers often fail due to improper product selection. This guide provides practical tips to avoid common pitfalls, emphasizing the importance of avoiding infringing, sensitive, and restricted category products. New sellers are advised to focus on a stable and solid foundation initially. Experienced sellers can leverage data-driven approaches and diverse sourcing channels for product selection, ultimately achieving profitable growth. This helps navigate the complexities of Ozon and avoid costly mistakes, leading to a more successful and sustainable business.

02/03/2026 Logistics Industry Insights
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Niche Childrens Toys Gain Viral Popularity in US Market

Niche Childrens Toys Gain Viral Popularity in US Market

This article delves into the phenomenon of niche children's toys becoming viral in the US market, exploring key factors such as social media marketing, product innovation, and localization strategies. By analyzing market trends, marketing tactics, and the advantages of the Chinese toy industry, it provides strategic references and trend insights for Chinese toy companies venturing overseas. The study offers valuable perspectives on navigating the complexities of international expansion and leveraging digital platforms for success in the competitive global toy market.

02/03/2026 Logistics Industry Insights
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Homarys Digital Strategy Drives Global Home Furnishing Expansion

Homarys Digital Strategy Drives Global Home Furnishing Expansion

Homary has secured tens of millions of US dollars in Series A+ funding, focusing on young, high-income individuals in Europe and the United States by offering high-quality home products. The company plans to expand its market reach, enrich its product lines, and strengthen its brand building efforts. This investment will further fuel Homary's growth in the competitive online home furnishings market, allowing them to cater to evolving consumer preferences and leverage digital strategies for enhanced operational efficiency and customer engagement.

02/03/2026 Logistics Encyclopedia
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Care Bears Rights Holders Tighten Copyright Enforcement

Care Bears Rights Holders Tighten Copyright Enforcement

The Care Bears brand owner has initiated a large-scale copyright enforcement campaign. Keith Law Firm is representing the trademark and over a hundred copyrighted images, including US registered copyrights VA 1-824-810 and VA 1-982-408. Cross-border sellers are advised to conduct self-checks on product authorization to avoid the risk of infringement. This action highlights the importance of verifying licenses and ensuring compliance with copyright laws when selling Care Bears related merchandise internationally.

02/03/2026 Customs Knowledge
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Crossborder Sellers Face Sponge Headband Patent Lawsuits

Crossborder Sellers Face Sponge Headband Patent Lawsuits

Attention cross-border sellers! Popular sponge headbands may infringe on a patent! Case 24-cv-11870 indicates that a Chinese seller has obtained a U.S. design patent. Sellers should immediately check their store products, remove any potentially infringing items, and seek professional legal advice to avoid the risk of a Temporary Restraining Order (TRO) freeze. Failure to comply could result in account suspension and financial losses. Take action now to protect your business.

02/03/2026 Customs Knowledge
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Fitness Brand Shefit Sues Competitors Over Trademark Violations

Fitness Brand Shefit Sues Competitors Over Trademark Violations

BSF Law is representing Shefit athletic apparel in trademark and patent enforcement actions, case number 24-cv-61310. Shefit holds multiple US trademarks and patents (patent number 8932104). Cross-border sellers should be aware of the risk of infringement and strengthen their product selection review process to avoid unnecessary legal disputes. It is crucial to conduct thorough due diligence to ensure compliance with intellectual property rights and mitigate potential liabilities associated with selling products that may infringe upon existing trademarks or patents.

02/03/2026 Customs Knowledge
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Temu Sellers Under EU Scrutiny Over Representative Data

Temu Sellers Under EU Scrutiny Over Representative Data

Temu is strengthening its inspection of EU Representative (EU Rep) information. Sellers should be aware of the risks of non-compliant EU Reps. An EU Rep is more than just an address; it's a bridge connecting sellers and EU authorities. Choose a reliable EU Rep, ensuring the information is accurate and valid. Avoid shell companies and private addresses to ensure compliant operations and steady growth. Selecting a trustworthy EU Rep is crucial for navigating EU regulations and mitigating potential legal issues on the Temu platform.

02/03/2026 Customs Knowledge
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Saudi Arabia Reopens VAT Registration for Chinese Firms

Saudi Arabia Reopens VAT Registration for Chinese Firms

The reopening of Saudi VAT registration offers new opportunities for Chinese companies entering the Saudi market. This article analyzes the necessity of VAT registration, details the required documents, and emphasizes the importance of compliant operation. From a data-driven perspective, it highlights that VAT registration is a prerequisite for sustainable growth in the Saudi market. Proper VAT compliance ensures smooth operations and avoids potential penalties, allowing businesses to focus on expanding their market share and building long-term relationships with Saudi customers.

02/03/2026 Customs Knowledge
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