Amazon Expands Search Analytics for Brand ASIN Tracking

Amazon Expands Search Analytics for Brand ASIN Tracking

Amazon has upgraded its 'Search Query Performance' dashboard, allowing brand sellers to track the search performance of specific ASINs. By analyzing metrics such as search query volume, impressions, and clicks, sellers can optimize keywords, A+ Pages, and marketing strategies to improve search rankings and sales. Data-driven, granular operations are key to success. This new tool helps brands understand how customers are finding their products and provides insights to refine their approach and boost visibility within Amazon's search results.

01/04/2026 Logistics Industry Insights
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Data Reveals Topselling Products on Ozon Marketplace

Data Reveals Topselling Products on Ozon Marketplace

A must-read for OZON sellers! This article details the 'Popular Products' feature in the OZON backend, teaching you how to analyze bestselling product data for precise product selection and operational optimization to boost sales. Master data analysis secrets to succeed in the OZON marketplace. Learn how to leverage this tool to identify trending items, understand customer preferences, and make informed decisions about inventory and marketing strategies. Improve your product visibility and maximize your sales potential on OZON.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Urged to Optimize Listings for Better Sales

Ebay Sellers Urged to Optimize Listings for Better Sales

This article details methods for optimizing eBay product listings, including title keyword strategies, detailed descriptions, and high-quality image presentation. By enhancing the listing's appeal, the aim is to increase product visibility, ultimately boosting both traffic and conversion rates. Continuous optimization and improvement are key to building a successful eBay store. This includes focusing on relevant keywords, providing comprehensive product information, and showcasing the product effectively through visuals to attract potential buyers and improve search ranking within eBay.

01/04/2026 Logistics Encyclopedia
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Marketers Leverage Google Keyword Planner for Targeted Campaigns

Marketers Leverage Google Keyword Planner for Targeted Campaigns

This article provides a detailed guide to Google Keyword Planner's functions and usage, covering account setup, new keyword discovery, search volume retrieval, and forecasting. It explains how to apply these insights to practical SEO, such as identifying highly relevant, high-search-volume, local, and long-tail keywords. Mastering these techniques can effectively enhance the precision of your marketing strategies. This includes understanding how to use the tool for both organic and paid search campaigns to maximize ROI.

01/04/2026 Logistics Encyclopedia
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Ebay Seller Levels Key Ratings and Improvement Tips

Ebay Seller Levels Key Ratings and Improvement Tips

This article provides an in-depth analysis of eBay seller level evaluation criteria and improvement strategies. It emphasizes that sellers should focus on key metrics such as transaction defect rate and unresolved disputes. By optimizing product listings and improving service quality, sellers can achieve a steady improvement in their store level, rather than seeking deceptive methods like 'buying store level'. The focus is on genuine improvement through adherence to eBay's standards and providing a positive customer experience.

01/04/2026 Logistics Encyclopedia
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Amazon FBA Storage Cuts Worry Sellers Before Peak Season

Amazon FBA Storage Cuts Worry Sellers Before Peak Season

Amazon's significant reduction in FBA storage limits is hindering sellers' peak season inventory preparation, causing widespread anxiety. This move may be to promote its AWD service and improve FBA efficiency. Sellers should actively respond by optimizing inventory management, diversifying warehousing options, and staying informed about Amazon's latest policies to adapt to market changes. The cuts are forcing sellers to rethink their strategies and explore alternative solutions to ensure timely delivery and meet customer demand during the critical holiday season.

01/04/2026 Logistics Industry Insights
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Ebay Sellers Guide to Selffulfillment and Overseas Warehousing

Ebay Sellers Guide to Selffulfillment and Overseas Warehousing

This article delves into the two main logistics models for eBay sellers: direct shipping and overseas warehouses. It provides a detailed analysis of the advantages and disadvantages of each, offering insights into various logistics channels. The aim is to help eBay sellers choose the most suitable shipping method based on their specific circumstances, optimize logistics costs, improve user experience, and ultimately achieve sales growth. This comparative analysis empowers sellers to make informed decisions and streamline their fulfillment strategies.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Prioritize Profitability Over Vanity Metrics

Amazon Sellers Prioritize Profitability Over Vanity Metrics

Amazon sellers need to move beyond a sole focus on traffic and prioritize product profitability. Improving listing conversion rates and keyword rankings, while developing differentiated products with strong brand value, are key strategies for navigating increasing competition and achieving sustainable growth. This involves creating high-profit products that stand out and command a premium, rather than solely chasing volume. A shift in mindset towards profit-driven operations is crucial for long-term success on the Amazon platform.

01/04/2026 Logistics Industry Insights
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Amazon Enhances Ad Precision in Europe Japan with Realtime Data

Amazon Enhances Ad Precision in Europe Japan with Realtime Data

Amazon Genie's real-time data stream now supports European and Japanese marketplaces, providing Amazon sellers with refined advertising management tools. With real-time data, sellers can precisely adjust bidding prices, optimize keywords, refine product targeting strategies, and manage budgets to improve advertising effectiveness. This data-driven operational approach helps sellers stand out in highly competitive markets and achieve greater success, especially during the upcoming peak season promotions. It empowers informed decision-making and maximizes ROI for Amazon advertising campaigns.

01/04/2026 Logistics Industry Insights
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Guide to Mastering SEO Through Highquality Backlinks

Guide to Mastering SEO Through Highquality Backlinks

This article provides a comprehensive SEO link building guide for webmasters. It covers strategies such as building resource websites, leveraging third-party blogging platforms, blog and forum commenting, building resource sharing communities, competitor analysis, and link buying. The aim is to help improve website authority and search engine rankings. The guide emphasizes the importance of a high-quality link ecosystem for sustainable SEO success. It offers practical tips and insights to build a strong and effective backlink profile.

01/04/2026 Logistics Encyclopedia
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